The 4 Secrets Behind Zynga’s Narcotically Addictive Games | relevant entertainment | Scoop.it

"The team that made Farmville 2 sat down with us to share their secrets to building social gaming experiences that keep players coming back" ...

 

to be accompanied by GDC 2012 Talk by Zynga's Mark Shaggs discussing lessons learned between launching Farmville and Cityville.

http://gamasutra.com/view/news/180773/Video_How_social_games_evolved_between_FarmVille_and_CityVille.php#.ULSVc4fi58G


Via The Digital Rocking Chair