Reputation Management
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Rescooped by Tim Berry from Public Relations & Social Media Insight
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The Definitive Guide to Online Reputation Management | KissMetrics

The Definitive Guide to Online Reputation Management | KissMetrics | Reputation Management | Scoop.it

There are a lot of misconceptions about online reputation management. Some people think it’s just social media monitoring, while others believe it has something to do with public relations, and still others literally have no idea how it can impact business and sales.

 

In this guide, I’m going to explain the role of online reputation management in today’s business and media landscape. Companies of every size can benefit from having a clear outline of its main concepts.

 

...No matter the size of your business, they (prospects, customers, clients…anyone and, potentially, everyone) are talking about you. They are tweeting about your latest product, leaving a comment on your blog, posting a Facebook update about their customer experience, and much more. If you think you can skip this, or if you think you can make it without taking into account people’s voices, opinions, and reviews, think again....


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Jeff Domansky's curator insight, April 5, 2013 3:20 PM

Nice reputation management wake up call.

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Reputation Management: When Your Business is Disparaged Online | Forbes

Reputation Management: When Your Business is Disparaged Online | Forbes | Reputation Management | Scoop.it

“Question: Where do you hide a dead body? Answer: On the third page of Google results.” – Lori Randall Stradtman, Online Reputation Management for Dummies. Yes, we’ve come that far. The theme of internet reputation has even spawned a genre of jokes....

 

... While reputation management as an industry may not yet have de facto appreciation, the issues it addresses can instantly command your respect. Even if your business is too small for a reputation management department or program, the principle behind the science is one every company ought to master: Communicate. When an issue happens, and ideally well before an issue can happen, your business should make the effort to communicate accurately, often and well. With this goal in mind, here are six tips to help you manage your venture’s reputation online...


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Jeff Domansky's curator insight, April 29, 2013 4:37 PM

Great advice for reputation and crisis communication managers. Nothing beats communicate\ions in a crisis, online or off-line.

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The Dark Side Of Reputation Management: How It Affects Your Business

The Dark Side Of Reputation Management: How It Affects Your Business | Reputation Management | Scoop.it

9 Ways to respond to reputation threats online... There's an increasingly dark side to online reputation management A week ago I had no idea the hornets’ nest I’d opened when I wrote about the things to do when your business is disparaged online....

 

... Loaded for bear, my first questions to Ruddie were about the irony of a reputation management company being the focus of unanswered complaints. His responses surprised me. I learned several things that I believe are valuable news and that will even alter some of the advice I’ve been formerly giving to our agency’s clients. My thanks to Ruddie for his contributions to the following points. For example...


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Jeff Domansky's curator insight, May 9, 2013 1:57 PM

Very interesting case studies, the reality of responding to online reputation threats and some useful tips to consider.

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Fox News Anchors » Control Your Company’s Presence With An Online Reputation Management Provider

Fox News Anchors » Control Your Company’s Presence With An Online Reputation Management Provider | Reputation Management | Scoop.it
#Localinternetmarketing Why Local Internet Marketing is Crucial for Local Business Owners http://t.co/Jllj8XNCSX
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Delete cyberbullying, defamation, photos and profiles from Facebook

Delete cyberbullying, defamation, photos and profiles from Facebook | Reputation Management | Scoop.it
Regainyourname.com has launched a video & eBook series explaining how to remove cyberbullying comments, photographs & profiles from Facebook (Reputation Management Advice : How to delete cyberbullying and defamation from Facebook
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Top 25 iPhone Apps for Reputation Management and Social Media Monitoring – UpCity

Top 25 iPhone Apps for Reputation Management and Social Media Monitoring – UpCity | Reputation Management | Scoop.it

So we’ve convinced you that you must keep tabs on what’s being said about you online. At all times. And we’ve stressed the importance of engagement and prompt responses to keep your social audience invested. But you’re not looking forward to being chained to your desk for constant reputation management and social media monitoring. Before you break out the lock and chain, check out these 25 iPhone apps for reputation management and social media monitoring.


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6 Tips for Student Social Media Reputation Management

6 Tips for Student Social Media Reputation Management | Reputation Management | Scoop.it
Students and recent graduates need to manage their social media profiles and reputation in preparation to interview for employment.
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Florida Self Storage Association to Host Webinar on Reputation Management - Inside Self-Storage

Florida Self Storage Association to Host Webinar on Reputation Management - Inside Self-Storage | Reputation Management | Scoop.it
Florida Self Storage Association to Host Webinar on Reputation Management
Inside Self-Storage
The Florida Self Storage Association (FSSA) will host a webinar that will help self-storage operators manage their online reputation, May 21, 1-2:30 p.m.
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What the 5 Most Reputable Companies Can Teach You About Reputation Management | Business.com Blog

What the 5 Most Reputable Companies Can Teach You About Reputation Management | Business.com Blog | Reputation Management | Scoop.it
The most successful companies are the ones with the best reputations. Read on to find out how the 5 most reputable brands engage in reputation management.

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