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Helping Businesses Get Found Online (pinsondigital.com)
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PinsonDigital.com's insight:
What a small business needs from a chamber of commerce Delete the scoop?
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By Matthew Bugnacki, Membership Management Specialist Via Frank J. Kenny Delete the scoop?
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Over the weekend, I read a funny article on Heavy.com called, "10 Social Media Trends We Wish Would Die in 2013." Although it is included in the site's "Comedy" section, the article seems an accurate overview of the dubious habits many of us hate... Delete the scoop?
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To get the most value from email marketing and blogging, you should specifically tailor content for each medium. Delete the scoop?
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Here are some reasons why your company should consider making room for Facebook in your advertising budget and how to best to leverage its new ad system. Delete the scoop?
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Here are some issues to keep in mind — and pitfalls to avoid — as you moderate your social media communities.
PinsonDigital.com's insight:
Automation of social media is great, but you still have to have living breathing humans controlling things. Delete the scoop?
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If leveraged correctly, a consistently bold social media strategy can play a huge role in your marketing efforts and allow you to connect with customers. Delete the scoop?
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3 real-life examples of landing page makeovers -- and exactly what we did to optimize them.
PinsonDigital.com's insight:
Landing page design is not that complicated, just has a specific set of rules that need to be followed. Delete the scoop?
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PinsonDigital.com's insight:
Important to understand that you must socialize your existing business strategy rather than attempt a stand alone social media strategy. Delete the scoop?
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Free White Paper to Closing the Loop on Social Leads A key part of business interaction is building and engaging with audiences over social networks. Activate a solid social strategy with this White Paper from HootSuite. Delete the scoop?
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An email drip-campaign is an email marketing strategy consisting of a series of targeted messages to encourage specific actions in a campaign. Delete the scoop?
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Like with any social network, posting doesn't equate to readers, click-throughs or subscriptions. Posts have to engage and grab the reader. Image Twitter is slightly different, however, with it's limitation to 140 characters. Delete the scoop?
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One billion people actively use Facebook each month. Twitter boasts 500 million users. Seventy-two hours of video are uploaded to YouTube every minute. Delete the scoop?
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These days everyone is using social media. From celebrities to business leaders, from politicians to your neighbor, they're all there. You've probably noticed Delete the scoop?
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ShopLocket provides a secure, simple, yet professional e-commerce platform where anyone can sell just about anything in just a few clicks. Delete the scoop?
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Sprout Social Insights Week in Review: Helpful social media resources for your business — covering topics like Facebook, Twitter, and more. Delete the scoop?
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PinsonDigital.com's insight:
• Get out of the education/workshop/seminar business. • Don’t make “networking/business card exchanges” your core value proposition to new members • Stop claiming to be the way local small business connects with buyers Start: • Advocating for small business and startups • Connecting big business with small business • Becoming the face of business to the community • Leveraging membership for fundraising Delete the scoop?
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While it's wise to use social media for customer service, research shows that you shouldn't give up on more traditional support methods just yet. Delete the scoop?
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Small business owners can benefit from the help of a dedicated community manager -- but many are still confused by all the jargon surrounding the job description. Jennifer Grayeb breaks it down. Delete the scoop?
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Pull quote: The key factor in developing and maintaining positive consumer perception of chamber members, the Schapiro Group said, was that “positive outcomes only occur when consumers know that a business is a chamber member (i.e., being involved in the chamber is a known facet of the company's reputation).” Via Frank J. Kenny
PinsonDigital.com's insight:
Chambers of Commerce, when their agenda is consistent with the size of your business, can be of immese value to you. 
Frank J. Kenny's curator insight,
December 14, 2012 6:05 PM
Members need to promote themselves as members. Chambers should use social media to promote the members, not themselves. Delete the scoop?
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Use this free blog editorial calendar template to organize your business blogging efforts.
PinsonDigital.com's insight:
It's the simple things that make the processes so easy. Delete the scoop?
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Discover 13 free and easy-to-use visual content creation tools that will help marketers transform into designers. Delete the scoop?
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Increasingly, marketers are finding, organizing and sharing third-party content among their other efforts. Try these sources for content curation inspiration. Delete the scoop?
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“If you engage customers,” says V. Kumar, “they go and they get their friends” to try out a product, too. Kumar, of the J. Delete the scoop?
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Your hub for all Social media marketing, news and training. Hundreds of articles, videos, podcasts, tutorials and more. Voted top 5 social media blogs in 2012. Delete the scoop?
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