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You can have all the tools in the world, and all the expertise, the knowledge, the intuition, the creativity, but, you will never be able to out run Google. For too many years people have tried to “game” Google...
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Learn how to use the Search Queries feature in Google Webmaster Tools to make improvements to your site. Have a question? Ask it in our Webmaster Help Forum:...
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Advanced segments are the tool that expands the repertoire of possible Google Analytics analysis up to near-unbelievable levels. If you want to know anything about how different types of users behave on your site, then segments are the way to do it.
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"The first time it happens, your heart races as you stare in disbelief. Sure that something must be momentarily wrong with your computer, or your browser, you frantically open a different browser..."
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A month ago, Barry Schwartz covered how Matt Cutts of Google said guest blogging can be good. But shortly after writing that, a client emailed about where they should place links in their guest blogs. Should they place two or one. Now, Matt Cutts created another video about "spammy" guest blogging and how Google will take action against it...
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When it comes to search rankings, most people who think about it feel there is an easy way to get those rankings. In short, they feel they make a tweak and bam, their rankings go through the roof. "...we use well over 200 factors in crawling, indexing, and ranking, and it's always good to work on the small things as well. When looking at the bigger picture, it's useful to really take a step back, and to try to see what could be changed overall to improve the quality of the content (when it comes to our algorithms), especially with regards to the content that's indexed."
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Well, it’s official – no more free lunch for EMD, now that the Google EMD Update has launched. It worked well, for a long time. A whole industry of exact match domain tools and brokers came up. Huge premium prices for good names just went through the roof when it was a real “money keyword.” For quite a while, it was possible to rank in the TOP3 with literally no backlinks, compared to non EMDs, often after only a few days in literally every niche you can dream of...
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Comparison of 2012 candidates for President of the United States to SEO providers. It sounds like a joke: "How are candidates for President like SEOs? Because they sound like they are full of crap even when they tell the truth?" There really are some odd similarities between running for office and running an SEO campaign – like finding the balance between realistic expectations and presenting a brighter vision of the future. And of course the deserved mistrust of politicians and SEO based on past experience. http://kercommunications.com/seo/2012-presidential-candidates-seo/
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Suppose I have a site that covers fishing overall (A) & I make another fishing site that solely focuses on lure fishing (B). Does linking to A from B violate Webmaster Guidelines...
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Are you confused about the difference between Penguin and an Unnatural Links penalty? Not sure whether you should be disavowing your links? Wondering whether you should file for reconsideration? Well...you're not alone!
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No sermon here: Do what you feel is right for your business. But do it with an eyes-open understanding of the risks..
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"Fed up with Google's continual changing of the rules? Worn out by all mixed messages they send? Sick and tired of being sick and tired of the endless insanity that’s known as SEO? Listen up, people. If you want to stop getting hammered by Google for your SEO practices, you really need to pull your heads out of the collective sand and start using your ability to grasp concepts most of you ignore..."
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The Disavow Links Tool is here! Bless be the Lord! Oh... wait! Are we all aware of the dark side of this so long awaited tool released by Google?
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You need to remember that, when a freelance writer advertises that they “Understand SEO” all that means in most cases is they know they need to use your keyword at least three times in the article. If you keep skipping around, looking for the cheapest content provider you’re always going to have weak content, not because it’s cheap, but because the writer just isn’t familiar with your blog or your needs...
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