...." just because they care only about getting you B2B sales leads does not always mean they do not care if you fail to close (you are their customer after all). But just as artists actually show more care for the way their art is received by clients (more than they let on), the same feeling applies to your outsourced appointment setting company."
When a company allocates part of its resources to fund an internal telemarketing campaign for its goods or services, the basic concerns are, of course, how much it will cost and how soon the deadlines would be.
"Belle gueule ou pas", il va falloir s’y faire… Pas besoin d’être George Clooney pour porter l'image de son entreprise ! What else ? Votre accent alsacien, votre look décalé ou votre franc parler sont autant d'outils au service de votre stratégie !
You see, the kind of marketing team you have is greatly influenced by the kind of manager you are. Your team will not be able to function well if you, as their manager, approach the task of finding and nurturing sales leads in an entirely different way than they expect.
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