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IV Rencontres Radio 2.0 Paris le 13 octobre 2014 à Radio France en préparation Restez informé sur www.rr20.fr et suivez l'actualité sur ce Scoopit (Francais + English) #Multiplaform #Personnal #Interactive #Contextual #Social #Local #Mobile #Hybrid
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Pandora begins "final stage" of integration with ad-buying platforms to access more radio spending | RAIN: Radio And Internet Newsletter

Pandora begins "final stage" of integration with ad-buying platforms to access more radio spending | RAIN: Radio And Internet Newsletter | Radio 2.0 (En & Fr) | Scoop.it

Pandora last week announced media planning and buying integration with the largest media buying software platforms Mediaocean and STRATA.

"This marks the launch of the final stage of Pandora's plans to fully integrate Pandora into media buying platforms," the company's press release reads. May of last year saw the launch of Triton Digital's measurement of Pandora in traditional radio metrics such as AQH and Cume. In March (see RAIN here) Pandora announced that it would make its audience data available in STRATA and Mediaocean's Donovan and Mediabank stewardship systems, enabling radio ad buyers to compare Pandora national and local audience data directly to U.S. radio broadcasters' numbers.

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ZenoRadio delivers global radio content over regular phone lines, and makes money doing it | RAIN

ZenoRadio delivers global radio content over regular phone lines, and makes money doing it | RAIN | Radio 2.0 (En & Fr) | Scoop.it

CNBC covers the growing popularity of a service called ZenoRadio, which assigns U.S. phone numbers to streams of popular radio stations from around the world, giving listeners in this country access via a simple phone call -- no smartphone needed....

 

So, the more customers listen, the more money ZenoRadio makes -- a striking difference from webcasters whose costs rise with additional listening. The article makes no mention of licensing content.

Read more from CNBC here (h/t to Tom Taylor Now).

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New FM-enabled smartphones coming

New FM-enabled smartphones coming | Radio 2.0 (En & Fr) | Scoop.it

New smartphones equipped with FM radio receivers could be available as soon as this summer.  “We believe that we’ll have phones in the market probably in the next 60 days,” Emmis CEO Jeff Smulyan said yesterday on a conference call in response to a question about when the Emmis-engineered NextRadio app would launch.

Smulyan didn’t mention Sprint by name and an Emmis spokesperson said later that the company has a non-disclosure agreement with the wireless provider. The radio industry is being asked to commit $45 million in advertising inventory to Sprint over three years to get FM on 30 million Android and Windows smartphones. Brokered by Smulyan, the deal revolves around the NextRadio app which will allow listeners to access and interact with FM broadcasts.

Smulyan is optimistic that consumers will embrace the new technology. “If the American public responds as we hope they will, and they see radio can perform in a whole new light on a device they carry with them, we think it’s a game changer for the industry,” he said.  Smulyan said it will increase radio listening and could create “a tremendous amount of new revenue” for the industry through enhanced ads enabled by the app’s IP-connection.

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Key findings of the largest radio techsurvey in North-America by @jacobsmedia [infographic]

Key findings of the largest radio techsurvey in North-America by @jacobsmedia [infographic] | Radio 2.0 (En & Fr) | Scoop.it

According to Jacobs Media President Fred Jacobs, “Techsurvey9 shows that while gadgets and new media continue to occupy the headlines, radio’s ability to uniquely connect with consumers on their preferred platforms is the secret sauce for future success in the digital space.”  

Here some of the key findings:

Radio is making the transition to digital: Consumers are now accessing station content on digital channels. When asked to recall their last week’s listening to the station that sent them our survey, 14% of all respondents say they tuned in on computer and mobile streams, as well as other digital sources.  The younger the generation, the more reliance there is on digital platforms to enjoy broadcast radio.

AM/FM Radio still matters: The “emotional triggers” from 2012’s Techsurvey8 study are intact: listening to radio at work, mood enhancement, escape, and companionship.  And consumers continue to demand radio in their new cars, as well as rely on broadcast radio for new music and new artist discovery.

Pandora is a big player:  By far, Pandora continues to be the most popular pure-play Internet option, outstripping its competitors.  While Pandora is a force to be reckoned with on the mobile front, its main drawback is now its commercials, cited by a growing number of its listeners.  And even Pandora users continue to be significant consumers of broadcast radio.

Protecting The In-Car Listening Franchise:  More than half of all respondents say that most of their radio listening takes place in cars.  And now, more than one in ten (11%) drives a vehicle equipped with a “digital dash” system like Ford’s Sync, especially fans of Country, News/Talk and Sports radio.  

It’s about mobile – and mobility:  The three big stars of Techsurvey9 are smartphones, tablets, and the “digital dashboard.”  Each shows significant  increases in acquisition indicating that consumers are continuing to take their favorite content with them wherever they go.

Beyond Facebook:  Still the social media “big dog,” Facebook continues to be the ubiquitous platform for all format fans and generations.  But digging deeper, Techsurvey9 reveals strong pockets of users for “secondary social platforms,” including Twitter, Pinterest, Google+, and Instagram.  Year to year, PInterest has more than doubled in reach, with incredible strength among women.  And Snapchat is emerging as a choice among Gen Z – today’s teens.

Techsurvey9 results were gathered online from January 29-February 19, 2013.  Overall, 264 broadcast stations across the U.S. and Canada participated,  contributing 78,111 respondents. 

A series of format webinars has been scheduled.  You can find all the dates/times and registration information  by clicking here: 

http://www.jacobsmedia.com/techsurvey9/formatwebinars.asp

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Hybrid Radio Accelerates | Radio World

Hybrid Radio Accelerates | Radio World | Radio 2.0 (En & Fr) | Scoop.it

Hybrid Radio uses existing FM or HD broadcasts as a robust and reliable way to deliver audio, but presents them like an app, by using additional meta-data (such as logos and descriptions) delivered over an IP connection (WiFi, 3G, LTE). This all happens automatically and without any user intervention...

 

This “agree on technology, compete on content” sentiment means we can harness the collective energy and resources of the global radio industry to help reinvent broadcast radio as a genuine and powerful competitor to streaming services.

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Road likely soon ending for in-car radio as an appliance, not as a medium | RAIN

Road likely soon ending for in-car radio as an appliance, not as a medium | RAIN | Radio 2.0 (En & Fr) | Scoop.it

"The in-dash car radio, with its dials and knobs, isn't signing off yet. But it's past its prime in the eyes of some automakers, and most aren't prepared to spend much time or money tinkering with it. Instead, they're focusing on the next generation of in-car entertainment, such as Web browsing and music streaming. Startup automaker Detroit Electric plans to be the first without a radio when it rolls out its first car in August — audio will be delivered via smartphone."

A pretty interesting take from one of the nation's carmakers' hometown papers, The Detroit News. The article's subhead reads: "AM-FM not dead yet but music streaming, Internet new priority."

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La tecnología SureStream permite al Vaticano el transporte AoIP con total fiabilidad | Panorama Audiovisual

La tecnología SureStream permite al Vaticano el transporte AoIP con total fiabilidad | Panorama Audiovisual | Radio 2.0 (En & Fr) | Scoop.it
La tecnología SureStream de APT, basada en streaming redundante, permite el uso de la Internet pública para el transporte de audio con calidad de transmisión.

APT, filial especializada en codificación de audio del grupo WorldCast Sytems, ha vendido recientemente varios codecs de audio IP que incorporan la última tecnología SureStream a Radio Vaticano, el servicio de radiodifusión oficial de la Santa Sed.

 

Antes de la adquisición de estas unidades, Radio Vaticano había estado probando el uso de Internet pública para la entrega de audio, pero finalmente desistió debido a los problemas de calidad causados por la pérdida de paquetes. Además, significaba que tenían que mantener costosas líneas de alquiler para el transporte de audio.

Ahora, la tecnología SureStream de APT, permite el uso de la Internet pública para el transporte de audio con calidad de transmisión. Se basa en un enfoque de streaming redundante e implementa varias tecnologías avanzadas para combatir el problema de los paquetes perdidos o retrasados y asegurar la entrega fiable de todo el contenido de audio.

El equipo técnico de Radio Vaticano realizó una serie de pruebas para evaluar el rendimiento de SureStream en su red. En términos de hardware, utilizaron el codificador Silver Stream-In el y decodificador Silver Stream-Out que ofrecen la funcionalidad SureStream y la fiabilidad de la gama de códec APT en una plataforma fácilmente asequible, de nivel de entrada.

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La ville de Chambly lance sa webradio aujourd’hui | Le Parisien

La ville de Chambly lance sa webradio aujourd’hui | Le Parisien | Radio 2.0 (En & Fr) | Scoop.it

Disponible à partir d’aujourd’hui sur le site de la ville, Chambly radio émettra depuis le studio aménagé au sous-sol de la nouvelle école de musique, où le directeur d’antenne, Rémy Jounin (ci-dessus), a pris place depuis mars.

 

C’est la première du genre dans l’Oise, et même au-delà. A midi, Chambly radio commencera à émettre depuis son petit studio fraîchement aménagé (pour 30 000 €) au sous-sol de la nouvelle école de musique.
Elle sera disponible 24 heures sur 24 sur le site de la ville et via une app pour smartphone et sera animée par des bénévoles.

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RAIN 4/15: RAIN Summit Europe set for May 23rd in Brussels | RAIN: Radio And Internet Newsletter

RAIN 4/15: RAIN Summit Europe set for May 23rd in Brussels | RAIN: Radio And Internet Newsletter | Radio 2.0 (En & Fr) | Scoop.it

Dozens of top radio and online audio executives from across Europe will be converging in Belgium in less than six weeks for the second annual RAIN Summit Europe, to be held on Thursday, May 23rdat the stylish Hotel BLOOM! in Brussels.

As with other RAIN Summit events such as last week's successful RAIN Summit West in Las Vegas (more coverage here and here), web radio professionals will gather to discuss all facets of Internet radio and online audio, participating in panel discussions and presentations and advancing the development of the business of online audio across Europe.

Topics on the agenda will range from business to technology to programming and include best practices for measurement of online audio, multiplatform content distribution, mobile streaming, sales strategies, and programming for audience growth.

Presentations will be given by James Cridland of Media UK, David Deslandes of Deezer, and Simon Gooch of SBS Radio Sweden/RadioPlay.

Other confirmed speakers already include an impressive mix of Internet radio and online audio executives, including:

Ali Abhary, CEO, Spectrum Medya, TurkeyJan-Willem Bruggenwirth, Managing Director, 538.nl, The NetherlandsMatthew Carver, Radio Coordinator, EGTA, BelgiumBen Drury, Founder/CEO, 7Digital, U.K.Hakan Kostepen, Executive Director, Product Strategy & Innovation, Panasonic, U.S.Jan Poelmann, RMS, GermanyRobert Proctor, CEO, Audioboo, U.K.Alain Reyes, Head Manager, NRJ, FrancePatrick Roger, VP/Global Sales & Marketing, Adswizz, FranceJöel Ronez, Director of New Media, RadioFrance, FranceChristian Schalt, General Manager, rs2 and KISS FM (Berlin), GermanyKjarten Slette, Head of Music, WiMPmusic, NorwayHolger Weiss, CEO, Aupeo, GermanySteve Whilton, Director of Product, Last.fm, U.K

More speakers will be announced regularly in RAIN in upcoming days. Panel descriptions are available here.

Registration is limited for this event (last year's gathering in Berlin sold out). You can register for the event using either Eventbrite or Amiando.

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Here's what else is happening in Internet radio | RAIN Summit West NAB 2013

Here's what else is happening in Internet radio | RAIN Summit West NAB 2013 | Radio 2.0 (En & Fr) | Scoop.it

We've been doing a lot of RAIN Summit West review lately (here and here, with more to come!), so we wanted to take a minute and pass along some other news that's out there. Some is from the NAB Show, some unrelated, but we hope you find it useful and interesting.

NAB's Smith urges embrace of "hybrid radio": NAB CEO Gordon Smith (right), in his "State of the Industry" address at the NAB Show Monday, urged broadcasters to find ways of providing content across platforms.

 

Complete post here : http://kurthanson.com/news/here-s-what-else-happening-internet-radio

 

For more information on the agenda and speakers of coming RAIN Summit Europe (Brussels, 23rd of May) visit the website http://summits.kurthanson.com/rainsummiteurope

Register using Amiando : http://www.amiando.com/BKWZSPA or Eventbrite http://www.eventbrite.com/event/6051659677 and get a special 20% discount off of registration by entering the Actuonda's special promo code RSNM2013

 

For more information about the sponsorship opportunities, please contact Nicolas Moulard by mail : moulard@actuonda.com or by phone +34 699 248 200

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2025 - Time Machine Experience 4 avril 2013

Une émission de radio, une revue des modèles de 2013, un récit prospectif, un atelier de construction de 2025, un passage dans la time machine direction 2025... (Time Machine Expérience, back in future en vidéo !


Via Thierry Defay
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Les constructeurs plébiscitent la radio digitale

Les constructeurs plébiscitent la radio digitale | Radio 2.0 (En & Fr) | Scoop.it
Hors bande FM, les webradios sont de plus en plus exploitées par les marques automobiles pour y diffuser leurs campagnes.

 

Citroën est le premier annonceur des radios digitales en France. Sur le seul mois de mars, quatre constructeurs ont également choisi ce canal en développement pour diffuser leurs réclames audio. Renault (OMD), Volkswagen (Médiacom Paris), Citroën et Peugeot (Havas Média) utilisent la radio 2.0 en renfort de leurs plans de communication traditionnels.

 

« Les stations de radio sur Internet, pure-players ciblés, constituent une couverture additionnelle pour les constructeurs qui bénéficient d’une audience connectée, prêtes à se rendre sur le portail de la marque contrairement à l’auditeur classique qui écoute la radio dans sa voiture, par exemple », explique Antony Frandsen directeur commercial d’Adionomy Régie France, pôle de Radionomy, une plateforme de création de radio en ligne.

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Facebook, e-mail solidly outpace Twitter for listener-connection, says The Infinite Dial | RAIN Summit West NABNewsletter

Facebook, e-mail solidly outpace Twitter for listener-connection, says The Infinite Dial | RAIN Summit West NABNewsletter | Radio 2.0 (En & Fr) | Scoop.it

...

Edison Research president Larry Rosin and Arbitron SVP of Marketing Bill Rose at the Summit revisited the important points from last week's "The Infinite Dial 2013: Navigating Digital Platforms" webinar. But they also explained that their study shows the value of radio's Facebook presence and e-mail listener databases, especially when compared to Twitter. One in ten U.S. radio listeners says they follow their favorite station on Facebook, and 20 million U.S. radio listeners have signed up to receive e-mail from their P1 station (that's 8% of radio listeners), depending on the format (public radio, religious, and rock listeners were most likely to join a station's e-mail list…up to 20% for rock listeners).

On the other hand, just 2% or 3% follow their "P1" station on Twitter. (Twitter's influence, especially in the media, Rosin said, is far greater than its actual usage, they've found.) Bill Rose explained that your station's will likely be your listener base's most tech-savvy segment (including being most likely to use online radio and listen via mobile apps).

Their takeaway: the listeners on your e-mail list can be an extremely valuable asset for you and your advertising clients.

 

Complete post : http://kurthanson.com/news/facebook-e-mail-solidly-outpace-twitter-listener-connection-says-infinite-dial

 

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Surprising Stats for Radio DVR Site | Radio World

Surprising Stats for Radio DVR Site | Radio World | Radio 2.0 (En & Fr) | Scoop.it
DAR.fm is a free “DVR for radio” website. Listeners can select and record their favorite radio shows on DAR.fm’s server. They can then listen to those shows on any Web-connected computer or smartphone, at their convenience. At present, DAR.fm listeners download 30 million minutes of content a month.DAR.fm CEO Michael Robertson compiles accurate statistics on each show’s popularity, based on the number of plays it has received in the past 30 days. This data is displayed on each show’s selection page, in the same way that YouTube displays “number of views” for each of its video.
Here’s where it gets interesting: “The listening trends we’ve been seeing, as a result of our data collection, contradict three of the most widely held beliefs about talk radio,” said Robertson. “Our conclusions are based on hard numbers, where many of these beliefs are based on ‘fuzzy’ metrics, like quarter hours and market share.”
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Online radio crosses mobile threshold + Extra Slacker video about most complete music service on Earth

New Triton Digital listening data confirms it’s a mobile world for online radio.  More than half of internet radio listening (56%) occurred on mobile devices in March, up from 46% one year earlier.   Triton also says Pandora’s mobile listening cap is paying off for rival webcasters.

Mobile consumption was the fastest growing online audio segment in March.  But pureplays are growing mobile audiences faster than broadcasters.  Mobile listening to pureplays during the Monday-Sunday, 6am-midnight daypart leapt 23% from February to March while broadcast streams had a 5% increase.  In January, Triton showed broadcast radio streams with an 80/20 split in favor of listening on desktops, while pureplay publishers tracked in the opposite direction with a 70/30 split in favor of mobile listening.

Looking to target the holes in its chief rival’s service, pureplay webcaster Slacker launched a $5.5 million marketing campaign in mid-February.  Based on internet radio ratings for March released yesterday by Triton Digital, the investment is beginning to pay off.  Average Active Sessions during the Monday-Friday, 6am-8pm daypart rocketed up 22% for Slacker, as the webcasters blew past both CBS Radio and Cumulus to rank third among Triton’s domestic top 20.  The increase follows a 3% boost by Slacker in February.  The campaign includes a 30-second online video ad that attempts to reposition Pandora as a repetitive music machine with limited selection and Slacker as more human with playlists created by music experts and a larger music library.

 

Read complete post from Inside Radio here : http://www.insideradio.com/Article.asp?id=2650504&spid=32061#.UYyJpErsyf4

 

View Triton’s full March online radio ratings here : http://www.tritondigital.com/Media/Default/rankers/march-ranker-2013.pdf


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Radio Benefits From Triggering Its Listeners’ Emotions

Radio Benefits From Triggering Its Listeners’ Emotions | Radio 2.0 (En & Fr) | Scoop.it

Companies can stand to reap rewards from creating emotional connections with consumers, and it seems that radio benefits in its own way from emotional triggers.

...

a main reason for listening to AM/FM radio is to get in a better mood, with another 40% citing this as an important reason. Additionally, about 7 in 10 say that wanting to escape from the pressures of an everyday life is an important or main reason to listen, and about 8 in 10 listen because radio keeps them company.

Overall, the most common main reason given by respondents for listening to AM/FM radio was to hear their favorite songs (53.7%), while 41% say that liking to work with the radio on is a primary reason for listening.

Given its ability to keep them company and improve their moods, many listeners turn to radio as their first media activity of the day.

...

That’s not to say that radio doesn’t suffer from “unforced errors,” as dubbed by the researchers. Among those 1 in 8 respondents listening to less radio this year, slightly more than half said that too many commercials were to blame, while about half said they didn’t enjoy the programming. Comparatively speaking, radio isn’t being cannibalized by other media: few said they were spending less time with radio because they had increased their time on the internet, watching more online video or TV, or playing video games.

 

Full article here : http://www.marketingcharts.com/wp/radio/radio-benefits-from-triggering-its-listeners-emotions-29375/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink

 

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Worldwide Radio Summit In Full Swing

Worldwide Radio Summit In Full Swing | Radio 2.0 (En & Fr) | Scoop.it

It's a busy day at THE ROOSEVELT HOTEL in HOLLYWOOD, as the WORLDWIDE RADIO SUMMIT has a full slate of events TODAY (5/3).

Opener Looks At Digital Landscape

After an opening presentation by LISTENER DRIVEN RADIO's DANIEL ANSTANDIG, the opening panel, moderated by KENRADIO BROADCASTING Founder/Pres./host KEN RUTKOWSKI, featured SLACKER Pres./CEO JIM CADY, CBS RADIO Local Digital Media Pres. EZRA KUCHARZ, CLEAR CHANNEL DIGITAL Pres. BRIAN LAKAMP, and BBC Hot AC RADIO 2 and Triple A 6MUSIC Head of Music JEFF SMITH discussing the changing digital landscape for radio. 

RUTKOWSKI challenged the panel by noting that his polling of people at his gym turned up no use of radio or broadcasters' apps; CADY noted that the top question a car stereo installer told him people ask is how to connect their smartphones.  When RUTKOWSKI told CADY that SLACKER is "not radio," CADY countered that it is radio, just on a different delivery method, with radio clocks and programmers from terrestrial radio; LAKAMP said that listeners have a social-level relationship with radio personalities that is different from customizable streaming choices (including his own iHEARTRADIO's custom radio offering), while KUCHARZ stressed creating a community ("not just three songs in a row") and asserted that artists can tell you where they were when they heard their songs on the radio for the first time, but can't do that for PANDORA.  And LAKAMP insisted that at CLEAR CHANNEL, "we don't have a digital strategy, we have a brand strategy."

KUCHARZ said that he thought that satellite radio's growth is stagnating, although CADY said that SIRIUSXM "seem(s) to be doing well ... if you deliver quality content ... people are willing to pay for it."  LAKAMP disputed RUTKOWSKI's comment that CLEAR CHANNEL "works slow," offering examples of how the company moves on initiatives and adding that he "wouldn't be working here" if it wasn't that way.  KUCHARZ added that CBS moves fast as well, considering itself a "content company" rather than a radio company.

In a Q&A session, RUTKOWSKI asked the panel to say what their product is and what they sell, and after the panelists did not directly answer the question, RUTKOWSKI noted that GOOGLE considers its product the users and said he was concerned about the companies' "old media ways."  After he noted how NETFLIX and AMAZON are developing their own content, KUCHARZ countered that the companies are partnering with established producers, adding, "it's hard to create new content."  And CADY noted that adding personalities to his streams substantially increases Time Spent Listening.


Read more: http://www.allaccess.com/net-news/archive/story/118042/worldwide-radio-summit-in-full-swing#ixzz2ScnVVhMA
Follow us: @allaccess on Twitter | all.access on Facebook
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Radio in car: the future is DAB together with the internet

Radio in car: the future is DAB together with the internet | Radio 2.0 (En & Fr) | Scoop.it
Free, expanded robust coverage and great station choice - the future of in-car radio will be a combination of digital broadcast working alongside the internet
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Troy Carter Says The Next Technology Disruption In Music Will Happen In Terrestrial Radio | TechCrunch

Troy Carter Says The Next Technology Disruption In Music Will Happen In Terrestrial Radio | TechCrunch | Radio 2.0 (En & Fr) | Scoop.it

During Disrupt, Lady Gaga’s manager and Atom Factory founder, Troy Carter, suggested that the area ripe for disruption in the music industry by technology is terrestrial radio

...

In regards to the state of the music industry, Carter thinks that technology has always pushed things forward and is an essential part of selling albums and concert tickets: “I don’t think tech has screwed the music industry, the music industry has to adjust to change. When people in remote villages throughout the world can access music, it’s a good thing.” he said.

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Audience, publicité, reprises: la radio filmée devient incontournable - LExpress.fr

Audience, publicité, reprises: la radio filmée devient incontournable - LExpress.fr | Radio 2.0 (En & Fr) | Scoop.it
PARIS - Audience supplémentaire, revenus publicitaires additionnels, reprises à la télévision : la radio filmée est le nouvel axe de développement stratégique pour les stations, alors que la 4G va décupler les possibilités vidéo de l'internet mobile.

...

La visibilité, c'est justement un des avantages mis en avant par les partisans de la vidéo. Les petites phrases ou les dérapages des invités des matinales, désormais systématiquement filmés, sont immédiatement repris sur les chaînes d'information en continu, dans les JT et sur internet, avec le logo de la station en toile de fond. Plus les images sont reprises, plus la radio est citée par les autres médias. 

Outre la notoriété, la radio filmée, en direct ou en différé, est une source de revenus additionnels, selon les responsables des différentes radios interrogés. 

Audience supplémentaire 

Les vidéos vues sur le net sont souvent précédées (pré-roll), suivies (post-roll) ou entrecoupées (mid-roll) d'une publicité fixe ou animée. Ces formats, visionnés par un public souvent jeune et actif, suscitent l'intérêt des annonceurs. D'autres publicités, basées sur la technique du watermarking, technologie qui permet de synchroniser le contenu diffusé dans une émission avec ceux de la tablettes, du smartphone ou du PC, sont en projet. 

Ces vidéos drainent aussi une audience supplémentaire qui consomme la radio différemment. "Aujourd'hui, le live vidéo devient une antenne complémentaire. L'internaute peut choisir de nous voir ou de nous écouter", explique à l'AFP Gilles Nay, directeur des activités numériques de Lagardère News, maison mère d'Europe 1, parmi les premières à se lancer dans la radio filmée en 2006. 

Depuis fin août 2012, la station de la rue François 1er diffuse près de huit heures de direct par jour en vidéo : 19 millions de vidéos ont été vues, dont près de 10 millions pour le "live".

 

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How Can Radio Compete in an On-Demand World? | Radio World

How Can Radio Compete in an On-Demand World? | Radio World | Radio 2.0 (En & Fr) | Scoop.it

In a world in which everyone wants what they want delivered when they want it, coupled with the open dashboard and near-infinite bandwidth, there are a number of things radio can do to remain relevant.

That’s according to Radio and Internet Radio Newsletter Publisher Kurt Hanson.

The new Netflix trend to release all episodes at once of a video program series is a good reminder for both traditional AM/FM as well as Internet radio that you need to step up your game to compete, according to Hanson in his annual “State of the Internet Radio Industry” address.

Hanson also pointed to the morphing role of the smartphone, which, for many people, has replaced their camera, alarm clock, voice recorder, address book, calculator and navigation unit.

The Arbitron and Edison Research report “Infinite Dial” data suggests weekly use of Internet radio is now up to 86 million listeners; the amount has more than tripled over the past five years, noted Hanson.

Will Apple enter the radio business? Hanson said if so that “might be great for all of us.” He likened it to a battle of the brands that raises the visibility of the entire product category.

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Using data + the power of a web platform to unlock huge Ads potential of Social Radio | Research Access

Using data + the power of a web platform to unlock huge Ads potential of Social Radio | Research Access | Radio 2.0 (En & Fr) | Scoop.it

Radio is massive part of media landscape, reaching over 242 million people in the U.S. each week. It remains the primary medium reaching us in the car, the two hours per day that the web is still very nascent. But overall radio has lacked new innovation. Radio has huge reach but remains primarily a one-way medium with no feedback loop and limited Data about its audience. Because Data has become so important to marketers, this is a challenge for the industry.

Jelli brings the power of an online web platform to a medium that has historically been primarily managed offline. We provide a feedback loop for radio, combining the reach of radio with the measurement and engagement of the web. We install our platform in traditional radio stations, and automate delivery of programming and advertising for those stations. We enable listeners to use their mobile phones to pick songs that play on the air in real time, learning a lot from their engagement. We enable advertisers to deliver traditional radio spots with the efficiency and interactivity of an online ad. By so doing we change the way radio programmers and marketers can access the 242 million people listening to radio - via social engagement, real time delivery of radio spots, transparency, accountability and measurability....

 

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High social engagement increase Radio Ratings and improve Advertising interaction | in numbers by Jelli

High social engagement increase Radio Ratings and improve Advertising interaction | in numbers by Jelli | Radio 2.0 (En & Fr) | Scoop.it

At Jelli, we are passionate about the intersection between the web and traditional broadcasting. So we were very interested when Neilsen recently published research confirming a correlation between Twitter and TV ratings.

Radio is another massive traditional medium like television which is beginning to see a more active “feedback loop” during broadcasts. Recently, some others in radio like Lori Lewis and Jacobs Media have started to take a look into this (“Social Nielsen”).

Today Jelli released new data that shows a direct correlation between an increase in social engagement with higher ratings for traditional radio broadcasts, and high levels of engagement with traditional radio spots.

 

This data demonstrates that higher social engagement levels can have a direct impact on increasing overall audience size as measured by traditional ratings.

In addition, adding a ‘feedback loop’ to a one-way broadcast can drive measurable brand engagement with the traditional radio spots aired on these broadcasts.

We’re happy to contribute this data alongside the work Twitter and Neilsen are doing with TV, to provide new insights about the intersection between radio and social media.

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Moving at the Speed of Creativity | Create an All-iPad Class Radio Show with AudioBoo, Bossjock, GoodReader, & SoundCloud

Moving at the Speed of Creativity | Create an All-iPad Class Radio Show with AudioBoo, Bossjock, GoodReader, & SoundCloud | Radio 2.0 (En & Fr) | Scoop.it

Do students in your classroom regularly create online “radio shows” to share information with parents and others? With more people than ever (over half of U.S. adults) owning smartphones capable of accessing Internet websites and playing digital audio files, classroom radio shows can potentially reach a larger percentage of your parents than ever. Common Core State Standards require that students improve their oral communication skills and also practice publishing digital content online. An Internet-based classroom radio show can be a “supervised stage” for your students to demonstrate as well as develop their oral literacy skills/fluency, share information about school learning and events, and also share about topics they’re interested in and therefore have high levels of intrinsic motivation to discuss...

 

Now it’s 2013, and iPads are among the most powerful and useful technology tools in many classrooms as well as homes. Today I recorded a fifteen minute screencast tutorial, demonstrating how to create an “all-iPad” class radio show. By “all-iPad” I mean a digital radio show which can be ENTIRELY recorded, edited, and published with an iPad. To do this, students and I used AudioBoo (the “classic edition” iPhone app running on iPads,) Bossjock, GoodReader, & SoundCloud with a self-hosted WordPress site. There are definitely many other ways to create and share classroom radio shows, but this is the best way I’ve found (so far) to create an iPad-only radio show with multiple spots / parts.

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Extensive, front-to-back coverage of the Rain Summit West | Inside Radio

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