The 3 Core Elements of Good Storytelling (And Why Your Business Needs Them) | Reading | Scoop.it

"Think of a story, any story.

 

How about Cinderella, for instance.

 

If you remember it, what does that story bring up right away in your mind? If we examine the Cinderella story closely we see three basic elements …

The SequenceThe SuspenseThe roller coaster"


Via Gregg Morris