Radio Sations
Follow
Find
61 views | +0 today
Your new post is loading...
Your new post is loading...
Scooped by Radioline_app
Scoop.it!

Suivez le Festival Solidays 2013 en direct à la radio - Radioline

Suivez le Festival Solidays 2013 en direct à la radio - Radioline | Radio Sations | Scoop.it
Vivez le festival Solidays 2013 en direct à la radio avec Radioline pour écouter les meilleurs sons du moment!
Radioline_app's insight:

Suivez le Festival Solidays en direct à la radio avec Radioline ! 

more...
No comment yet.
Scooped by Radioline_app
Scoop.it!

Toute l'actualité du Brussels Summer Festival 2013 à la radio - Radioline

Toute l'actualité du Brussels Summer Festival 2013 à la radio - Radioline | Radio Sations | Scoop.it
Suivez toute l'actualité du Brussels Summer Festival 2013 à la radio avec Radioline !
Radioline_app's insight:

Suivez toute l'actualité du Brussels Summer Festival 2013 à la radio avec Radioline

more...
No comment yet.
Scooped by Radioline_app
Scoop.it!

Ecoutez la radio en ligne sur votre Mac - Radioline

Ecoutez la radio en ligne sur votre Mac - Radioline | Radio Sations | Scoop.it
Ecoutez la radio en ligne sur votre Mac avec Radioline pour prolonger votre expérience radio. Restez à l'écoute !
Radioline_app's insight:

Avec Radioline, écoutez la radio en ligne sur votre Mac et restez à l'écoute ! 

more...
No comment yet.
Scooped by Radioline_app
Scoop.it!

Daft Punk le succès continue pour leur dernier album

Daft Punk le succès continue pour leur dernier album | Radio Sations | Scoop.it
Daft Punk, le succès continue pour leur dernier album : Random Access Memories, écoutez-le avec Radioline!
Radioline_app's insight:

Découvrez le dernier succès des Daft Punk avec Radioline!

more...
No comment yet.
Rescooped by Radioline_app from Radio In The Social Digital Space
Scoop.it!

The Social Ratings–Ranking The Facebook 40 At Alternative Radio

The Social Ratings–Ranking The Facebook 40 At Alternative Radio | Radio Sations | Scoop.it
Fresh Contraband, Freshest Contraband, Programming, Promotions & Marketing, Social Media & Web...

Via lorilewis
more...
No comment yet.
Rescooped by Radioline_app from the Gonzo Trap
Scoop.it!

Radio: the future is multi-platform | The Media Online

Radio: the future is multi-platform | The Media Online | Radio Sations | Scoop.it

The trend in radio around the world is going hybrid. Franz Kruger, director of Wits Radio Academy, explains what that means and how it works.

“We’re hybrid – let’s move on,” says the BBC’s head of audio, Tim Davie, with some exasperation to people still worrying about the impact of new media on that venerable legacy medium, radio.

New media offers radio stations huge opportunities, and should not be feared, Davie argued both at the recent Radio Days Europe in Barcelona and during his 2011 appearance at Jo’burg Radio Days. But, he says, stations need to go beyond just putting up a half-hearted website and forcing their DJs to blog.

It starts with audio, but doesn’t need to end there. Radio continues to dominate audiences’ consumption of pure audio, still having 80% “share of ear”, as Davie puts it. The question is how to use the growing number of available platforms to reach them.

Some see the future in audiostreaming, particularly to smartphones. South Africa has recently seen a number of online radio stations set up shop, drawn undoubtedly by the fact that no approval is needed from Icasa, South Africa’s communications regulator. There’s former Jacaranda DJ Darren Scott’s Ballz Visual Radio, worldtunes.net, the slightly older 2oceansvibe.com and others.

The cost and availability of bandwidth remains an obstacle in seriously competing with FM.

Digital radio broadcasting – the radio version of Digital Terrestrial Television (DTT), which is set to shake up the TV landscape in South Africa – is gradually gaining ground in Europe, the US and elsewhere.

People like Davie see this as a much bigger opportunity. “The most important thing you can do today is tell your mobile operator that you want phones to receive (digital) broadcast signals, as IP can’t deliver us the growth that we need,” he says. In South Africa, there are indications of significant growth in young audiences’ use of the FM receivers in some phones.

In Germany, the recent introduction of digital broadcasting has for the first time created a national market, since previously broadcast regulation was handled at State level. With different rules in different regions, there has been little space for national stations, even in public broadcasting.

German companies like Regiocast are making use of the opportunity to put nationwide stations on the digital airwaves. The firm’s CEO, Erwin Linnenbach, told the Barcelona conference of their new soccer service, 90elf, which was drawing weekend audiences of around two million.

In South Africa, however, digital radio broadcasting through DAB+ or other technologies is still years away. But there are many great examples of radio stations making creative use of other platforms.

Young Swedish audiences are making massive use of on-demand music services, particularly Spotify. In response, Swedish public radio has begun putting their own content on Spotify in order to reach those audiences.

In Switzerland, a station created a concept they called ‘8×15’ – a combination of live show, TV and radio broadcast as well as podcast that allowed eight promising new local bands to perform for exactly 15 minutes each. The concept drew huge enthusiastic audiences, and contributed to the growth of new local talent.

Similarly, the BBC – and commercial British stations – often link up with established festivals. And its groundbreaking collaboration with the British Museum, ‘History of the World in 100 Objects’, an exciting combination of visuals, audio and interactive media continues to draw big online audiences, even though the on-air broadcasts are long over.

One of the key opportunities for radio in using the online space is to offer 21st century audiences the opportunity to listen at a time of their choosing: in a word, podcasts. Of course, the content has to be worthwhile. It’s not very likely that listeners will seek out a breakfast DJ’s inane comment on the weather.

The more technology-based of these ideas are harder to see in terms of reaching mass audiences in South Africa, but two areas that offer great potential here are mobile and social media.

Kristen Purcell of Pew Internet Research in the US has described social media as the “thread”, as compared to mobile which she calls the “needle”. Information, she says, has become free, ambient and controlled by audiences.

For radio stations, this suggests that social media must be used to draw audiences into a conversation. Broadcasting is no longer about sending out finished products to audiences, it is about building communities that relate in various ways on various platforms.

Radio has some strong advantages over other media in using the newer media. It has always been nimble, fast and immediate – the most likely source of breaking news. It manages interactive formats much more easily than other media, with its talk-back shows and the like.

And perhaps most fundamentally, it has always relied on building relationships with audiences: nobody watches TV because they relate to the continuity presenter, while on radio the host’s personality is absolutely central.

All these characteristics make new media, particularly social media, a natural partner for radio stations.


Via Paul Farrell
more...
No comment yet.
Scooped by Radioline_app
Scoop.it!

Suivez la Fête de l'Humanité en direct sur Fip Radio - Radioline

Suivez la Fête de l'Humanité en direct sur Fip Radio - Radioline | Radio Sations | Scoop.it

Cette année, suivez la Fête de l'Humanité en direct à la radio avec Radioline et participer à l'événement culturel, politique et populaire de la rentrée !

Radioline_app's insight:

Cette année, suivez la Fête de l'Humanité en direct à la radio avec Radioline  et restez à l'écoute !

more...
No comment yet.
Scooped by Radioline_app
Scoop.it!

Vivez le Tour de France 2013 en direct à la radio - Radioline

Vivez le Tour de France 2013 en direct à la radio - Radioline | Radio Sations | Scoop.it
Vivez le Tour de France 2013 en direct à la radio avec Radioline pour suivre toutes les étapes de la course mythique !
Radioline_app's insight:

Suivez toutes les étapes du Tour de France en direct à la radio avec Radioline et restez à l'écoute !

more...
No comment yet.
Scooped by Radioline_app
Scoop.it!

Les radios campus, un réseau de radios fertile et dynamique

Les radios campus, un réseau de radios fertile et dynamique | Radio Sations | Scoop.it
Héritières naturelles des radios libres, les radios étudiantes ou radios campus peuvent désormais s’affranchir des ondes en émettant directement sur internet.
Radioline_app's insight:

A l'occasion des 15 ans des Radios Campus, découvrez un réseau dynamique avec Radioline!

more...
No comment yet.
Scooped by Radioline_app
Scoop.it!

Le Rain Summit Europe : l'événement radio incontournable - Radioline

Le Rain Summit Europe Bruxelles 2013 : l'événement radio incontournable à ne pas manquer. Découvrez les meilleures pratiques radio expliquées et commentées.
Radioline_app's insight:

Radioline vous fait découvrir le Rain Summit Bruxelles 2013 comme si vous y étiez, vivez l'événement incontournable de la radio avec le Blog Radioline! 

more...
No comment yet.
Rescooped by Radioline_app from Radio 2.0 (En & Fr)
Scoop.it!

Google proves that radio advertising stimulates online search behaviour

Google proves that radio advertising stimulates online search behaviour | Radio Sations | Scoop.it
Our study, Radio: The Online Multiplier demonstrated that radio increases search traffic, with brand browsing amongst listeners exposed to an ad campaign 52% higher compared with those not exposed, but it is always great when our research can be backed up by other studies. Belgian radio sales houses Var and RMB teamed up with Google to demonstrate the role radio plays in increasing search traffic for a brand within Google.

...

Full report on the research can be found here : http://www.rab.co.uk/publicationDocs/Boonefaes.pdf

 

 


Via Nicolas Moulard - Actuonda
more...
No comment yet.