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Common sense for your website • Easily Optimize your Site

Does SEO seem a bit difficult to you? Why not start by addressing the issues you already know. Use common sense and optimize that website.
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Real SEO
Legitimate SEO, Inbound Marketing and Web Visibility without Shady Spam Tactics...
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17 Advanced Methods for Promoting Your New Piece of Content

17 Advanced Methods for Promoting Your New Piece of Content | Real SEO | Scoop.it

Here are some of the more advanced techniques for promoting your content. The most successful content marketers use them, and they are reaping all of the rewards.

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How to Build 7 Contextual Links an Hour…Without ANY Content!

How to Build 7 Contextual Links an Hour…Without ANY Content! | Real SEO | Scoop.it

Most people tell you that the secret to SEO is “publishing great content”. Are they right? Well, to be honest with you….no.

http://backlinko.com/ecommerce-seo

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Google's Matt Cutts On How They Evaluate New Search Algorithms

Google's Matt Cutts On How They Evaluate New Search Algorithms | Real SEO | Scoop.it
Google Head of Search Spam Matt Cutts posted a video today answering how Google goes about evaluating which new search algorithms they use and which they throw away or adapt. The question was posed by James Foster of Sydney, Australia who asked: What are some of the metrics that Google uses to evaluate whether one iteration […]
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Unnatural Links Message in Webmaster Tools - What to Do

Unnatural Links Message in Webmaster Tools - What to Do | Real SEO | Scoop.it

Are you among the many who got an Unnatural Links Warning in Google Webmaster Tools this week? The thing to do now is fix the problem, not the blame...

http://kercommunications.com/seo/unnatural-links-message-webmaster-tools/


See also: http://kercommunications.com/seo-services/link-removal/

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Attn: MyGuestBlog Users and Other Serial Guest Bloggers…

Attn: MyGuestBlog Users and Other Serial Guest Bloggers… | Real SEO | Scoop.it

MyGuestBlog Users and Other Serial Guest Bloggers:
Have you received a warning in Webmaster Tools recently?


If you, or your SEO provider, has been pushing guest blogging as a new "sure thing" of link building, you should check out this article about the latest site/network to get squashed by Google...

https://plus.google.com/+KerCommunications/posts/3UnW7YtvUMt


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12 Ways to Increase Traffic From Google Without Building Links

12 Ways to Increase Traffic From Google Without Building Links | Real SEO | Scoop.it

The job of the Technical SEO becomes more complex each year, but we also have more opportunities now than ever. Here are 12 ways you can improve your rankings without relying on link building.

See also: Did Everyone Forget About On Page Optimization

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(Provided): 10 Ways to Prove SEO Value in Google Analytics

(Provided): 10 Ways to Prove SEO Value in Google Analytics | Real SEO | Scoop.it
We and our clients have relied on keyword reports for so long that we're now using (not provided) as a crutch. This post offers 10 ways you can use Google Analytics to prove your SEO value now that those keywords are gone.
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What Does the New Klout Mean for SEOs - SERPs Blog

What Does the New Klout Mean for SEOs - SERPs Blog | Real SEO | Scoop.it

Find out what the recent changes to Klout mean for SEO


SEO professionals these days have to take a more holistic approach to their job more than ever before, thanks to the demonization of many aspects of their profession...

https://blog.serps.com/what-does-the-new-klout-mean-for-seos/

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Why every digital marketing agency should try running their own sex shop

Why every digital marketing agency should try running their own sex shop | Real SEO | Scoop.it
An Irish digital marketing agency decided to improve its service by becoming its own customer. CEO Alan Coleman explains
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Mass SEO Fail: Did Everyone Forget About On Page Optimization?

Mass SEO Fail: Did Everyone Forget About On Page Optimization? | Real SEO | Scoop.it

Have you done all you can do to make the most of SEO?
Probably not. Many go into link building and content marketing without optimizing the site itself.

If you read any of the online marketing blogs or forums where SEO is discussed, you might get the impression that search marketing is comprised of only two components: Content and Links…


From Ker Communications  +

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The Art of Link Earning

The Art of Link Earning | Real SEO | Scoop.it

Link-based SEO techniques are gradually giving way to other practices as our industry goes through a content marketing phase. While everyone’s on board with it, few consider how content truly fits into their digital strategy and why they are doing it. For many, content is simply a link generation tactic, which has replaced link exchange, paid directories, link networks and will eventually be replaced itself.

Read the rest:
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5 Times Google Penalized Itself For Breaking Its Own SEO Rules

5 Times Google Penalized Itself For Breaking Its Own SEO Rules | Real SEO | Scoop.it

"Make no mistake. Plenty of sites — big brands included — willingly do things in an attempt to rank better on Google that go past SEO tactics that Google itself considers acceptable. However, there’s also no better poster child for how complicated and confusing Google’s rules can be than the fact that Google has had  to punish itself with penalties over and over again."


http://searchengineland.com/google-penalized-breaking-seo-rules-184098

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Get Google Penalty Diagnosis and Recovery Help

Get Google Penalty Diagnosis and Recovery Help | Real SEO | Scoop.it

“I swear I didn't mean to violate Google's Quality Guidelines... well, except that one time."

Google penalize your website due to "bad" SEO?

Did Penguin slap you down and now you need to remove all those spam links?


Who knows more about how to get out of a Google penalty
Some guy who has been penalized and says Google changed the rules, or someone who knows better, has never been penalized - ever, and has helped many recover…


http://kercommunications.com/seo-services/google-penalty-diagnosis-and-recovery/

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SEOs Calling Out Google's Matt Cutts As A Hypocrite?

SEOs Calling Out Google's Matt Cutts As A Hypocrite? | Real SEO | Scoop.it
On Friday, Matt Cutts, Google's head of fighting all evil web spam, posted on Twitter an interview he gave to the usesthis.com blog. It is basically a place where a guy named Daniel interviews nerds
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Not All Manual Actions Are Ranking Demotions

Not All Manual Actions Are Ranking Demotions | Real SEO | Scoop.it

Google issues lots of different manual actions or penalties on sites for various reasons. But not all those manual actions lead to a ranking demotion in Google. Google's Matt Cutts said this on Twitter...

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Surviving the SEO "Slog"

Surviving the SEO "Slog" | Real SEO | Scoop.it
Expectations of returns can be high for SEO work, despite the fact that it can take several months to really get best practices ingrained. In today's Whiteboard Friday, Rand shows us four ways to mitigate the gap between expectations and effort.


See also: http://kercommunications.com/seo/how-long-will-seo-take/

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SEO Forecast: What is next on Google's hit list?

SEO Forecast: What is next on Google's hit list? | Real SEO | Scoop.it

SEO sometimes depends on the ability to see things coming before they hit. Here are a few short term SEO-soothsayer predicitions for the near future...

Today's predictions, March 23, 2014

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Keyword Targeting, Density, and Cannibalization

Keyword Targeting, Density, and Cannibalization | Real SEO | Scoop.it
Enough has changed about keyword targeting that it's high time we offered a refresher. In today's Whiteboard Friday, Rand lays out best practices for targeting, and clears the air about density and cannibalization in today's world of search.
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Google Will Look At Your Other Sites When You Get A Manual Action

Google Will Look At Your Other Sites When You Get A Manual Action | Real SEO | Scoop.it

Google does indeed look at the other sites a webmaster or business owner operates when one of their sites gets a manual action - at least, some of the times they do...

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SEO Scams: The Story Has Changed But The Result Is The Same

SEO Scams: The Story Has Changed But The Result Is The Same | Real SEO | Scoop.it

Sad but true:
It has been a while since I started working with a new client who has not previously worked with a so-called SEO company that created more problems…


http://t.co/CHVO8Nx4VF

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Keeping it Real: I Can’t Read The Same SEO Content Over and Over Again

Keeping it Real: I Can’t Read The Same SEO Content Over and Over Again | Real SEO | Scoop.it

The SEO Echo Chamber Is Overflowing


"I’m beginning to see a pattern. The same SEO content done over and over again. It’s being force fed into my face, and it’s missing my mouth, because its already cheek-to-cheek full of the same shit."


To me, it seems like there are fewer than a dozen people in SEO who actually do some thinking. The rest just parrot what they have read and it becomes accepted as gospel. Sometimes it is good info, but more often than not, pure BS. 


http://blogsession.co.uk/2014/03/seo-industry-content/

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3 Years Ago Today, SEO Changed Forever With Google's Panda Algorithm

3 Years Ago Today, SEO Changed Forever With Google's Panda Algorithm | Real SEO | Scoop.it

Today is a day no SEO and many webmasters will never forget, it is the day Google launched their Panda algorithm. On February 24, 2011, three years ago today, Google changed the SEO space forever...

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SEO Today: We're All Gangstas Now

SEO Today: We're All Gangstas Now | Real SEO | Scoop.it

Keyword to your mother…


Have we been black hats all along? Marriane Sweeny writes that we're all SEO gangstas now.

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Is It Safe To Love No-Follow Links?

Is It Safe To Love No-Follow Links? | Real SEO | Scoop.it

"We need to focus more on pleasing our readers and less on pleasing the search engines. Search engines might not crawl the no-follow links, but the referral traffic into your website via these links will be considered valuable. So, stop worrying and love your no-follow links. If it’s linking to a relevant information, don’t hesitate for a single moment."

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Halifax Bank Google SEO Penalty - Deep Dive

Halifax Bank Google SEO Penalty - Deep Dive | Real SEO | Scoop.it
Halifax Bank is the most recent popular brand dropping with a harsh Google Penalty showing that big brands are not immune for Spam penalties anymore.
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