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Your Guide to GooglePlus Business to Business Marketing - infographic

Your Guide to GooglePlus Business to Business Marketing - infographic | Real Estate | Scoop.it
This infographic highlights why having and managing a GooglePlus presence for B2B marketers is important.

Via Neil Ferree
Marianne Lalonde's insight:

The Google+ Advantage for business. Besides the fact that Google is THE search engine, the Google Plus social platform has a few extra layers that you won't find on other social media. 


GooglePlus offers users 4 Different Social Entities 


  1. Personal Page 
  2. Business Page 
  3. G+ Local Listing 
  4. Community Page 


There's tons of other features like authorship, circles and hangouts etc.. But these 4 features alone are reason enough for business owners to consider Google+ if they haven't already. 


Although the headline discusses B2B applications, the advantages to the Google+ platform apply to retail and service industry as well. 


We work in mortgages and insurance products and Google+ offers many different ways to reach both clients and offers great networking opportunities. 


Give it a try, you won't be disappointed.


#googleplus   #socialmedia   #opt1mtgfin

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Neil Ferree's curator insight, March 16, 2014 12:17 AM

Google Plus offers users 4 Different Social Entities


  1. Personal Page
  2. Business Page
  3. G+ Local Listing
  4. Community Page


Start with your personal page. optimize it and expand your online presence from there.

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Tall Wood Buildings Coming To Ontario - OPTION1 FINANCIAL

Tall Wood Buildings Coming To Ontario - OPTION1 FINANCIAL | Real Estate | Scoop.it
Tall wood buildings coming to Ontario. Wood can lower the cost of a project by up to 20 per cent. New wood frames are as fire-resistant as steel...
Marianne Lalonde's insight:

Ontario’s building code will be amended to allow the construction of wood frame buildings up to six storeys in height in 2015.

 

New technologies have addressed many of the safety concerns linked to wood construction. Todays’ engineered structural wood is more fire-resistant and better-performing sprinkler systems protect the projects during the construction phase, when the greatest chance of fire exists.

 

Will tall wood buildings become the norm? Only time will tell. However, a 20% reduction in building cost is a compelling argument to using wood over concrete!

 

Read the article here... http://goo.gl/CqlrDU

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Pre Qualified vs Pre Approved Mortgage - OPTION1 FINANCIAL

Pre Qualified vs Pre Approved Mortgage - OPTION1 FINANCIAL | Real Estate | Scoop.it
There's a difference between a pre qualified vs pre approved mortgage. They are two different stages in a mortgage approval process.
Marianne Lalonde's insight:

Pre Qualified vs Pre Approved Mortgage

Being pre approved for a mortgage is not an iron clad guarantee that you will be fully approved for the loan.

Until you complete a full application and the lender’s underwriter confirms that your income, down payment, purchase agreement, property information, credit and debt ratios meet their full approval, you are not fully approved.

It’s important for borrowers to understand that a pre approval is not the same as a full approval.

This article explains the difference between being pre qualified and pre approved and also shows why they are different from being fully approved for a mortgage http://option1mortgages.com/pre-qualified-vs-pre-approved-mortgage

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Re-establishing Your Credit

Re-establishing Your Credit | Real Estate | Scoop.it
Re-establishing Your Credit should be your first priority if you’ve recently been through a bankruptcy or a consumer proposal.
Marianne Lalonde's insight:

Re-establishing Your Credit 

If you’ve recently been through a bankruptcy or a consumer proposal, I cannot stress enough how important it is to rebuild your credit.

Unfortunately, many people vow to live without credit after going through one of these harrowing events, and that’s a big mistake. 

This article takes a look at what you need to do to re-establish your credit and the best way to go about it.. http://goo.gl/0kziwN 

#creditrepair   #finance   #personalfinancetips  #option1  

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How To Fix A Damp Cold Cellar

How To Fix A Damp Cold Cellar | Real Estate | Scoop.it
Fixing A Damp Cold Cellar. A cold room is an energy-efficient way to preserve food. It's bigger and cheaper than running a fridge. If it gets damp and musty..
Marianne Lalonde's insight:

How To Fix A Damp Cold Cellar. 

A cold room provides an energy-efficient way to preserve food.

It's bigger and a lot cheaper to run than a fridge, right? 

But, because cold rooms are closed in-ground rooms, moisture and condensation can often lead to mold. 

This article discusses common cold room problems and makes a few suggestions on how to get them to work properly.. http://goo.gl/z0nXXK 

#coldcellars   #realestate   #constructiontips  #homemaintenancetips  

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Getting Financing After The Bidding War

Getting Financing After The Bidding War | Real Estate | Scoop.it
Getting Financing After The Bidding War. We all know a bidding war often results in the buyers paying more for a property than it would normally sell for.
Marianne Lalonde's insight:

Getting Financing After The Bidding War. 


We all know a bidding war often results in the buyers paying more for a property than it would normally sell for.


Some sellers price their houses low to encourage bidders to get caught up in the process and bid the price up in the heat of the moment. 


The bottom line is if you get into a bidding war, you may be on your own. Don’t count on your bank to back you up.


Read the full article here.. http://goo.gl/oM47AV


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How To Keep Your Credit Score Healthy

How To Keep Your Credit Score Healthy | Real Estate | Scoop.it
Your Credit Score. Credit scores range from 300 to 900 and lenders use them as a guide to help assess the amount of risk you pose as a borrower. Here's..
Marianne Lalonde's insight:

How To Keep Your Credit Score Healthy. 

Your credit score constantly changes based on your behavior as a creditor. 

This is a good thing because it allows you to build your credit score up.

This article covers what affects your credit score and offers a few tips on improving it. 

#creditscore #credithistory #goodcredit #badcredit

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CMHC Takes A Look At Who is Buying Condos in Toronto

CMHC Takes A Look At Who is Buying Condos in Toronto | Real Estate | Scoop.it
Canada’s housing agency to publish results of a Toronto and Vancouver condominium-owner survey that seeks to address concern that not enough is known about what’s driving price gains
Marianne Lalonde's insight:

CMHC Takes A Look At Who is Buying Condos in Toronto. 


CMHC is looking into buyers who purchased at least one condo that wasn't the owner’s primary residence. 


Condominiums account for about 12 percent or 1.6 million Canadian households. More than half of them are located in Toronto, Vancouver and Montreal. 


The survey seeks to address economist and policy maker concerns that not enough is known about what is driving price gains in Toronto and Vancouver. 



Option1 Financial is your number 1 choice for Mortgages | Life Insurance | Group Benefits in Ontario http://option1mortgages.com  



#realestate  #condos  #toronto  #option1

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Fractional cottage ownership: All the fun you can handle, with much less work

Fractional cottage ownership: All the fun you can handle, with much less work | Real Estate | Scoop.it
Shared-ownership vacation property ideal for those who won't use a cottage more than a few weeks a year
Marianne Lalonde's insight:

Fractional cottage ownership: All the fun you can handle, with much less work. 


Studies show vacation homes are typically used 36 days a year by their owners. For those who don’t want a property that may sit empty 11 months of the year, shared ownership makes sense. 


Fractionals range from four to 26 weeks per year and usually come with a deed of ownership. 



Option1 is your number 1 choice for Mortgages | Life Insurance | Group Benefits in Ontario http://option1mortgages.com  



#realestate #fractionalownership #option1

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Barrie homeowner learns expensive lesson

Barrie homeowner learns expensive lesson | Real Estate | Scoop.it
BARRIE - When Tom Patterson decided to deal with a cold, drafty closet, he found three things he didn’t expect: water, electricity and mould.
Marianne Lalonde's insight:

Barrie homeowner learns expensive lesson. 


Retired OPP officer Tom Patterson had a cold, drafty closet in the basement. He found three things he didn’t expect: water, electricity and mould. 


The culprit was a leaky water shutoff valve which the city had replaced in 2003. 


Because the waterworks beyond the streetside curb are the homeowner’s problem, it cost Patterson $3,000 to fix the problem. 


Had it burst, his insurance would have paid for it, but a leak is considered a maintenance problem. 



Option1 is your number 1 choice for Mortgages | Life Insurance | Group Benefits in Ontario http://option1mortgages.com  



#insurance  #barrie  #ontario  #option1

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Tips on Selling A Home

Tips on Selling A Home | Real Estate | Scoop.it
Tips on Selling A Home. There’s a lot riding on the outcome. After all, even 5 percent off the selling price is going to add up to a lot of money.
Marianne Lalonde's insight:

Tips on Selling A Home 


There’s a lot riding on the outcome when you put your house up for sale. After all, decisions which might knock even 5 percent off the selling price are going to add up to a lot of money. 



There will most likely be some minor repairs needed to make your home more appealing, both inside or out. Remember, curb appeal and first impressions have a tremendous impact on buyers. They will have a big influence on whether your home sells quickly and even on how much money you end up getting from the sale. 


Read the article for a few tips on selling a home... 



Option1 for Mortgages | Life Insurance | Group Benefits in Ontario, Canada.  


#realestate  #selling  #option1

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How To Prepare For A Power Outage

How To Prepare For A Power Outage | Real Estate | Scoop.it
How to prepare for a power outage. Our modern lifestyle depends on electricity more than anything else, yet we take it for granted, until we run out that is
Marianne Lalonde's insight:

How To Prepare For A Power Outage. 


Our modern lifestyle depends on electricity more than anything else and yet we take it for granted, until we run out that is. 


Be Prepared: 


Invest in a small gas power generator. For roughly $500 you can buy a 5k - 6k power generator that can run most everything you need in your house. Buy one that can be used for phones and computers and you’ll find you won’t be missing all that much from your normal everyday lifestyle. 


Option1 provides mortgageslife insurance and group benefits in Ontario, Canada.  


#poweroutage  #tips  #option1

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The Real Minimum Wage in Ontario

The Real Minimum Wage in Ontario | Real Estate | Scoop.it
I was a bit surprised that the recent upsurge in unemployment in Ontario in June, which was especially concentrated amongst youth (individuals aged 15 to 24 years), did not generate much discussion about the impact of the minimum wage. Ontario’s...
Marianne Lalonde's insight:

The Real Minimum Wage in Ontario. 


From a nominal adult minimum wage of $2.40 in January of 1976, the minimum wage has grown to reach $11.00 in 2014. 


The real average minimum wage over this entire period was $7.24. 


However, since the cost of housing is not included in the cost of living, the situation is worse than these figures show


 

 

For Mortgages | Life Insurance | Group Benefits in Toronto or the GTA, visit Option1 Mortgages & Financial http://option1mortgages.com/mortgage-toronto 


#inflation  #minimumwage  #option1

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Seven Mistakes Landlords Should Strictly Avoid

Seven Mistakes Landlords Should Strictly Avoid | Real Estate | Scoop.it
Before owning a rental property there are some pitfalls to consider. If you don’t watch them then you can lose more money in the market.
Marianne Lalonde's insight:

Seven Mistakes Landlords Should Strictly Avoid. 


Before buying a rental property there are some pitfalls to consider. 


If you don’t watch them then you can lose money in the market and end up being sorry you got into being a landlord. 


Here's a list of mistakes that landlords should avoid before buying a home to rent. 


 

For Mortgages, Life Insurance or Group Benefits in Toronto or the GTA, vist Option1 Mortgages & Financial http://option1mortgages.com/mortgage-toronto 



#realestate   #renting   #option1

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Using An RRSP For Down Payment - OPTION1 FINANCIAL

Using An RRSP For Down Payment - OPTION1 FINANCIAL | Real Estate | Scoop.it
Using an RRSP for down payment can solve the biggest obstacle standing in the way of purchasing real estate for many Canadians
Marianne Lalonde's insight:

Using an RRSP for the down payment on  a house

Using an RRSP for a down payment can solve the biggest obstacle standing in the way of purchasing real estate for many Canadians.

Some people are afraid to touch their RRSP funds while others see this as a unique opportunity to maximize the return on their savings by acquiring a new asset and starting to build more wealth.

Only you know which group you belong to...

Read the full article here..http://goo.gl/30hFC9

 

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Maintain Your Gutters To Keep Things Dry

Maintain Your Gutters To Keep Things Dry | Real Estate | Scoop.it
Maintain your gutters before winter. Keeping your gutters clean is one of the most important steps in protecting your investment in a house.
Marianne Lalonde's insight:

A homes’ biggest enemy is water.


It causes things like mold and rot that can eventually compromise the structural integrity of the house and even cause problems to your health.


Gutters play an important role in this process as they collect the water from your roof and direct it several feet away.


This article tells you why and how to maintain your gutters.

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Why You Need Title Insurance

Why You Need Title Insurance | Real Estate | Scoop.it
There are many reasons why need have Title Insurance. At a cost of less than $300 for the average home, it's a no-brainer that it's a smart purchase.
Marianne Lalonde's insight:

Why You Need Title Insurance. 

Title Insurance lists the names of the legal owners, describes easements, any registered liens or mortgages and it also provides insurance coverage. 

At a cost of less than $300 for the average home, it's a no-brainer that it's a smart purchase.  

This article explains what Title Insurance is and why you need it.. http://goo.gl/pFLG7l 

#titleinsurance   #realestate   #option1  

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Dissecting A Mortgage

Dissecting A Mortgage | Real Estate | Scoop.it
Dissecting A Mortgage.
Marianne Lalonde's insight:

Dissecting A Mortgage. 

A mortgage has four basic components: 

1. The principle (the amount you’re borrowing) 

2. The interest rate (the yearly percentage of interest charged by the lender) 

3. The term of the mortgage (the amount of time before you have to renew your mortgage)

4. The amortization period (the time it takes to pay down the mortgage completely) 

Each of these components has a direct impact on what your monthly mortgage payment will be.  

This article that takes a look at which parts you can control, and when and where your money goes.. http://goo.gl/JFT99W

#realestate   #finance   #mortgages  

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Common First-Time Home Buyer Mistakes

Common First-Time Home Buyer Mistakes | Real Estate | Scoop.it
Common First-Time Home Buyer Mistakes. We review some of the common mistakes made by first-time home buyers.
Marianne Lalonde's insight:

Common First-Time Home Buyer Mistakes. 



Many first-time home buyers are making the same mistakes that new buyers were making years ago. 


Many of these mistakes are the result of inexperience with real estate and perhaps a case of cold feet.


Here’s a list of some of the common first-time home buyer mistakes.

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Bank of America ordered to pay US$1.27B in Countrywide 'hustle' fraud

Bank of America ordered to pay US$1.27B in Countrywide 'hustle' fraud | Real Estate | Scoop.it
Bank of America Corp must pay US$1.27 billion of damages after a federal jury found the second-largest U.S. bank liable for fraud over defective mortgages sold by its Countrywide unit
Marianne Lalonde's insight:

Bank of America ordered to pay US$1.27B in Countrywide 'hustle' fraud. 


U.S. District Judge Jed Rakoff ruled nine months after jurors found Bank of America and former Countrywide executive Rebecca Mairone liable for defrauding Fannie Mae and Freddie Mac through the sale of shoddy loans by the former Countrywide Financial Inc in 2007 and 2008. 


There were 17,611 Hustle-generated loans, for which Fannie Mae and Freddie Mac paid US$2.96 billion to Countrywide. 


Rakoff also directed Rebecca Mairone, a former mid-level Countrywide executive who was the only individual charged in the case, to pay US$1 million. 


#mortgagefraud  #usa  

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Toronto's Public Transit Gridlock

Toronto's Public Transit Gridlock | Real Estate | Scoop.it
Provincially and federally, Hogtowners vote as if they believe in government. But when it comes to transportation issues, they're inconsolable defeatists.
Marianne Lalonde's insight:

Toronto's Public Transit Gridlock. 


Chris Selley writes: 'Torontonians of all political stripes and worldview are prone fits of flamboyant, armchair-expert defeatism, cynicism and despair'. 


He's talking about residents of Toronto and the city’s transit and traffic woes. 


The moral of the story is you can't please everyone all the time. Trying to do so will only guarantee that nothing gets done! 


The more options in transportation people have, the more they might get a taste for it, and the more they might be willing to pay for it. 



Option1 Financial is your number 1 choice for Mortgages | Life Insurance | Group Benefits in Ontario http://option1mortgages.com  



#toronto  #ontario  #option1

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Housing market skewed by handful of hot cities, Canada Guaranty CEO says

Housing market skewed by handful of hot cities, Canada Guaranty CEO says | Real Estate | Scoop.it
'I think we need to keep in mind what is driving house price increases in Canada right now. It's largely three cities, Toronto, Calgary and Vancouver,' Andy Charles, the chief executive of Canada...
Marianne Lalonde's insight:

Canada Guaranty CEO says Canadian Housing market skewed by handful of hot cities. 

 

Andy Charles, the chief executive of Canada Guaranty, says he sees the Canadian Real Estate market as being balanced. The view that it is hot and overheated is based on a national average being skewed by a handful of hot markets


“I think we need to keep in mind what is driving house price increases in Canada right now. It’s largely three cities, Toronto, Calgary and Vancouver,” said Mr. Charles. “If you look to eastern Canada, we are seeing price decreases. I hesitate to look at Canada in one national framework when it’s three cities driving the increase.” 


Mr. Charles doesn’t believe the federal government needs to do any more at this point. “The steps the Department of Finance has taken over the years have been prudent and resulted in a much stronger marketplace,” he says. 


“People are generally going to stay in their homes, if they are working,” says Mr. Charles. “The unemployment rate is what we monitor carefully and is the significant indicator for our business.” 


Canada Guaranty holds roughly 13% of the mortgage default insurance market in the country. It was taken over by the Ontario Teachers’ Pension Plan Board took it over in 2010 and rebranded. 



Option1 is your number 1 choice for Mortgages | Life Insurance | Group Benefits in Ontario http://option1mortgages.com  



#canada  #realestate  #defaultinsurance  #option1 

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Altus Buys RealNet For Data

Altus Buys RealNet For Data | Real Estate | Scoop.it
RealNet tracks information such as the price paid for land, sales and prices of new houses and condos
Marianne Lalonde's insight:

Altus Buys RealNet For Data. 


Toronto-based Altus Group specializes in providing advice and information to the commercial real estate industry, including major owners of office towers and factories, such as pension plans and real estate investment trusts. 


RealNet does their own research on sales and construction of brand new houses and condos.


RealNet tracks the prices paid for land, new houses and condos, and the total inventory of condos that are planned, under construction and complete. 



Option1 is your number 1 choice for Mortgages | Life Insurance | Group Benefits in Ontario http://option1mortgages.com  


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7 Money-Saving Moving Tips

7 Money-Saving Moving Tips | Real Estate | Scoop.it
About to make a move? You can be frugal as you start fresh someplace else with these money-saving moving tips.
Marianne Lalonde's insight:

7 Money-Saving Moving Tips. 


Moving can be expensive and stressful. Here are some money-saving moving tips to keep your budget in check. 


Even if you’re hiring a moving company, it’s best to do the packing yourself. It will give you the opportunity to throw out or donate the things you don’t need and lower the cost of movers. 


Read the tips here.. 



Option1 provides mortgageslife insurance and group benefits in Ontario, Canada. 


 

#realestate  #movingtips  #option1

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Municipal Revenue and the Municipal Land Transfer Tax (MLTT)

Municipal Revenue and the Municipal Land Transfer Tax (MLTT) | Real Estate | Scoop.it
In the 2014 Ontario budget, which will be introduced in mid-July, the government reaffirmed their commitment to upload the cost of social assistance benefit programs and court security and prisoner...
Marianne Lalonde's insight:

Municipal Revenue and the Municipal Land Transfer Tax (MLTT). 


Municipalities in Ontario are limited to raising revenue through property taxes and user fees; except Toronto. 


In Toronto, the average home buyer pays an average of $15,000 in taxes every time they move. 


For many other Torontonians, this increased cost creates a barrier to home ownership. 


 

 

For Mortgages | Life Insurance | Group Benefits in Toronto or the GTA, visit Option1 Mortgages & Financial http://option1mortgages.com/mortgage-toronto 



#mltt  #toronto  #option1

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For Sale By Owner Pitfalls

For Sale By Owner Pitfalls | Real Estate | Scoop.it
News & Information on SW Florida Real Estate Market
Marianne Lalonde's insight:

For Sale By Owner Pitfalls. 


For Sale By Owners homes sell on average for 12% less than what a Realtor gets for a home. 


The main reason people consider buying a For Sale By Owner home is if the expectation to save the commission and buy it under market. They're expecting a really good deal. 


However, the seller also wishes to save the commission. Both the buyer and seller cannot save the same commission. 



The usual result is for the property to sit on the market for some time. 

 

For Mortgages, Life Insurance or Group Benefits in Toronto or the GTA, vist Option1 Mortgages & Financial http://option1mortgages.com/mortgage-toronto 


#realestatetips  #option1

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