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Radio Hacktive (Fr-Es-En)
Digging Radio 2.0 for Good Solutions. How connected radios offer engaging audio experience and empower e-listeners communities when getting “smart” on the Networks
More info : www.innovative-broadcast-solutions.com
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Rescooped by Nicolas Moulard - Actuonda from Pays du Sud et Nouvelles Technologies
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Where Opportunities Lie in the African Mobile Space

Where Opportunities Lie in the African Mobile Space | Radio Hacktive (Fr-Es-En) | Scoop.it
The rise of mobile in Africa has brought with it obvious opportunities as well as a new class of opportunities that probably didn’t quite exist before. Opportunities for non-profits to reach more people at lower costs, governments to provide services more effectively and across larger geographies, for business to reach more customers and scale at lower cost. Mobile is making it possible for small and medium sized enterprises to compete with big business in ways they couldn’t just a few short years ago. Mobile isn’t just changing the operating landscape for consumer/citizen facing organizations, it’s changing the game.

Via Simon Decreuze
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Scooped by Nicolas Moulard - Actuonda
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Sweden grants US$4.5 million to empower local radios with ICT in Africa | UN

Sweden grants US$4.5 million to empower local radios with ICT in Africa | UN | Radio Hacktive (Fr-Es-En) | Scoop.it

Last February Sweden, through the Swedish International Development Cooperation Agency (Sida), concluded an agreement under which 30 million Swedish Kronor (around US$4.5 million) will be donated to UNESCO to support its activities in the field of community media, aiming at empowering poor populations, especially women and girls, to exercise freedom of expression and opinion, and be heard in the public debate.

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Rescooped by Nicolas Moulard - Actuonda from Veille - développement radio
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Deutsche Welle’s trying to use Africa’s mobile-phone boom to spread news by new means

Deutsche Welle’s trying to use Africa’s mobile-phone boom to spread news by new means | Radio Hacktive (Fr-Es-En) | Scoop.it
The German broadcaster is using SMS and dial-to-listen radio shows to reach an audience with limited Internet access.

Via Noémie Dansereau-Lavoie
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Rescooped by Nicolas Moulard - Actuonda from Big Media (En & Fr)
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Case study : Break the law of silence (Shazam)

This is an 'relatively old' case study where Amnesty International achieved a 500% increase in response to an e-petition by using Shazam to drive awareness of the campaign.

 

For the week that the campaign was running, when Shazam could not identify a song it showed an error message that cited a case study of human rights abuse and asked the user to help ‘break the law of silence.’

Users were then routed to a mobile site where they could sign the petition and hear the new song – there was also a tool to share the campaign through Facebook and Twitter.

 

 

 


Via JWT_WOW, Nicolas Moulard - Actuonda
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