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Online radio will start serving ads based on your web browsing

Online radio will start serving ads based on your web browsing | Radio 2.0 (En & Fr) | Scoop.it

Websites show you ads based on other sites you visited. Now, online radio stations will start playing you songs based on the same information.

 

While marketers have long targeted online radio listeners baed on their zip code or gender, this type of interest-based targeting is new. The ad options, which are the result of a deal between radio service Triton Digital and data provider eXelate, mean radio ads are about to get a lot more specific.

 

According to eXelate CEO, Mark Zagorski, radio is the “last bastion of context based advertising” but that this will change quickly due to online radio’s growing popularity and the capacity of behavioral-based advertising to scale quickly.

 

The new interest-based ads will help brands reach users of Pandora, which makes up about 74% of the online radio market, but also the web streams of more traditional radio stations as well.

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Radio 2.0 (En & Fr)
IV Rencontres Radio 2.0 Paris le 13 octobre 2014 à Radio France en préparation Restez informé sur www.rr20.fr et suivez l'actualité sur ce Scoopit (Francais + English) #Multiplaform #Personnal #Interactive #Contextual #Social #Local #Mobile #Hybrid
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IV Rencontres Radio 2.0 Paris - 13 octobre 2014 @ Radio France > SAVE THE DATE <

IV Rencontres Radio 2.0 Paris - 13 octobre 2014 @ Radio France > SAVE THE DATE < | Radio 2.0 (En & Fr) | Scoop.it

Suite au succès des dernières éditions à l’INA (voir synthèse ici), les Rencontres Radio 3.0 se dérouleront cette année le 13 octobre 2014 à la Maison de la Radio, dans le mythique studio 105.

Le contenu des Rencontres sera défini en collaboration avec un comité de pilotage renouvelé, autour d'une vingtaine de personnalités du secteur incluant Actuonda, Civolution, Deezer, Editions de l'Octet, Havas Media, INA, IndésRadio, IRMA, Kantar, Ministère de la Culture et de la Communication, Médiamétire, Orange, Radio France, Radioline, RFI, RTL, Sacem, Spotify, Targetspot,, Triton Digital, UDA, Warner Music France.

Restez informé : www.rr20.fr 

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Une nouvelle interface pour Europe1.fr - Offremedia

Une nouvelle interface pour Europe1.fr - Offremedia | Radio 2.0 (En & Fr) | Scoop.it
Le site d’Europe 1 a fait peau neuve au cours du mois d’août. La priorité est donnée à l’accessibilité de l’information immédiate sous toutes ses formes via la timeline : le son via le replay, la vidéo et le texte pour les détails de l’information.
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Here’s Why Radio Will Have a Tough Time on Mobile Phones

Here’s Why Radio Will Have a Tough Time on Mobile Phones | Radio 2.0 (En & Fr) | Scoop.it

The battle for real estate and attention on mobile devices is even tougher than you think.

...

So the reason terrestrial radio will have a tough go of it on mobile phones is that the “short head” of apps is weighted towards a relatively small number of big brands with already deep roots. And those roots are sucking up the majority of available sampling and time.

Now obviously, you don’t need to be a number one app to have a sizable audience that returns to you again and again. But these statistics are sobering nonetheless, especially for an industry accustomed to universal distribution and universal usage. Mobile is a new pond, and your brand is no longer the big fish.

What’s the answer to all this? The answer can only be this: Be compelling to as many people as possible – not simply used by them out of habit or convenience. Be that good – that irreplaceably awesome. Winning at PPM and winning with consumers on mobile devices are not only uncorrelated, they may be negatively correlated. Ponder that one!

Yes, you need to be where the audience is, but more to the point you need to beworth hearing where the audience has more choices. Your new competition is Facebook and Google and Apple and Amazon and eBay. Get used to it.

And the other lesson: Don’t presume that an app – any app – will carry your PPM success to success in the world of mobile devices. The data is leaning heavily against you.


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Last call for entries / Dernier appel à participation : 2014 URTI Radio Grand Prix

Last call for entries / Dernier appel à participation : 2014 URTI Radio Grand Prix | Radio 2.0 (En & Fr) | Scoop.it

Created in 1989, the International URTI Radio Grand Prix rewards programmes from the whole world for their efforts of research and originality. It is different from the other international competitions because of an original principle: each year a different theme is proposed to the participants and left to their own free interpretation. All the productions, all the radio forms are welcome: reports, documentaries, essays, fictions, sound compositions, children’s stories…

An international jury of radio professionals meets each autumn in a different country, at the invitation of an URTI member. 

In 2014, the chosen theme for the 26th edition is: WAR.

Rewarding the efforts of research and originality, awards will be divided up as follows:

- The International Radio Grand Prix, endowed with a sum of $3,000 
- The Silver Medal 
- The Bronze Medal 
- The Jacques Matthey-Doret Award for Discovery, given to a programme it wishes to single out for its quality or its originality on a particular criterion: originality, concept, subject, interactivity, direction, technique, sound environment, etc.

The URTI Prix is open for free to any broadcast or production radio organism. 
Some important points of the rules:

DEADLINE FOR SUBSCRIPTIONS : FRIDAY SEPTEMBER 5TH 2014!


More info : http://www.urti.org/grand-prix-radio-en


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Germany's Consumers Pump Up the Volume on Music Streaming Services - eMarketer

Germany's Consumers Pump Up the Volume on Music Streaming Services - eMarketer | Radio 2.0 (En & Fr) | Scoop.it
Internet music streaming is rising quickly in Germany, with the number of users tripling between 2013 and 2014. Based on recent research, younger consumers are a key reason for this growth.

...

Internet and mobile adoption play a key role in the success of music streaming services. eMarketer estimates that the number of internet users in Germany will total 60.3 million this year, or 74.4% of the population. Mobile phone user penetration in the country will reach an even more impressive 84.0% of residents, or 68.0 million consumers.


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QuickHitz, la radio 100% hits compactés !

QuickHitz, la radio 100% hits compactés ! | Radio 2.0 (En & Fr) | Scoop.it
Le groupe canadien Sparknet Communication a lancé QuickHitz, un concept qui diffuse 2 fois plus de musique à l'heure qu'une radio hit traditionnel...

Via Hed'
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Google teste de nouvelles publicités pour la musique

Google teste de nouvelles publicités pour la musique | Radio 2.0 (En & Fr) | Scoop.it

Google et son nouveau produit publicitaire destiné aux services d’écoute (ou de téléchargement ?) de musique.

Si vous lancez la version américaine de Google et que vous tapez un nom d’artiste, vous devriez voir sur la barre latérale (avec les titres, l’extrait de la page Wikipédia ou encore les « Evènements à venir ») des liens vers des services comme Spotify, Beats Music ou encore Rhapsody.

En effet, la firme de Montain View a développé un nouveau produit publicitaire destiné aux services de streaming musical et de téléchargement de musique.

Selon le Wall Street Journal, il s’agirait actuellement de tests en partenariat avec Spotify, Apple, Rhapsody, Beats Music et bien sûr Google Play Music. Les publicités avec le label « Listen Now » apparaissent sur la version PC de Google mais aussi sur mobile.

De la même manière que les publicités « traditionnelles », ces nouveaux liens sponsorisés rapportent de l’argent à Google à chaque fois qu’un internaute clique sur l’un d’entre eux. Pour les entreprises œuvrant dans le monde de la musique, cela permet d’atteindre de nouveaux utilisateurs et de réengager les inscrits.

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Shazam Launches Its First Desktop App

Shazam Launches Its First Desktop App | Radio 2.0 (En & Fr) | Scoop.it
14-year-old Shazam is preparing for an IPO--and coming to your desktop for the very first time.


An increased focus on desktop jives with some of Shazam’s other goals, too, like expanding from a simple on-purpose tool into a full-fledged media service. The company recently announced a partnership with Rdio that allows users of the service to play entire songs within the Shazam app. Directing people to Shazam's website could help open the door for a service that stores music or playlists. “The idea is that it’s a place you go for great music,” Danker says, “not just a place you go to answer a quick question.”

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Spotify Adds Equalizer to Its iOS App

Spotify Adds Equalizer to Its iOS App | Radio 2.0 (En & Fr) | Scoop.it

Spotify has updated its iOS app with an equalizer feature that offers 22 audio presets, including electronic, hip-hop, acoustic and classical among other options. The music streaming service is also letting users manually define their own equalizer settings within the app.


Via Christian Menez
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Rhapsody bets on carrier partnerships to grow its music service

Rhapsody bets on carrier partnerships to grow its music service | Radio 2.0 (En & Fr) | Scoop.it

Rhapsody International, the parent company of music-streaming services Rhapsody and Napster, has just announced it is now home to two million paid subscribers. That sum may not seem like a lot at first glance, especially when compared to the 10 million figure Spotify revealed back in May, but Rhapsody still sees this as a great accomplishment. Even though it continues to play catch-up to crowd-favorite Spotify, Rhapsody claims this makes it the clear "number two" streaming service in terms of adoption, ahead of others like Rdio,Deezer and Beats Music. The two million premium subscribers to date, which combines accounts from Rhapsody, Rhapsody unRadio and Napster, have been made possible largely by the company's international expansions and partnerships with carriers -- in the US under the Rhapsody brand, Napster everywhere else.

Today, as part of this mobile-focused strategy, Rhapsody is teaming up with French network SFR to launch Napster Discovery (aka Rhapsody unRadio here in the States), an ad-free, Pandora-like unlimited music service that lets users listen to any track they want for €3.95 per month

Across the pond, in Latin America, Movistar will be offering Napster'spaid music service to customers who haven't had access to it before, including those in Argentina, Chile and Uruguay, with more countries expected to be added by the end of the year. 

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Pandora’s “ad experiences”: a conversation with Heidi Browning – RAIN News

Pandora’s “ad experiences”: a conversation with Heidi Browning – RAIN News | Radio 2.0 (En & Fr) | Scoop.it

During Pandora’s development of its advertising model, we have tracked the development of its local sales organization spread across dozens of city markets. With less publicity, Pandora is also building an in-house creative advertising team that works with agencies and advertisers to build customized messages, programs, and productions to connect brands with targeted groups of listeners. The effort leverages a combination of media creativity and data knowledge.


To get a better picture of how this works, and some examples, we spoke with Heidi Browning, Pandora’s SVP of Strategic Solutions. She works with chief marketing officers and ad agencies on ideas for what she calls “innovative ad experiences.” Those experiences seek to glue a brand’s image to the favorite music of active Pandora listeners. Throughout our conversation, Heidi Browning spoke of CMOs and agencies as “partners.” The words customexperience, and creative were among her most-used terms.

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Nacen los Premios AERO de radio online. Itw de Elisa Escobedo, Presidenta Aero Asociación por Gorka Zumeta

Nacen los Premios AERO de radio online. Itw de Elisa Escobedo, Presidenta Aero Asociación por Gorka Zumeta | Radio 2.0 (En & Fr) | Scoop.it

Elisa Escobedo es la presidenta de AERO, la Asociación Española de Radio Online que nació en febrero de 2012 gracias a un grupo de pioneros entusiastas en la entonces nueva radio (hoy ya no lo es tanto) difundida a través de la red. Desde entonces han ido avanzando, poco a poco, discretamente, pero con pasos firmes, y atinados. Hoy, dos años después de su puesta en marcha, alumbra los primeros PREMIOS AERO DE RADIO ONLINE para destacar a los mejores en este entorno, los que se han jugado su dinero, o credibilidad, en defensa de este entorno 2.0 en el que la radio ha demostrado, con creces, que no solo puede sobrevivir al cambio, sino que va a fortalecerse e incluso que va a enriquecer el medio como tal. Me interesaba, en este último post de la temporada, antes del descanso estival, concluir con las palabras de Elisa, por lo que reúnen de simbolismo alrededor del futuro de la radio. Me alegra certificar –y estos galardones contribuyen a apuntalar mi afirmación- que la radio online es una potente realidad, que hay que mimar y, por supuesto, también premiar como se merece.

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MTV Creates Social Media-Powered Music-Video Chart

MTV Creates Social Media-Powered Music-Video Chart | Radio 2.0 (En & Fr) | Scoop.it

The Your MTV Top 20 chart will be compiled based on fan interactions with the week’s most popular global music videos from across MTV’s own properties, including websites, social platforms and apps, while also tapping data from The Echo Nest. For the uninitiated, The Echo Nest is a ‘music intelligence’ company that offers products to help developers and media firms integrate rich music data across their products, and was snapped up by Spotify back in March.

More specifically, MTV will tap The Echo Nest’s ‘artist and song hotness’ data to track popularity and trending metrics.


Via Christian Menez
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Orange Radio offers thousands of free radio stations and podcasts with worldwide access [video]

http://radio.orange.com

Orange Radio offers thousands of free radio stations and podcasts with worldwide access. A catalogue of over 15,000 radio and 5,000 podcast programs, filtered by continent, country and genre: music, business, sports, news... You can access your local radio stations and podcasts such as 94.7, 5FM, The ZA Tech Show... But also discover international programs like the BBC in England, SWR in Germany, Europe 1, RTL, France Inter or NRJ in France and many more. Access Orange Radio on your Smartphone device via 3G/4G or WiFi and extend you listening pleasure to all your Bluetooth devices, including your car radio.

With Orange Radio: 
- Discover the selection of Orange for your country 
- View your favorite radio programs, podcasts and songs at a glance 
- Check out our catalogue and discover radio stations and podcasts from all over the world 
- Choose your preferred program based on the music or content it broadcasts 
- Find your favorite tracks using services on demand 
- See the latest radio tweets 
- Or continue enjoying your podcast offline

contacts: 
- Find also Orange Radio on http://radio.orange.com 
- If you want to suggest a radio or solicit our support, send us an email at radio.orange@orange.com

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Visual Content: The Key to Effective Brand Storytelling

Visual Content: The Key to Effective Brand Storytelling | Radio 2.0 (En & Fr) | Scoop.it

In his book Visual Impact Visual Teaching, Timothy Gangwer cites evidence that 90 percent of all data that the brain processes is visual. Additionally, it’s commonly held that 65 percent of people are visual learners, and the human brain purportedly processes visualization 60,000 times faster that it does written content.

However, when you think about it, the fact that we are visual learners first and foremost makes perfect sense from an evolutionary standpoint. Human beings were able to articulate thoughts through visuals long before the invention of the written word. People love visual content, and the more enriching the content, the deeper and more impactful the impression that your content will make. Additionally, given the fact that your average user will only give you about 10 to 20 seconds worth of a page visit to make an impact with your content, it follows that you had best make every single solitary second count.

But don’t take my word for it. In fact, don’t even take the word of these scientists, with all their “super-sciency-sounding” percentages and numbers. Let’s listen to the people themselves

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Shazam Hits 100 Million Active Users As It Gears Up For IPO

Shazam Hits 100 Million Active Users As It Gears Up For IPO | Radio 2.0 (En & Fr) | Scoop.it

Music recognition service Shazam has surpassed 100 million monthly active users and more than half-a-billion downloads as it gears up to become one of the first mobile application companies to go big – and go public. The company says its monthly active users have grown 34% from July last year alone, putting it in among the top 20 consumer internet companies with the largest user bases, including Twitter, Facebook and WhatsApp.

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Bientôt de la publicité sur Soundcloud

Bientôt de la publicité sur Soundcloud | Radio 2.0 (En & Fr) | Scoop.it

Le service d'écoute de musique en ligne va permettre à certains artistes de gagner de l'argent avec de la publicité.


Soundcloud revendique aujourd'hui près de 175 millions d'utilisateurs uniques par mois. Une belle performance pour le service de streaming musical qui s'est lancé en 2007. Mais un succès d'audience que ces fondateurs n'ont pas encore réussi à concrétiser en véritable modèle économique. Le service payant est pour l'instant uniquement adressé aux artistes qui peuvent moyennant quelques euros élargir la capacité de stockage de leur musique sur Soundcloud.  

Cela pourrait bientôt changer. Soundcloud vient en effet d'annoncer le lancement d'une plateforme publicitaire à l'intention des marques et des agences. Cette dernière, pour l'instant uniquement opérationnelle aux Etats-Unis, aurait déjà attiré des marques telles que Red Bull, Jaguar ou Comedy Central. Des labels tels que Sony et BMG seront également parmi les premiers partenaires. 

Sans doute soucieux de ne pas trop polluer les écoutes, Soundcloud a pour l'instant décidé de limiter l'association publicité – musique à certains artistes choisis sur dossier


A noter que Soundcloud vient également d'évoquer l'arrivée dans "les mois à venir" d'un service d'abonnement payant permettant aux utilisateurs d'éviter la publicité.

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Radio Doudou, première station pour bébés

Radio Doudou, première station pour bébés | Radio 2.0 (En & Fr) | Scoop.it

L'unique CD de comptines qui tourne en boucle dans la voiture, des boîtes à musique synthétique au débit ralenti par des piles fatiguées... Avouez qu'on ne gâte pas souvent les oreilles des bébés. Et quand bien même on aurait envie de les initier aux harmonies et aux voix mélodieuses dès le berceau, il faut du temps pour élaborer une playlist universelle et adaptée avec juste ce qu'il faut de douceur, d'émotion, de rythme, de paroles en français. .. C'est bien simple, il a fallu neuf ans (l'âge de son premier enfant) à Julien Bocher, 39 ans, comédien mélomane, pour affûter une sélection digne de ce nom. Il en a fait la toute première webradio pour les 0-3 ans, Radio Doudou. Un site Internet et une application inédits en France, qui diffusent 24 heures sur 24 un flux ininterrompu de morceaux triés sur le volet, sans pub ni bla-bla...


Le succès, inattendu, doit beaucoup au bouche-à-oreille et à Facebook : en quatre mois, 50 000 parents se sont connectés au site, pour ouvrir plus de 500 000 sessions musicales. Et les départs en vacances, avec leurs longues heures d'autoroute, ont encore boosté cette belle idée. « Je ne m'attendais pas à ce que ça démarre aussi vite », sourit Julien Bocher. « Mais j'avais vraiment l'intuition d'un manque et d'une demande. A partir de la maternelle, il y a pléthore de disques et de sites qui diffusent des chansons pour enfants, mais pour les bébés il n'y a quasiment rien. »

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16-24 year olds prefer music streaming over radio

16-24 year olds prefer music streaming over radio | Radio 2.0 (En & Fr) | Scoop.it

A new report has found that British 16-24 year olds prefer music streaming over listening to the radio.

Findings by Ofcom have shown that 30% of young people choose to listen to music via streaming services such as Spotify and Deezer, over 24% who listen to music via the radio. However, 65% of 25-34 year olds listen to the radio compared to just 4% listening to music through streaming sites. The data was found by monitoring the listening habits of 17,290 Brits over one week. 

The study also found that 30% of 16-24 year olds listen to music on devices such as phones and laptops compared to 5% who listen to music on physical formats like CD or vinyl. Again, findings for the next age bracket differed, with 14% listening on digital devices and 8% listening to physical formats.

Earlier this year the Official Charts Company incorporated streaming into the singles chart. The chart now incorporates plays from services including Spotify, Deezer, Napster, O2 Tracks, rara, Sony's Music Unlimited and X Box Music. 

Official Charts Company boss Martin Talbot told NME that the move was prompted by shifts in the way the public consumes music. "About six months ago, we began to seriously start thinking about doing this. We've seen such an upsurge in streaming figures, it became clear we needed to act. Streams have grown from 100 million a week in January 2013 to 260 million now."

He added: "Streaming is a progression from downloads in the same way that downloads took over from CD and vinyl. The charts have always reflected consumers' consumption of the most popular songs every week. Moving forward, to have a chart that’s meaningful, streaming needs to be incorporated.”
Read more at http://www.nme.com/news/various-artists/79085#ALGUhMge9TrQXrhM.99

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Musique/innovation/startups : découvrez la lettre de veille de Cap Digital dédiée à la musique

Musique/innovation/startups : découvrez la lettre de veille de Cap Digital dédiée à la musique | Radio 2.0 (En & Fr) | Scoop.it
Cap Digital, le pôle dédié à la transformation numérique, édite chaque mois une lettre de veille thématique. Cet été, celle-ci est consacrée à la musique et propose de décrypter les évolutions de marché et les dimensions technologiques en cours ou à venir dans le secteur.
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SoundCloud, Which Wants Big Music Deals, Hires Big Music Executive

SoundCloud, Which Wants Big Music Deals, Hires Big Music Executive | Radio 2.0 (En & Fr) | Scoop.it

SoundCloud, the music streaming service that’s trying to negotiate deals with the big music labels, may have made that task a bit easier: It has hired one of the label’s key executives.

The Berlin-based company has hired Stephen Bryan, who until yesterday was heading up digital business at Warner Music Group — and negotiating with SoundCloud.

Warner is one of the three big labels talking to SoundCloud about a deal that would give the service some rights to play its catalog, in exchange for revenue-sharing and an equity stake.

Bryan, who has worked at Warner for close to two decades, will head up biz dev and strategy for SoundCloud, which raised $60 million near the end of last year.

SoundCloud has been positioning itself as a sort of “YouTube for audio” and lets users post and share music files. In theory, it’s not supposed to be a platform for copyrighted music, though lots of music acts and their labels have already been using the company as a marketing platform.

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Beats Music Mobile App Gets Recommendation Tweaking, Verified Profiles And More

Beats Music Mobile App Gets Recommendation Tweaking, Verified Profiles And More | Radio 2.0 (En & Fr) | Scoop.it

Beats Music has updated its iOS, Android and Windows Phone applications with a few new features, including a way to tune the Beats recommendation engine manually for better suggestions, a new history view for The Sentence, the Songza-like Madlibs...


Via Yvan Boudillet
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Universal Entices Audiences to “Get On Up” by Reversing Pandora’s Music Genome Project | Pandora Advertising

Universal Entices Audiences to “Get On Up” by Reversing Pandora’s Music Genome Project | Pandora Advertising | Radio 2.0 (En & Fr) | Scoop.it

Getting the funky fans of James Brown to see a movie about James Brown? Not a problem. Getting a younger, wider audience to appreciate the breadth and depth of the Godfather of Soul’s impact on music and inspire them to get on up to see the film as well? That’s a bit more of a challenge!

So when Universal Pictures wanted to widen the funnel for the Aug 1st release of Get On Up — a chronology of James Brown’s rise from poverty — they partnered with experts in music discovery and education here at Pandora. Here some extraordinary teams met this challenge with a three-stage strategy: (1) identify fans of the music of James Brown and fans of the artists influenced by him then; (2) invite them to deepen their knowledge and appreciation of Brown’s impact on music so that; (3) they would be inspired to get on up to see the film!

To get a full picture of the influence of James Brown on modern music, Pandora’s research, musicology, and curator teams dug deep into Pandora’s Music Genome Project: First, Pandora Sales Research Manager Erik Brinsmead explains, “We selected legacy artists such as The Supremes, The Jackson 5, Maceo Parker, and Ray Charles by ranking artists most frequently played on James Brown’s stations.” Then Pandora’s team of music curators began exploring the songs of modern artists in the genres of R&B, Rock & Roll and Hip-Hop whose musical traits and attributes connect to the late great James Brown. Through this exercise, Pandora was able identify more than 300 songs and 250 popular artists who were directly or indirectly influenced by James Brown, including modern artists such as 2PAC, Beastie Boys, Justin Timberlake and Janet Jackson. By targeting fans of those artists, Pandora was able to more than TRIPLE the reach of the campaign beyond consumers that may self-identify as James Brown fans and appeal to a younger wider audience that might not engage in another context.

In order to engage these fans, Pandora’s teams hyper-targeted the listeners with innovative ad banners that dynamically surface insights from the genome in a way that is directly and immediately relevant to the listener. Listen to Bruno Mars and you’ll discover that the R&B connection between him and James Brown. Listen to the Black Eyed Peas and discover Brown’s influence on Hip-Hop. The banners then invite listeners to learn more by clicking through and adding the Get On Up mixtape.

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Marketron announces GPS location-based advertising solution – RAIN News

Marketron announces GPS location-based advertising solution – RAIN News | Radio 2.0 (En & Fr) | Scoop.it

Business software company Marketron today announced the addition of location-based advertising to its suite of monetization products. Martin Kristiseter, VP of Mobile Solutions, promised that the new product “will be unequaled in its ability to present and deliver cutting-edge mobile advertising products.”

Location-based advertising addresses the dominant trend in digital listening, which is the migration of consumers to mobile environments. An eMarketer study this month concluded that mobile advertising will surpass traditional radio advertising revenue this year, and continue to widen the lead. Marketron’s new initiative is aimed at providing new value to local advertisers (car dealers being the preeminent example) and broadcasters who sell advertising to them.

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Apple, Google, Deezer, Spotify, Quobuz, Amazon... qui triomphera du streaming musical ? - Rue89

Apple, Google, Deezer, Spotify, Quobuz, Amazon... qui triomphera du streaming musical ? - Rue89 | Radio 2.0 (En & Fr) | Scoop.it
Quand la presse américaine parle de « révolution du streaming musical à la demande », vu de France, on peut trouver ça un peu ringard. Sept ans qu'on nous rabâche les oreilles avec Spotify et surtout Deezer, la fierté tricolore !C'est pourtant bien l'innovation qui est en train d'agiter le marché américain, le streaming musical enregistrant une progression de 42% par rapport à 2013 alors même que les ventes et le téléchargement légal s'effondrent. Merci les smartphones.Mais plus rien n'est simpl...
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The future of music subscription services is binge listening, not exclusives

The future of music subscription services is binge listening, not exclusives | Radio 2.0 (En & Fr) | Scoop.it
Will music services win if they get access to tracks a week ahead of their competitor? Amazon doesn’t seem to think so, and it may be on the right track.

Via Christian Menez
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