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World Snow Day triples its impact

An International Ski Federation (FIS) initiative to promote snow sports among young people, of which the EBU is a partner, has inspired 435 events in 39 countries this coming Sunday (20 January) – three times the number in 2012.

The FIS announced the figures this week as winter resorts around the world make final preparations for the event, which occurs on the third Sunday in January each year.

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World Snow Day partners with EBU

The International Ski Federation (FIS) and the European Broadcasting Union (EBU) will join forces to promote snow sports among the younger generations through FIS World Snow Day, which will take place for the second time on 20 January 2013.

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