"Do you really think people think “Gee, I really need to find a new pair of sunglasses, I should visit freecrappylinksdirectory.com and navigate six levels deep to find some sunglasses sites!” Nobody is actually using those sites..."
Nobody is perfect, and nobody can be 100% right all the time. But some SEOs and online marketers should think about whether or not they can really do this work well enough to actually sell it to others...
Are you confused about the difference between Penguin and an Unnatural Links penalty? Not sure whether you should be disavowing your links? Wondering whether you should file for reconsideration? Well...you're not alone!
Are you prepared for the impending "next generation" of Google Penguin? Google is about to turn the knife a little more on manipulative techniques that aim to improve search visibility. Here are some of the potential factors Google may consider.
“This is not one of those automated “type in your URL and we’ll tell you a bunch of things that don’t mean much” free SEO analysis tools you may have tried. Those are OK for checking some of the basic technical things, but more often than not, they are simply a sales tool designed to give false warnings to scare you into hiring the provider of the “free” analysis…”
“As SEOs, we use all sorts of tools to glean insight into technical issues that may be hurting us: web analytics, crawl diagnostics, and Google and Bing Webmaster tools. All of these tools are useful, but there are undoubtedly holes in the data…”
More often than not, overlooking the "O" in SEO will prevent a website from reaching its fullest potential...
User Experience as it applies to SEO goes beyond technical and messaging issues on the website. It starts wherever your visitors find you – from your well written titles and descriptions in the search results or your very effective social media presence – and extends all the way the product or service you provide...
"I've been sifting through the materials Google recently published for designers and developers starting to produce apps for Glass.
I'll be working with a team of developers to build a prototype app for Glass. This first post is a roundup of the thinking and research I've been doing to prepare, and the second post will describe the project itself along with the process we'll be using to design and build the prototype..."
If you’re like most SEOs, you spend hours each week reading the latest SEO tactics and search engine tidbits. We spend hours learning, but does 90% of it change what we actually do - that is, the basic work of ranking a web page for search?
With the prospect of the latest addition of Google Penguin to become a reality within the next few weeks, it seems that many SEO’s and site owners are speculating towards what could be included into the previous focus of the update in order...
So you want to rank locally? If you have already worked hard to add a few citations, complete your on-site local optimization, acquire customer reviews, and build some locally relevant links, well, now it's time to shift your focus.
All SEO is not equal. Cheap SEO does cheap things and the results will show it. Good SEO does better things and gets good results. Great SEO does the right things and gets great results - but it costs a lot more because it requires more knowledge, thought, innovation, creativity and smarter (not necessarily harder) work.