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Readin', 'Ritin', and (Publishing) 'Rithmetic
The meaning behind the math of the bottom line in publishing and the media. For writers, publishers, and bloggers (which are a combination of the two).
Curated by Deanna Dahlsad
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E-Books War To Intensify Between Apple And Amazon

E-Books War To Intensify Between Apple And Amazon | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
Bidness Etc
E-Books War To Intensify Between Apple And Amazon
Bidness Etc
Apple Inc. (AAPL) on Friday confirmed acquisition of book recommendation service Book Lamp in an attempt to apparently boast its e-books sales.

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The Publishers Are as Bad as Amazon - Huffington Post

The Publishers Are as Bad as Amazon - Huffington Post | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
Business Insider
The Publishers Are as Bad as Amazon
Huffington Post
Many clauses that are imposed on authors throughout the industry today bear no relationship to any economic reality other than the best interests of the publisher.

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Amazon-Hachette Battle: Another Turning Point? | Digital Book World

Amazon-Hachette Battle: Another Turning Point? | Digital Book World | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
The Amazon-Hachette feud has been on going for over a month. Everyone has an opinion. Most of the press and book industry pundits take Hachette’s side; even

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Anyone can do it. Data journalism is the new punk

Anyone can do it. Data journalism is the new punk | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
Can anyone be a data journalist? Simon Rogers on what we can learn from a 1977 diagram
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In the Amazon/Hachette Fight, Wal-Mart and Barnes & Noble Could Be Winners - Motley Fool

In the Amazon/Hachette Fight, Wal-Mart and Barnes & Noble Could Be Winners - Motley Fool | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
In the Amazon/Hachette Fight, Wal-Mart and Barnes & Noble Could Be Winners Motley Fool Wal-Mart (NYSE: WMT ) and Barnes & Noble (NYSE: BKS ) have moved quickly to attempt to capitalize on a dispute between Amazon (NASDAQ: AMZN ) and publisher...

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Winning at Monopoly (i.e. Amazon in the Book Industry)

Winning at Monopoly (i.e. Amazon in the Book Industry) | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it

A similar game is being played in the book industry today, as it has been played in many other industries. Here at BEA, I’m hearing a lot about monopolies. (And monopsonies, for those who prefer to quibble semantically rather than understand what is meant and forge ahead in productive conversation.) Practically everyone here at the book expo believes that Amazon has gotten too big, that they wield a disproportionate amount of power, and that they must be reigned in or defeated.


I am told, without exaggeration and in all seriousness, that Amazon wants to “crush their competition.” I hear that they want to “put everyone else out of business.” Two things are true, both of which make these statements ridiculous

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Hashtag Activism and the Lie of 'Solidarity'

Hashtag Activism and the Lie of 'Solidarity' | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
Twitter has come under fire from mainstream journalists and institutional gatekeepers, derided as "toxic" and a "poisonous well." But this opposition to Twitter—to its strengths as a democratizing platform—is as old as media itself.
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Do Men Receive Bigger Book Advances Than Women?

Do Men Receive Bigger Book Advances Than Women? | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
We sift through nearly 5 years of deal reports to find out whether women receive lower book advances than men. The answer may surprise you.
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Goodbye, Amazon: We’re through!

Goodbye, Amazon: We’re through! | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
I quit Amazon because of its monopolistic tactics. Is it impossible for book publishers to do the same?

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What Type of Content Should You Create: Long or Short?

What Type of Content Should You Create: Long or Short? | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
Which form of content should you focus on creating? Should it be long, short, or a mix? If a mix, what's the right ratio? It all depends. Here are the pros and cons of each, plus six critical questions to help you figure out what's right for you.

Via Jeff Domansky
Deanna Dahlsad's insight:

Or, as my professors & I used to say, "It takes as long as it takes to say; no more, no less."

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Jeff Domansky's curator insight, April 24, 4:04 PM

How long is a piece of content? Good overview of content length and how to get it right.

Pete Gentzler's curator insight, May 6, 10:37 PM

How much is enough?

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The Future of Learning is Stuck in the Past: Why education is less about technology and more about behavior - Brian Solis

The Future of Learning is Stuck in the Past: Why education is less about technology and more about behavior - Brian Solis | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it

What I learned reshaped how I assemble and present material, how I write, and how I visually communicate. Furthermore, it inspired me to restyle the UI, design and layout, and the flow to function and look less like a traditional printed book and instead perform with the familiarity of a digital medium in an analog package. For those who have read the book, this explains the square shape and four-color format as it mimics a screen. This work also represents why there’s a navigation bar throughout the book and graphical breaks that are presented with cadence.


In the end, this experience made me rethink everything. If I could take these learnings into a book, could it apply to conventional text books? Could it encourage a new way to teach rather than force students to conform to customary methods? What was clear though is that technology plays a part in all of this but the real story was influenced by behavior…behavior that’s different than the world I know. As tempted as I was to apply these resources to building a killer digital app for the book, it was a lesson to re-examine everything we take for granted today, everything we do simply because it’s the way things have always been done, and more importantly, a lesson in restraint. By restraint, I mean holding back from using technology for the sake of technology and instead take a few steps back to take something ordinary and make it matter in a digital society.

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What’s Next for Native Ads?

What’s Next for Native Ads? | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it

Native advertising is flourishing across social media, content portals, news properties, video-sharing sites and streaming services. Increased mobile use of these venues has fueled much of the growth, since native ads work best in the content streams that people tend to access on smartphones and tablets, according to a new eMarketer report, “Native Advertising: Difficult to Define, but Definitely Growing.”

Perceptions about what constitutes native advertising are as varied as the ads themselves and the places where they appear. There’s still disagreement over basic terminology such as “native advertising,” “sponsored content” and “branded content.” Some make distinctions among those terms, while others use them interchangeably.

Deanna Dahlsad's insight:

I find properly crediting as "sponsored content" the most ethical, but many advertisers do not like that for fear that readers will see it for what it is, advertising.

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Deanna Dahlsad's curator insight, March 23, 7:32 PM

I find properly crediting as "sponsored content" the most ethical, but many advertisers do not like that for fear that readers will see it for what it is, advertising.

Deanna Dahlsad's curator insight, March 23, 7:34 PM

I find properly crediting as "sponsored content" the most ethical, but many advertisers do not like that for fear that readers will see it for what it is, advertising.

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The Old Advertising Mantra

The Old Advertising Mantra | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
Magazine Advertising
littlebunnysunshine:
“ 1942-(via File Photo)- by File Photo on Flickr.
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Self-publishing surging to 31% of ebook market, claims report

Self-publishing surging to 31% of ebook market, claims report | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
Hugh Howey says his study, based on calculation of Amazon sales, shows 'real progress' for authors who have chosen to go it alone (Self-publishing surging to 31% of ebook market, claims report http://t.co/FD9l6g9slG)...

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What does Amazon want from Hachette? Pretty much everything. » MobyLives

What does Amazon want from Hachette? Pretty much everything.  » MobyLives | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
Amazon and Hachette have been squaring off for months now, but with neither company saying much to the press, the details of their dispute have been difficult to discern.

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Could Sellers Benefit from the Amazon - Hachette Standoff?

Could Sellers Benefit from the Amazon - Hachette Standoff? | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
You've probably heard about the battle between Amazon.com and Hachette; it's been all over the media, and ...
Deanna Dahlsad's insight:

Breaks down the situation as well as presents the realities.

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Deanna Dahlsad's curator insight, June 13, 4:37 PM

Panic vs reality, and potential opportunity.

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A Little Perspective on Amazon's Book Business

A Little Perspective on Amazon's Book Business | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
What would happen to Amazon's revenues if its whole book business disappeared?

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Illuminating

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A n (Unintended) Conversation About Amazon & The Book Industry

A n (Unintended) Conversation About Amazon & The Book Industry | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
no-appy-polly-loggies asked: (( hey! so you just rebloged my post about globes - awesome! i'm glad you did! but you also added a link to amazon as a way to promote the purchase of the book. while i'm...
Deanna Dahlsad's insight:

it can be hard to follow conversations on Tumblr, so the conversation starts here: http://fair-oaks-antiques.tumblr.com/post/87720548729/hey-so-you-just-rebloged-my-post-about-globes


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Deanna Dahlsad's curator insight, June 4, 1:37 AM

It can be hard to follow conversations on Tumblr, so the conversation starts here: http://fair-oaks-antiques.tumblr.com/post/87720548729/hey-so-you-just-rebloged-my-post-about-globes


Does Amazon offend you? Do the stories affect your book and other purchases?

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Working at Vice Media Is Not As Cool As It Seems

Working at Vice Media Is Not As Cool As It Seems | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
Vice Media is one of the hottest media properties in America. It's the counterculture empire that even Rupert Murdoch could love. Vice's founder, Shane Smith, has speculated his company could raise tens of billions of dollars. So why are its employees so broke and pissed off?
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Gender at the NY Times: The Most Comprehensive Analysis Ever

Gender at the NY Times: The Most Comprehensive Analysis Ever | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it

In this post I present the most comprehensive analysis ever reported of the gender of New York Times writers (I think), with a sample of almost 30,000 articles.

This subject has been in the news, with a good piece the other day by Liza Mundy — in the New York Times — who wrote on the media’s Woman Problem, prompted by the latest report from the Women’s Media Center. The WMC checked newspapers’ female byline representation from the last quarter of 2013, and found levels ranging from a low of 31% female at the NYT to a high of 46% at the Chicago Sun-Times. That’s a broad study that covers a lot of other media, and worth reading. But we can go deeper on the NYTimes, thanks to the awesome data collecting powers of my colleague Neal Caren.

Here are the results based on 21,440 articles published online from October 23, 2013 to February 25, 2014.

Deanna Dahlsad's insight:

1/3 of the articles are written by women (not half), and there are other reasons to be concerned.

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10 Non-icky Ways to Make Money Blogging

10 Non-icky Ways to Make Money Blogging | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
If you want to make money blogging, there are 10 ways to do so that you may want to consider. P.S. These are the non-sleazy ways to make a living online.

Via Jane Steen
Deanna Dahlsad's insight:

Not much that's earth-shattering here, really; but a good starting place. And the message about having permission to earn is a good one.

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Five Things You Probably Didn't Know About Publishing A Book - Forbes

Five Things You Probably Didn't Know About Publishing A Book - Forbes | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
Five Things You Probably Didn't Know About Publishing A Book Forbes In celebration of the publication of my new book, Power Cues, let's compare the state of the industry in 2003, when my first book, Give Your Speech, Change the World, was...

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Ebook, Used Book, or New? The Choice Reflects A Range of Values - Digital Book World

Ebook, Used Book, or New? The Choice Reflects A Range of Values - Digital Book World | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
Ebook, Used Book, or New? The Choice Reflects A Range of Values
Digital Book World
The other day I walked past a used bookstore. My eyes fell on a dog-eared paperback of Shelley's Frankenstein.

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A Lot of Top Journalists Don't Look at Traffic Numbers. Here's Why.

A Lot of Top Journalists Don't Look at Traffic Numbers. Here's Why. | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
Most journalists don't like chasing traffic -- or at least, they won't admit to it. Is that snobbery, arrogance, or a smart business decision?

Via Cendrine Marrouat - www.socialmediaslant.com
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Cendrine Marrouat - www.socialmediaslant.com's curator insight, March 31, 6:47 PM


"There's another reason that some journalists don't get obsessed with traffic, and it has nothing to do with snobbery and everything to do with business. It's that they've learned that chasing traffic for the sake of traffic can be a fool's errand." - Dan Lyons


Traffic numbers are only valuable if you use them to make your content as valuable and relevant to your audience as possible. 


A great article!

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4 Side Jobs to Pad Your Paycheck

4 Side Jobs to Pad Your Paycheck | Readin', 'Ritin', and (Publishing) 'Rithmetic | Scoop.it
These four side jobs can help provide supplemental income.

Via Mick D Kirkov
Deanna Dahlsad's insight:

I find it is odd that freelance writing is the first one listed... It is not easy to get paid for writing. ...Then again, this is to pad your paycheck, not to make a living. However, paid writing works is not plentiful; there are more writers than paying gigs.


This also goes for #4 on the list.

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Mick D Kirkov's curator insight, March 23, 5:50 PM

1st of the four is "Freelance Writing"