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Nonprofits use social media and custom content to maximize marketing spend

Nonprofits use social media and custom content to maximize marketing spend | RenaFaulkner | Scoop.it
Nonprofits with small budgets must show returns on each promotional investment. Content marketing remains the most cost-effective option.
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Sushil Pershad's curator insight, February 26, 2013 12:33 AM

Small Business Ventures Take advantage of Social Midia Promotion !!

Sushil Pershad's curator insight, March 2, 2013 1:51 AM

As Long As The Content Is Fair To The Consumer??

Luke Hancock - H&H Social Design's curator insight, March 22, 2013 3:10 PM

Because nonprofits have the ability to tell such moving and compelling stories and share insightful data into the problems their organizations are trying to solve, I think these organizations should be at the forefront of embracing content marketing, providing their constituents blogs, video and infographics. 

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How Your Nonprofit Should Be Using Content to Emphasize Donor Impact

How Your Nonprofit Should Be Using Content to Emphasize Donor Impact | RenaFaulkner | Scoop.it
Learn how nonprofits can use content to demonstrate and communicate constituent impact.
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Heather Card's comment, April 3, 2013 8:08 AM
Thanks for sharing it out. HC
Deborah Spector's curator insight, April 14, 2013 6:40 AM

Good post on how to use content to communicate the impact of donors on your nonprofit. It is so important to show how their actions contribute to solutions. 


I especially like the solid examples of how a nonprofit can emphasize donor impact.

 

María Dolores Díaz Noguera's curator insight, April 16, 2013 6:25 AM

Comunicación en las organizaciones.

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Design a Business Card That Won’t Get Thrown Away

Design a Business Card That Won’t Get Thrown Away | RenaFaulkner | Scoop.it

Sometimes the key to standing out can be having something different. With all of the business card options out there, it’s difficult to decide what will work best for you. So, what route to take?


Via Mark Strozier
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kednert's curator insight, May 6, 2013 4:03 AM

Like me !

rita li's comment, May 21, 2013 8:50 PM
www.printingwaiter.com
Jim Doyle's curator insight, June 8, 2013 6:30 AM
Design a Business Card That Won’t Get Thrown Away
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The Power of Business Origin Stories + Tips

The Power of Business Origin Stories + Tips | RenaFaulkner | Scoop.it

Get ready for a great example of an Origin Story. This is one of the most important stories to have in your storytelling quiver ...


Via Karen Dietz, Marty Koenig
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Alison D. Gilbert's curator insight, April 16, 2013 8:34 AM

Great concept.

Official AndreasCY's curator insight, April 17, 2013 12:53 AM
Colleague David Lee once again comes through with a great blog post all about business origin stories. Here he gives us the origin story of the Make A Stand Lemon-aid. It is a terrific example of the power of an origin story. Don't have a social cause that got you started? Not so fast -- sure you do! You were passionate about some problem you wanted to solve. That's what we want to hear about. This goes for whether you are an entreprenuer or a huge enterprise. We all have our origin stories. They are the lifeblood of organizations. Follow the tips Lee talks about in the article, watch the video for inspiration, and let your passion show!
Karen Dietz's comment, April 21, 2013 1:45 PM
Thank you for all your comments/additions Mike, Alison, and Andreas.
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A Tool For Finding Free Vectors, Stock Photos And PSD Files!

A Tool For Finding Free Vectors, Stock Photos And PSD Files! | RenaFaulkner | Scoop.it
Time is one of the most important elements of life that we have or, better said, don’t have enough of. That means that any tool that has the function of reducing your workload should be considered a blessing.

Via Mark Strozier
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jm gif's curator insight, April 25, 2013 4:58 AM

Very usefull! reduce the time of your workload.

Dawn Matheson's curator insight, June 8, 2013 3:56 PM

There is always a need to find images to add to your blog posts ... what a resource this is, with MILLIONS of free photos and vector files.

Sarah Tucker's curator insight, June 12, 2013 5:37 AM

Fabulous, concise artilcle on sourcing free images for e-learning design

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SendGrid fallout reveals few women seek tech careers - Denver Business Journal

SendGrid fallout reveals few women seek tech careers - Denver Business Journal | RenaFaulkner | Scoop.it
An outpouring of blog posts and comments portrayed the tech industry as a hostile...

Via Marty Koenig
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Marty Koenig's curator insight, April 12, 2013 9:27 AM

Interesting how this blew up. Did Jim Franklin make the right decision? What do you think?

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Marketing 101 With A Twist

Marketing 101 With A Twist | RenaFaulkner | Scoop.it
Make your Marketing efforts Effective with these 6 Benchmarks Every Marketer & Every Company Must Achieve.

Via The Fish Firm
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What is a Natural Storyteller?

What is a Natural Storyteller? | RenaFaulkner | Scoop.it

"You know that feeling, when you can’t wait to get home to tell your significant other about the crazy thing that just happened at work? The second you walk through the door, even before you kick off your pinchy-toe shoes, you’re saying, “You’re not going to believe this . . .” as you launch into the story, complete with revealing hand gestures, passion, and well timed pauses that effortlessly build to the riveting climax."


Via Gregg Morris, Karen Dietz, Marty Koenig
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Karen Dietz's comment, April 16, 2013 12:37 PM
And many thanks to Denyse, Comeja, Two Pen's, and Os's additional comments pointing out the value of this article.
Ally Greer's curator insight, June 10, 2013 3:29 PM

Anyone who knows me knows that I love telling stories. (Usually more than once.) The above excerpt essentially describes every single day of my life. Sharing life experiences with people who mean something to me is what makes these experiences that much more exciting.


Read below, as Karen Dietz sums up my thoughts way better than I ever could. Thanks Karen and Gregg!

Dawn Mullen's curator insight, July 4, 2013 9:11 AM
I am a Realtor not a writer. I still have to use the story in both pictures and words to tell the story of a home I am selling. It is true a picture is worth a thousand words and together a picture and a caption should be not just information but a story. Call me. I can show you the difference.
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7 Things Every Entrepreneur Should Consider When Setting Up Social Media Accounts

7 Things Every Entrepreneur Should Consider When Setting Up Social Media Accounts | RenaFaulkner | Scoop.it

Setting up a new business on social networks takes much more than filling in a form. Lots of the most important aspects are easily overlooked when creating a new business profile or page. Maintaining consistency across the web with your brand’s voice and visual elements is critical for brand recognition. You’ll also need to pay attention to who will run your accounts, and how they’ll do so.


Via Mark Strozier
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hot's comment, April 3, 2013 3:49 AM
http://sigithermawan12.blogspot.com/2013/04/penting-panas-perlu-dan-seruu.html
hot's comment, April 3, 2013 3:49 AM
http://sigithermawan12.blogspot.com/2013/04/penting-panas-perlu-dan-seruu.html
Monica S Mcfeeters's curator insight, April 15, 2013 3:35 PM

Planning before you settle on the attitude and design of your social media sites is wise. This article helps you think it through.

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Social Media and Beyond: Building Your Digital Footprint

Social Media and Beyond: Building Your Digital Footprint | RenaFaulkner | Scoop.it

Social media has forever altered the marketing landscape, emerging as a digital gateway into social sectors [2] previously untapped by traditional marketing methods.


Via The Fish Firm
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Laurent GERAY's curator insight, April 17, 2013 5:44 AM

Insterest thing around our digital footprint

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Facebook Slices, Dices Consumers, Refines Ad Targeting to 500 Groups

Facebook Slices, Dices Consumers, Refines Ad Targeting to 500 Groups | RenaFaulkner | Scoop.it
Facebook added another level of targeting to its advertising strategy Wednesday with the introduction of partner categories, a self-service feature that uses data collected from other channels to deliver ads on the social network.

Via Marty Koenig
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Marty Koenig's curator insight, April 11, 2013 12:34 PM

Awesome, Now you can really target your ideal customer on FB like never before.


Marty Koenig

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Marketing 101 With A Twist

Marketing 101 With A Twist | RenaFaulkner | Scoop.it
Make your Marketing efforts Effective with these 6 Benchmarks Every Marketer & Every Company Must Achieve.

Via The Fish Firm
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Design a Business Card That Won’t Get Thrown Away

Design a Business Card That Won’t Get Thrown Away | RenaFaulkner | Scoop.it

Sometimes the key to standing out can be having something different. With all of the business card options out there, it’s difficult to decide what will work best for you. So, what route to take?


Via Mark Strozier
more...
kednert's curator insight, May 6, 2013 4:03 AM

Like me !

rita li's comment, May 21, 2013 8:50 PM
www.printingwaiter.com
Jim Doyle's curator insight, June 8, 2013 6:30 AM
Design a Business Card That Won’t Get Thrown Away
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Nonprofits Raise the Social Networking Bar

Nonprofits Raise the Social Networking Bar | RenaFaulkner | Scoop.it
A recent survey shows social networking has become a key low-cost marketing tool for many nonprofits, with many updating their feeds multiple times per day.
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How to Improve Your Use of Email for Lead Generation

How to Improve Your Use of Email for Lead Generation | RenaFaulkner | Scoop.it

Email isn’t getting as much buzz as social media is these days, but the tried-and-true marketing channel is still a great way to get a message out to a large group of people. When it comes to lead generation, email is a tool that requires preparation, testing and discernment in order to get the best results. Here are the thoughts of three experts who have tips to help marketers improve their use of email for generating leads.


Via The Fish Firm
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Top 6 New Year’s Resolutions For Blogging

Top 6 New Year’s Resolutions For Blogging | RenaFaulkner | Scoop.it
With the New Year drawing closer, many people are carefully considering their New Year’s resolutions.  Effective blogging is integral to a
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Philippe Trebaul's curator insight, January 4, 2013 3:35 AM

Bonjour.


Merci !


Pour vos articles aux contenus toujours aussi intéressants, pertinents, utiles, faciles à intégrer, et d'actualité.


And...#NewYear


Philippe TREBAUL


: 0)


33-6-42-97-88-47


@ TREBAULPhilippe


Hello.


Thank you!


For your articles in the contents always also interessants, relevant, useful, easy to integrate, and of current events.


And... #NewYear


Philippe TREBAUL


: 0)


33-6-42-97-88-47


@ TREBAULPhilippe

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30 Inspiring Marketing Quotes from the Top Branding Experts

30 Inspiring Marketing Quotes from the Top Branding Experts | RenaFaulkner | Scoop.it
What inspires you to develop your blog? Learn from the top marketing blog gurus what it takes to grow your audience, leads and revenue.

Via The Fish Firm
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Digital Tape Measure Makes Measuring Easy. Sturdy, too.

Digital Tape Measure Makes Measuring Easy. Sturdy, too. | RenaFaulkner | Scoop.it

Via Marty Koenig
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Marty Koenig's curator insight, April 13, 2013 12:20 PM

This would be a great candidate for a crowdfunding campaign. Not Kickstarter, but perhaps Indiegogo or rocketHub. 

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Marketing Notions to Improve the Presentation of Products and Services

Marketing Notions to Improve the Presentation of Products and Services | RenaFaulkner | Scoop.it
Your Consumers need to know more about your business' products and services. When they are educated, your customers will react, and you'll see your profit soar

Via The Fish Firm
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Pete Rose's curator insight, April 10, 2013 8:44 PM

I definitely need more of this...

Mobile Marketing and SEO's comment, May 4, 2013 3:56 AM
i would like to share Today marketing is very important for all business. have you use Mobile Marketing for Business? Mobile Marketing gives you the ability to market your business to today’s mobile audience.
Pete Rose's comment, May 7, 2013 11:02 AM
No I have not... I am kind of falling behind. I am trying to build a Website to sell my HID and LED lighting products Online. My business is PR-Lighting Solutions. When I get time in the future I will look futher into Mobile Marketing.
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A Tool For Finding Free Vectors, Stock Photos And PSD Files!

A Tool For Finding Free Vectors, Stock Photos And PSD Files! | RenaFaulkner | Scoop.it
Time is one of the most important elements of life that we have or, better said, don’t have enough of. That means that any tool that has the function of reducing your workload should be considered a blessing.

Via Mark Strozier
more...
jm gif's curator insight, April 25, 2013 4:58 AM

Very usefull! reduce the time of your workload.

Dawn Matheson's curator insight, June 8, 2013 3:56 PM

There is always a need to find images to add to your blog posts ... what a resource this is, with MILLIONS of free photos and vector files.

Sarah Tucker's curator insight, June 12, 2013 5:37 AM

Fabulous, concise artilcle on sourcing free images for e-learning design

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10 Best Social Media for Nonprofit Fundraising & Engagement Posts from 2012

10 Best Social Media for Nonprofit Fundraising & Engagement Posts from 2012 | RenaFaulkner | Scoop.it
We are continuing with our “Best of 2012” series that we started yesterday with the 10 Best Nonprofit Fundraising Posts from 2012 by ranking our best social media related posts. We began a Social M...
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Edward Geldens's curator insight, January 2, 2013 3:08 PM

This is the wave of the future. It is like moving from analog to digital in electronics. It just one more step towards mankinds leaving his cumbersome body behind and joining into a totaly mental comunnity. Energy to Energy!

Philippe Trebaul's curator insight, January 4, 2013 3:41 AM

Bonjour.


Merci !


Pour vos articles aux contenus toujours aussi intéressants, pertinents, utiles, faciles à intégrer, et d'actualité.


And...#NewYear


Philippe TREBAUL


: 0)


33-6-42-97-88-47


@ TREBAULPhilippe


Hello.


Thank you!


For your articles in the contents always also interessants, relevant, useful, easy to integrate, and of current events.


And... #NewYear


Philippe TREBAUL


: 0)


33-6-42-97-88-47


@ TREBAULPhilippe

keytrend's curator insight, January 28, 2013 9:32 AM

The non-profit economy will start to use social media and internet marketing

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Winning With Demand Generation & Marketing Automation

Winning With Demand Generation & Marketing Automation | RenaFaulkner | Scoop.it
Most companies don’t get value out of marketing automation. One way to win, though, is to  get started on the best foot possible.

Via The Fish Firm
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Jane Sleeth's comment, April 16, 2013 10:20 AM
Our potential clients literally have pain of muscles and joints re. ergonomic assessments. The challenge for us is in allowing clients or potential clients to know we use the science of ergonomics whereby we do not throw expensive solutions at the issue!
Tanya Smith's curator insight, April 20, 2013 6:28 AM

Being productive with automation is about focusing on the right things more efficiently.

Alison D. Gilbert's curator insight, April 27, 2013 8:56 AM

Demands from the winning generation.

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5 Ways You Can Avoid Social Media Obscurity

5 Ways You Can Avoid Social Media Obscurity | RenaFaulkner | Scoop.it

Marvel as we may at the advancements that take place around us in the business world each and every day, it would serve us well to remember that some t(...)


Via The Fish Firm
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Emmanuel 'Manny' Gigante's curator insight, April 12, 2013 11:25 AM

 how does your business fair?

art smith's curator insight, April 18, 2013 8:21 AM

Be yourself. Everyone else is taken....oscar wilde

Jeannette Marshall's curator insight, April 21, 2013 4:15 PM

"Obscure" as in vague or opposite of standing out .... not why most people are on Social Media

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The Fish Firm Blog | Improve Your Marketing Results With These Simple Steps

The Fish Firm Blog | Improve Your Marketing Results With These Simple Steps | RenaFaulkner | Scoop.it

What if there were things you could start doing now that could help you to market more successfully in the future? Even if you didn't have your marketing act quite together over the past year? Well, there are.

Review Your Past Marketing Results

Take some time to review all of your marketing activities and try to understand which ones worked best.  By "worked best" I mean, which ones resulted in more clients, more customers, more sales, or more growth for your business?


Via The Fish Firm
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Chris Agro's curator insight, April 8, 2013 10:06 AM

What REALLY works in marketing? Start by looking at your own track record.

art smith's curator insight, April 18, 2013 8:18 AM

Looking into your past will help guide your future ...  

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Marketing learns to speak the C-suite’s language

Marketing learns to speak the C-suite’s language | RenaFaulkner | Scoop.it

Via Marty Koenig
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