We no longer deliver what we want to consumers. They choose what they want to consume, from a vast array of content."
It's not clear that we are seeing forward movement from radio, online. This conclusion can be drawn whether your interest lies in what the broadcast radio industry is doing or from watching pureplay operators.
There are signs executives in both groups THINK progress is being made. But, relative to how people choose content online, it's clear to anyone who has spent time in the trenches of technology that the radio industry lacks knowledge of a) the competitive landscape (as it pertains to gathering audience; b) new audio choices launched everyday; and c) the quickly growing world of analytics (some say "Big Data").