A guide to free and easy influencer research tools - Schaefer Marketing Solutions: We Help Businesses {grow} | Research Capacity-Building in Africa | Scoop.it
The cost of influence marketing tools have gone up but here are some influence research tools to determine who is pulling their weight on the web


...I was embarassed for this Fortune 500 company that equates Twitter followers with influence. That is so 2011.


Today we need more than that, right? Problem is, for cheapskates like me it’s getting harder and harder to find free tools to use. As influence marketing has gotten hotter, the prices have gone up on great platforms like Traakr and Appinions which don’t even offer free trials any more.


So here are a few work-arounds for people trying to get a handle on influence marketing on the cheap....


Via Jeff Domansky