Radio 2.0 (En & Fr)
Follow
Find tag "monetization"
34.2K views | +1 today
Radio 2.0 (En & Fr)
IV Rencontres Radio 2.0 Paris le 13 octobre 2014 à Radio France. Consultez toutes les archives sur www.rr20.fr et suivez l'actualité sur ce Scoopit (Francais + English) #Multiplaform #Personnal #Interactive #Contextual #Social #Local #Mobile #Hybrid
Your new post is loading...
Your new post is loading...
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

News Consumption Tilts Toward Niche Sites

As news surges on the Web, news giants are being outmaneuvered by smaller sites that have passionate audiences and sharply focused information.
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

How Digital Has Transformed the Home Video Marketplace

How Digital Has Transformed the Home Video Marketplace | Radio 2.0 (En & Fr) | Scoop.it
The Consumer Trends Series is supported by CBS.com, where brands can find engagement with the ideal audience through exclusive news, clips, trailers and more. To connect your brands with true enthusiasm, visit CBSInteractive.com/ideal.
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

Music wars heat up — but is free really the future?

Music wars heat up — but is free really the future? | Radio 2.0 (En & Fr) | Scoop.it
According to the study, 91 percent of people still “prefer to own music,” listing a number of reasons such as unlimited listening, security that their music won’t disappear, and support for artists. And while only 13 percent of people surveyed pay to stream music online, the majority of those (84 percent) still buy music as well.

These tendencies become even stronger among those who count themselves as “independent” music fans, many of whom use streaming services like Spotify, Mog and Rdio as ways to try new music before they purchase.

It’s always worth being skeptical of surveys, but noises like this have to sound good to the likes of iTunes and Amazon — and while it may not be enough to those who think streaming will emerge as the only true victor, it indicates there’s life in retail yet.
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

MOG Takes a Swing at Spotify, Launches Free Music Streaming

Music streaming service MOG has announced that it is adding a free, advertising-supported subscription plan. The move, which is almost certainly a response to the recent U.S. launch of Spotify, is designed to attract more people to the service's 11 million song library of all-you-can-stream music.Previously, MOG was only available in one of two paid "premium" flavors. European sensation Spotify launched in the U.S. with two premium tiers as well, but crucially included a free subscription service with ads and some modest limitations on streaming. Spotify picked up 1.4 million American users in its first few weeks.

more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

Deezer breezes into UK market

French music-streaming service Deezer is looking to replicate its strategy of partnering with a telco and/or ISP for the British market, when it launches here later this month.
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

eMusic adds a little streaming to its MP3 store

eMusic adds a little streaming to its MP3 store | Radio 2.0 (En & Fr) | Scoop.it
The core challenge for music subscription services is helping people find enough new and compelling tracks each month to persuade them to keep paying the monthly fee.
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

Apple's Cloud Still Isn't Streaming

Apple's Cloud Still Isn't Streaming | Radio 2.0 (En & Fr) | Scoop.it
When is a stream not a stream? When it’s a download.
While a video making the rounds today makes it seem as if Apple’s upcoming iTunes Match service will stream music from Apple’s servers to a user’s device, that’s not the case.
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

La inversión publicitaria en Internet superará a la de la TV

La inversión publicitaria en Internet superará a la de la TV | Radio 2.0 (En & Fr) | Scoop.it
A pesar de la crisis económica, la inversión publicitaria en televisión va capeando el temporal. En países como Estados Unidos, los anunciantes siguen confiando en la pequeña pantalla para alcanzar a los consumidores.

Ahora bien, la televisión está perdiendo espectadores y a menudo se pasan a Internet, que es el medio publicitario más pujante. En cinco años, la inversión publicitaria en Internet va a superar a la de la televisión, según previsiones de la compañía Forrester Research.

more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

How Younger Adults React to Brands on Social Networks

Do millennials really interact most with brands on social sites?
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

Video monetisation – lessons for labels

Video monetisation – lessons for labels | Radio 2.0 (En & Fr) | Scoop.it
RT @finetunes: Video monetisation – lessons for labels http://t.co/DnNLW8n http://t.co/6lclhd7...
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

Red Bull Demonstrate The Importance Of Branded Content In Social Media

Red Bull Demonstrate The Importance Of Branded Content In Social Media | Radio 2.0 (En & Fr) | Scoop.it

We’ve been big fans of Red Bull here over the last couple of years and especially when it comes to the branded content that they produce.
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

Twitter Launches Advertising in the UK With Glee Campaign

Twitter Launches Advertising in the UK With Glee Campaign | Radio 2.0 (En & Fr) | Scoop.it
Twitter is rolling out its first advertising efforts in the UK with a campaign for Glee‘s debut on Sky.
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

What Facebook’s Changes Mean for Marketers

What Facebook’s Changes Mean for Marketers | Radio 2.0 (En & Fr) | Scoop.it
Facebook’s bold list of changes, announced Thursday, will put more pressure on advertisers to come up with compelling content and integrate themselves further into consumers’ lives. The big loser?
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

Aux USA, la radio fait de l’argent sur Internet ! | Radiopub

Aux USA, la radio fait de l’argent sur Internet ! | Radiopub | Radio 2.0 (En & Fr) | Scoop.it
Aux Etats-Unis, non seulement l’écoute de la radio se développe sur Internet, mais en plus… Elle fait de l’argent !
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

Radioplayer attracts 5.7m monthly listeners

Radioplayer attracts 5.7m monthly listeners | Radio 2.0 (En & Fr) | Scoop.it

Digital radio service backed by the BBC and commercial stations claims 'great start' as it issues first audience figures.

more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

LG, Sharp, Philips Harmonise TV Apps Standards

The coming connected TV explosion is about create a big distribution opportunity for content owners. But writing apps for the burgeoning number of platforms could be a development headache.

So now LG (SEO: 066570), Sharp and Philips, who each deliver apps over their TVs in different ways, are seeking harmony in standardisation.

They have have jointly agreed to “define common technical requirements for their Smart TV”.

more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

Study: Digital Ads Impact Affluent Americans

Study: Digital Ads Impact Affluent Americans | Radio 2.0 (En & Fr) | Scoop.it

Digital ads have considerable impact on awareness of products and companies for many Americans, but Affluent Americans are more likely than others to say that they learned about new products or learned about companies they were not aware of before due to digital ads.

more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

Pandora’s 2Q Call Impressive

Pandora’s 2Q Call Impressive | Radio 2.0 (En & Fr) | Scoop.it
Last thursday during an earnings call Pandora reported $67 million in revenues, a 117% increase over a year ago. They also reported impressive increases in listening - 1.8 billion listening hours, ...
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

'Ad Delivery Network' in the tens of millions impressions every week

'Ad Delivery Network' in the tens of millions impressions every week | Radio 2.0 (En & Fr) | Scoop.it
Borrell Associates, which specializes in researching local and online advertising, are forecasting that local online advertising will reach $18 billion annually by 2016! Local couponing will reach $3 billion a year, and over 70% of all mobile advertising will be locally geo-targeted ads.
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

MOG Comes to Boxee & Target Stores

MOG Comes to Boxee & Target Stores | Radio 2.0 (En & Fr) | Scoop.it
Subscription streaming service MOG is now available on the Boxee Box, bringing MOG’s library of 11 million songs to Boxee users, available in 320 kbps.
MOG continues to increase its support for third-party devices.
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

Affluents Most Active Online, View and Recall Digital Ads More Than Other Consumers

Affluents Most Active Online, View and Recall Digital Ads More Than Other Consumers | Radio 2.0 (En & Fr) | Scoop.it
Affluents Most Active Online, View and Recall Digital Ads More Than Other Consumers http://t.co/9mf084l...
more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

How Discovery Will Drive Transactions

How Discovery Will Drive Transactions | Radio 2.0 (En & Fr) | Scoop.it

“A big shift underway is that the act of discovery could come online, could impact how we search, and could help drive transactions.“

more...
No comment yet.
Scooped by Nicolas Moulard - Actuonda
Scoop.it!

BlackBerry Launches Its $5 Music Service

BlackBerry Launches Its $5 Music Service | Radio 2.0 (En & Fr) | Scoop.it

Here’s the BlackBerry Music service : it’s 50 songs, tethered to your phone, for $5 a month.

more...
No comment yet.