Podcasting advice from Wired.co.uk, the Economist, The Times and SoundCloud...
There are many different styles of podcast; Wired.co.uk and the Guardian offer a round-table discussion between journalists, the Economist produces word-for-word audio editions of the print and digital edition and BBC-style interviews between journalists and contributors, during the Olympics The Times offered a packaged podcast including interviews with correspondents, and other news outlets create round-up reads of news from that day or week, such as The Next Web's Daily Dose.
There are lots of innovative uses of audio by news outlets. For example, when covering the story of the Colorado shootings earlier this year, the Denver Post used SoundCloud to share audio, including police dispatch calls; France 24 cuts snippets of interviews and embeds them within some stories, and BBC World Have Your Say segments parts of the radio show into easily digestible sections.
This feature compiles a list of audio and podcasting tips from Nate Lanxon, editor of Wired.co.uk; Tom Standage, digital editor, the Economist; Chris Skinner, freelance podcast and radio producer who produced The Game podcast for The Times; and Ben Fawkes, audio content manager, SoundCloud.
1. If you do not produce audio, consider changing that
2. If you do produce audio, consider segmenting
3. Don't over spend on kit
4. Don't take it personally
5. Cut out the waffle
6. Write for the ear not the eye
7. Aim high
8. Think about distribution