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Create Dynamic Headlines to Draw Your Readers In - Here's How

Create Dynamic Headlines to Draw Your Readers In - Here's How | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
How do you get your headlines to inspire a click? I’ve created a cheat sheet that spells out nine effective tips based on the word H-E-A-D-L-I-N-E-S.

Via janlgordon
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Deb Nystrom, REVELN's curator insight, December 10, 2013 11:15 PM

Useful list, good reminders.  And there are headline evaluators out there using the emotion principle.  Here's one:

http://www.aminstitute.com/headline/


~  Deb

janlgordon's comment, December 11, 2013 1:00 AM
Deb Nystrom Thanks for your comment and for this link, very helpful, I really appreciate it!
harish magan's curator insight, December 23, 2013 9:24 PM

As we all know there's so much content flying by especially on Twitter, being able to grab someone's attention is key. Learning how to craft a headline that draws the reader in is a must.

 

There are great tips in here

 

Here are a few that caught my attention:

 

E is for empathy.

 

Jay Baer, author of the great marketing book “Youtility,” points out in social media today, your messages are delivered alongside those of your reader’s friends and family. To earn their attention and trust, you too have to achieve friend status. The best way to accomplish this is to show your reader you understand their problems and care.

 

"You’re Going to Love These Free Analytics Apps" 


S is for success


The oldest and most proven approach to headline nirvana is delivering a little bundle of success.Of course, you need insights into how your readers define success. When you have them, speak to them.

 

 "Nine Headline Tricks Sure to Boost Your Leads"


A is for ask


The question headline is enormously effective—provided you ask a question your target audience wants to know the answer to.

 

"How Do You Write More Magnetic Headlines?"


Selected by Jan Gordon for Curatti coveringCuration, Social Business and Beyond


Redaccion de contenidos, artículos seleccionados por Eva Sanagustin
Artículos sobre redacción de contenidos online, copywriting y webwriting recopilados Eva Sanagustin, redactora web freelance
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[Contenidos] Fuentes visuales de inspiración | d+m, blog de Eva Sanagustín

Páginas web donde encontrar fotografías de stock para dar a tus contenidos más atractivo visual.

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Cómo crear contenido que de verdad atraiga tráfico

Cómo crear contenido que de verdad atraiga tráfico | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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14 Things to Make Humdrum Headlines Amazing Headlines

14 Things to Make Humdrum Headlines Amazing Headlines | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Writing headlines that perform is hard. Here are 14 ways to create great headlines for your landing pages.
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This article has been perfectly formatted for maximum reading comprehension

Improving reading comprehension is as easy as adding a few extra spaces.
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4 Lessons from BuzzFeed's Worst Headlines | Convince and Convert: Social Media Strategy and Content Marketing Strategy

4 Lessons from BuzzFeed's Worst Headlines | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
You've read the research on what makes a great, shareable headline, but there are lessons buried in the worst-performing headlines, too.
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Thank You for Subscribing: How to Optimize Your Welcome Emails [Infographic]

Thank You for Subscribing: How to Optimize Your Welcome Emails [Infographic] | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Email Marketing - Congratulations, you have new subscribers! Now make the most of this opportunity by sending a welcome email to them.
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Cómo adaptar contenido a distintas redes sociales (Parte 1) | David Soto

Cómo adaptar contenido a distintas redes sociales (Parte 1) | David Soto | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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15 Easy Ways to Boost Your Writing Productivity

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How To Get Blog Content Ideas From BuzzSumo

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Write Better Headlines: Free Headline Analyzer From CoSchedule - @CoSchedule

Write Better Headlines: Free Headline Analyzer From CoSchedule - @CoSchedule | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Use this free headline analyzer to write awesome headlines for blog posts and email subject lines that drive social shares, traffic, and SEO value.
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Content Writing Services: The Ultimate List | Content Marketing Forum

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6 Ways to Find Blog Topics When You're Stuck

6 Ways to Find Blog Topics When You're Stuck | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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The Basics of Persuasive Sales Content Marketing Copy | Oracle Marketing Cloud

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¿Cómo escribir títulos que atraigan más tráfico? (with images, tweets) · semrush_es

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The 10 Best (and Worst) Performing Words in Email Subject Lines

The 10 Best (and Worst) Performing Words in Email Subject Lines | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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4 Parts of a Must-Click Call to Action | Convince and Convert: Social Media Strategy and Content Marketing Strategy

4 Parts of a Must-Click Call to Action | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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Cómo redactar el post de blog perfecto - Augure

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365 Creative Writing Prompts - ThinkWritten

365 Creative Writing Prompts - ThinkWritten | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Here are 365 Creative Writing Prompts to help inspire you to write every single day! Use them for journaling, story starters, poetry, and more!

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7 Science-Based Reasons to Use Emoticons at Work

7 Science-Based Reasons to Use Emoticons at Work | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
As social media has grown (and character counts have shrunk), these pictorial representations of feelings are playing a significant role in communication.
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17 Content Marketing Tips for Any Size Budget

17 Content Marketing Tips for Any Size Budget | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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The Perfect 'How To' Post - What We Learnt From 1.6m Articles

The Perfect 'How To' Post - What We Learnt From 1.6m Articles | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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Truly Valuable Chart For Writers pictures cool writing interesting valuable chart good to know writers

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The Traffic Light Revision Technique for Meticulously Editing Your Own Writing - Copyblogger

The Traffic Light Revision Technique for Meticulously Editing Your Own Writing - Copyblogger | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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5 Tips to Create an Irresistible Call to Action

5 Tips to Create an Irresistible Call to Action | Redaccion de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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Email marketing: cómo aumentar la conversión

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