Real SEO
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Real SEO
Legitimate SEO, Inbound Marketing and Web Visibility without Shady Spam Tactics...
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25 Step SEO Master Blueprint

25 Step SEO Master Blueprint | Real SEO | Scoop.it
If you’re like most SEOs, you spend hours each week reading the latest SEO tactics and search engine tidbits. We spend hours learning, but does 90% of it change what we actually do - that is, the basic work of ranking a web page for search?
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Google Penguin to go to War with SENuke Style Comment Spam

Google Penguin to go to War with SENuke Style Comment Spam | Real SEO | Scoop.it
With the prospect of the latest addition of Google Penguin to become a reality within the next few weeks, it seems that many SEO’s and site owners are speculating towards what could be included into the previous focus of the update in order...


http://www.davidnaylor.co.uk/google-penguin-to-go-to-war-with-senuke-style-link-building.html

Nick's insight:

I thought comment spam was already a thing of the past, but apparently not.

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Bill's Most Excellent Top 10 SEO Rules

Bill's Most Excellent Top 10 SEO Rules | Real SEO | Scoop.it
Short Statements about Search, Webpages, and SEO Rules that might help in optimization for those sites.


Be excellent: http://www.seobythesea.com/2013/05/seo-rules/

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Inbound Marketing: misunderstandings, facts and strategy

Inbound Marketing: misunderstandings, facts and strategy | Real SEO | Scoop.it
Inbound Marketing is a term which triggers a lot of emotions and a lot of misunderstandings. Gianluca Fiorelli offers his take on things inbound.


http://www.stateofsearch.com/inbound-marketing/

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Are You Worrying About Keywords Too Much?

Are You Worrying About Keywords Too Much? | Real SEO | Scoop.it

Most good SEOs will tell you that keywords are just one of many things you should look at when measuring how your website is doing...

If Not Keywords, What SHOULD you be looking at?


http://kercommunications.com/seo/wasting-time-worrying-about-keywords/

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How to Get Editorial Links from Authoritative Websites

How to Get Editorial Links from Authoritative Websites | Real SEO | Scoop.it
Some of the best links from authoritative websites can be very difficult to get. Learn how to get these editorial links properly to build your SEO & traffic
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Find and Build Citations Like an Agency

Find and Build Citations Like an Agency | Real SEO | Scoop.it
So you want to rank locally? If you have already worked hard to add a few citations, complete your on-site local optimization, acquire customer reviews, and build some locally relevant links, well, now it's time to shift your focus.
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Does Google give big brands a pass?

Does Google give big brands a pass? | Real SEO | Scoop.it

"At the end of the day it's not really Google giving brands preferential treatment. It's the simple fact that they have more authority..."


All of this being said; which would I choose? That's a bit of a no-brainer and any SEO that's worked a larger brand knows that it is indeed a lot easier to rank things with a larger brand...


Read it at: http://searchnewscentral.com/20130404406/Latest/does-google-give-big-brands-a-pass.html


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Author Rank, Authorship, Search Rankings & That Eric Schmidt Quote

Author Rank, Authorship, Search Rankings & That Eric Schmidt Quote | Real SEO | Scoop.it
Last month, an excerpt from Eric Schmidt’s forthcoming book came out where he discussed how identity and authorship might be used to better rank search results.


http://searchengineland.com/author-rank-authorship-rankings-that-eric-schmidt-book-quote-153253

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Find Valuable SEO Data In Your Server Log

Find Valuable SEO Data In Your Server Log | Real SEO | Scoop.it

“As SEOs, we use all sorts of tools to glean insight into technical issues that may be hurting us: web analytics, crawl diagnostics, and Google and Bing Webmaster tools. All of these tools are useful, but there are undoubtedly holes in the data…”


http://www.seomoz.org/blog/seo-finds-in-your-server-log

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UX & SEO – Good User Experience Is Good SEO

UX & SEO – Good User Experience Is Good SEO | Real SEO | Scoop.it

SEO should start with "O"

More often than not, overlooking the "O" in SEO will prevent a website from reaching its fullest potential...


User Experience as it applies to SEO goes beyond technical and messaging issues on the website. It starts wherever your visitors find you – from your well written titles and descriptions in the search results or your very effective social media presence – and extends all the way the product or service you provide...


from KerCommunications.com

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Finding Unnatural Links - Why You’re Doing it Wrong

Finding Unnatural Links - Why You’re Doing it Wrong | Real SEO | Scoop.it
Read the latest from the Zazzle content marketing , SEO, Link Building and Social Media marketing blog - Surfacing Unnatural Links > Why You’re Doing it Wrong


http://www.zazzlemedia.co.uk/blog/unnatural-links/

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Build Your Authority Not Your Author Rank

Build Your Authority Not Your Author Rank | Real SEO | Scoop.it
Focusing solely on Author Rank may blind us to tracking Google's progress and building what is truly important. Authority.


http://www.blindfiveyearold.com/build-your-authority-not-your-author-rank

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More Is Not Always Better in Online Marketing & SEO

More Is Not Always Better in Online Marketing & SEO | Real SEO | Scoop.it
Keywords, incoming links, or blog content, the pursuit of high quantities of everything is counterproductive and can be destructive to your SEO strategy...


http://kercommunications.com/seo/series/more-is-not-always-better/

from KerCommunications.com

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How To Double Your Revenue With SEO

How To Double Your Revenue With SEO | Real SEO | Scoop.it

This is the story about how I doubled (and even tripled) revenue for them by following a simple, easy, yet unconventional approach that anyone — even you — can implement starting today...


More: http://searchengineland.com/how-to-double-your-revenue-with-seo-157799

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SEOs: What Do You Do When You Fail Your Clients?

SEOs: What Do You Do When You Fail Your Clients? | Real SEO | Scoop.it

Nobody is perfect, and nobody can be 100% right all the time. But some SEOs and online marketers should think about whether or not they can really do this work well enough to actually sell it to others...


Discuss it here...

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Does linking my sites together violate Google's guidelines?

Suppose I have a site that covers fishing overall (A) & I make another fishing site that solely focuses on lure fishing (B). Does linking to A from B violate Webmaster Guidelines...

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The Difference Between Penguin and an Unnatural Links Penalty (and some info on Panda too)

The Difference Between Penguin and an Unnatural Links Penalty (and some info on Panda too) | Real SEO | Scoop.it
Are you confused about the difference between Penguin and an Unnatural Links penalty? Not sure whether you should be disavowing your links? Wondering whether you should file for reconsideration? Well...you're not alone!
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Chameleon's Tail Chase

Chameleon's Tail Chase | Real SEO | Scoop.it
This article discusses the problem of diminishing keyword data and suggests innovative ways of using the available data in the future.


http://dejanseo.com.au/tail-chase/

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Google Penguin, the Second (Major) Coming: How to Prepare

Google Penguin, the Second (Major) Coming: How to Prepare | Real SEO | Scoop.it
Are you prepared for the impending "next generation" of Google Penguin? Google is about to turn the knife a little more on manipulative techniques that aim to improve search visibility. Here are some of the potential factors Google may consider.


http://searchenginewatch.com/article/2260002/Google-Penguin-the-Second-Major-Coming-How-to-Prepare

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Where do you see Google Search 10 years from now?

Where do you see Google search 10 years down the road? jmac, Austin, TX Have a question? Ask it in our Webmaster Help Forum: http://groups.google.com/a/googl...
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Why Does Great SEO Cost More? [infographic]

Why Does Great SEO Cost More? [infographic] | Real SEO | Scoop.it

All SEO is not equal. Cheap SEO does cheap things and the results will show it. Good SEO does better things and gets good results. Great SEO does the right things and gets great results - but it costs a lot more because it requires more knowledge, thought, innovation, creativity and smarter (not necessarily harder) work.


Get the original infographic: http://www.seobook.com/learn-seo/infographics/great-seo.php

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5 Step Plan: How to Kill Pandas and Penguins but NOT People

5 Step Plan: How to Kill Pandas and Penguins but NOT People | Real SEO | Scoop.it

“Today I will devise the 5 step plan to deal with a Panda and Penguin penalty. BTW: the plan itself is simple the things you have to do are not...”


http://seo2.0.onreact.com/how-to-kill-pandas-and-penguins-but-not-people

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Are you doing content marketing right? Not if you’re being self-promotional…

Are you doing content marketing right? Not if you’re being self-promotional… | Real SEO | Scoop.it
I’ve been working in content marketing for over three years now and in that time I’ve witnessed its dazzling rise to fame. Whilst it’s great to see


Read the rest…

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Multiple Domain Keyword Stuffing - Don't be a spammer!

"If you find a company you are about to hire has 3 or more domain properties, you have to ask yourself, why do they need 3 or more domains? Branding your company across multiple 3rd party platforms is an acceptable practice, for example, a Facebook page, Twitter account, third party blog platforms. But buying up multiple domain names with nothing but keywords. This is not an acceptable practice in web world. This is SPAM!"

http://www.craigthegraphicartist.com/multiple-domain-keyword-stuffing-dont-be-a-spammer/

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