The first thing to consider when formulating a contract for a new freelance client is to make sure that the contract can be defended in a court of law. There are six criteria that the contract must meet according to the United States legal system.
Photographers know it. If you post your work on a website like Flickr or 500px, chances are that it will be shared on social networks. This is great, of course, unless sharers "forget" to give credit where credit is due or try to claim ownership of the shots.
Coverage of rape can bring journalists swift and unpredictable repercussions, but it can also change attitudes. By Frank Smyth... (Finding the Courage to Cover Sexual Violence | a must-read analysis. #AttacksOnPress.
Francine Prose and Zoë Heller discuss whether bad books should be written about or ignored. (RT @nytimesbooks: In new Bookends, Francine Prose and Zoë Heller discuss: Do we really need negative book reviews?
For any indie or independent author or publisher, the commandments are as follows: • You shall Edit your work. • You shall Edit our work again. • You shall make/steal/bribe a decent cover • You shall...
Engage website visitors better by designing your site to match how people's eyes move on the page. Here are some surprising eye tracking stats to help.
Putting together a great looking website is a great start, but it is just a start.
True web design requires you to venture beyond the aesthetic and into the worlds of User Experience and Conversion Rate Optimization.
Knowing how the viewers of your site really see it can help to shine light on new and/or missed opportunities within your current design. It may also bring out the need for new elements or changes.
While there are plenty of options for improving CRO, eye tracking analysis provides some of the most useful information for optimizing your biggest digital marketing asset, your website.
A good design will catch people’s eye, but a great design will keep people on your site and get them engaged with your content. And while you shouldn’tunderestimate the power of good copy, your design is what people notice first.
We teamed up with our friends over at Single Grain to put together the infographic below in hopes that it will help everyone get a better, basic understanding of what eye tracking is and what it can do.
From a small American literary journal's vow to dedicate a year's coverage to women writers and writers of colour to author and artist Joanna Walsh's burgeoning #readwomen2014 project, readers – and publishers – around the world are starting to take their own small steps to address male writers' dominance in the literary universe.
We often have cause to complain about media coverage of sex work, but we haven’t had occasion to talk about how good stories can be edited into inadequate ones as they travel from reporter to final outlet. The fate of Jordan Flaherty‘s story about Project ROSE (Reaching Out to the Sexually Exploited) is a great opportunity to look at what happens when a journalist tries to show the public the whole story but is met with resistance from his employer.
Diana Vreeland - The Eye Must Travel Movie This movie about former Vogue editor Diana Vreeland is fascinating. Stay with it as it begins slow, but it picks up momentum and ends up sharing some secrets only a Vogue editor of Vreeland's statue could ever know such as:
* When Truth & Legend Conflict, Print the Legend. * Don't depend on others to create "legends", create epics yourself. * Editing means creating something readers "can't get at home". * Travel shifts your paradigm, so travel far and wide. * Visuals must STOP and shout LOOK AT ME (never boring). * KEEP GOING, never slow down or stop.
That last bullet speaks to Vreeland's firing from Vogue and ending up at MET as a Special Fashion Consultant for the Met's "Costume Institute" at 70.
Ebook subscription service Oyster has added about 100 titles from Disney and is breaking out a separate children’s section with around 10,000 ebooks. But most of those books are text-based, not illustrated.
Have you ever been to a slow site and it felt like it took hours to load? You look down at your computer clock and really only 30 seconds have gone by. That's just the user experience on a slow site- the real question is “Does your website speed effect your ranking?”
Will your slightly slower site be penalized by Google and other search engines when you clients are even looking for you?
In this easy to understand graphic, we see that 1 second makes all the difference in the world. And after just 6 short weeks of poor load times, your site can lose 75% of it’s traffic to that page.
If you have a low ranking you might want to follow some of the Google Guidelines to pre-load your most popular pages to increase your site’s overall performance.
News of a celebrity's death can now spread across Twitter before the family's informed. That doesn't mean it should.
Philip Seymour Hoffman died yesterday. This was the first and only thing we were told. Arguably, we were told too soon. The news came via a tweetfrom the Wall Street Journal, preceded by that all-too-familiar word, “Breaking.”
But aside from the text of the tweet itself, there was no additional reporting to verify the announcement. That would come approximately 17 minutes later. In the interim, the news went viral. Online publications were willing to believe the Wall Street Journal before it posted a news brief to corroborate its tweet, but prefaced its own writeups and retweets with disclaimers like, “no confirmation yet, but …”
Readers were also reticent as they sent the news further into the world, asking, “Is anyone else reporting this?” Some expressed their hopes that the news was a hoax....
I think the most important lesson here is that if you want to make money directly from content curation you need to curate/publish on your own self-hosted website. (In this sense, we are back to curation with your own personal comments added in as a form of blogging.)
If you want content curation to "add value" to your service or commerce business (by marketing or otherwise reaching your target market) your calculations will vary.
Hello “TechnoTactics” readers, how are you all doing? Busy checking out the new SEO strategies to get more engagement? Welcome to my article regarding... The post What is preferable: A blog or a traditional Newspaper?