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Radio 2.0 (En & Fr)
IV Rencontres Radio 2.0 Paris le 13 octobre 2014 à Radio France. Consultez toutes les archives sur www.rr20.fr et suivez l'actualité sur ce Scoopit (Francais + English) #Multiplaform #Personnal #Interactive #Contextual #Social #Local #Mobile #Hybrid
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Welcome to Audiometrics

Welcome to Audiometrics | Radio 2.0 (En & Fr) | Scoop.it

Today we release the results of the first Audiometrics market research into audio consumption in the UK. The survey of more than 3,000 adults in Q2 2013 found that, in an average week:

90% listened to audio content48% listened to audio or radio online34% listened to physical formats27% listened to digital files

The devices used to listen to audio, in an average week, were:

56% used a radio receiver34% used a computer, laptop or notebook31% used a TV via Freeview, cable or satellite25% used a mobile phone or smartphone23% used a hi-fi or sound system17% used a portable mp3/media player

The locations of listening to audio, in an average week, were:

77% at home51% in a vehicle or on public transport17% in a workplace14% walking or sitting in a public place9% in a club, pub or bar

A more detailed analysis of the results is available as a presentation to Audiometrics clients. (Click the infographic to the right for more information.)

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How People Are Consuming Music

How People Are Consuming Music | Radio 2.0 (En & Fr) | Scoop.it

The kind folks at The Music Bed have provided TMV with the exclusive on this Infographic outlining how people currently consumer music across all key demographics.


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New options, but radio loyalty holds.

New options, but radio loyalty holds. | Radio 2.0 (En & Fr) | Scoop.it
What do drivers want? More than anything else, a new study from J.D. Power says the ability to easily plug their smartphone into their dashboard.
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Key findings of the largest radio techsurvey in North-America by @jacobsmedia [infographic]

Key findings of the largest radio techsurvey in North-America by @jacobsmedia [infographic] | Radio 2.0 (En & Fr) | Scoop.it

According to Jacobs Media President Fred Jacobs, “Techsurvey9 shows that while gadgets and new media continue to occupy the headlines, radio’s ability to uniquely connect with consumers on their preferred platforms is the secret sauce for future success in the digital space.”  

Here some of the key findings:

Radio is making the transition to digital: Consumers are now accessing station content on digital channels. When asked to recall their last week’s listening to the station that sent them our survey, 14% of all respondents say they tuned in on computer and mobile streams, as well as other digital sources.  The younger the generation, the more reliance there is on digital platforms to enjoy broadcast radio.

AM/FM Radio still matters: The “emotional triggers” from 2012’s Techsurvey8 study are intact: listening to radio at work, mood enhancement, escape, and companionship.  And consumers continue to demand radio in their new cars, as well as rely on broadcast radio for new music and new artist discovery.

Pandora is a big player:  By far, Pandora continues to be the most popular pure-play Internet option, outstripping its competitors.  While Pandora is a force to be reckoned with on the mobile front, its main drawback is now its commercials, cited by a growing number of its listeners.  And even Pandora users continue to be significant consumers of broadcast radio.

Protecting The In-Car Listening Franchise:  More than half of all respondents say that most of their radio listening takes place in cars.  And now, more than one in ten (11%) drives a vehicle equipped with a “digital dash” system like Ford’s Sync, especially fans of Country, News/Talk and Sports radio.  

It’s about mobile – and mobility:  The three big stars of Techsurvey9 are smartphones, tablets, and the “digital dashboard.”  Each shows significant  increases in acquisition indicating that consumers are continuing to take their favorite content with them wherever they go.

Beyond Facebook:  Still the social media “big dog,” Facebook continues to be the ubiquitous platform for all format fans and generations.  But digging deeper, Techsurvey9 reveals strong pockets of users for “secondary social platforms,” including Twitter, Pinterest, Google+, and Instagram.  Year to year, PInterest has more than doubled in reach, with incredible strength among women.  And Snapchat is emerging as a choice among Gen Z – today’s teens.

Techsurvey9 results were gathered online from January 29-February 19, 2013.  Overall, 264 broadcast stations across the U.S. and Canada participated,  contributing 78,111 respondents. 

A series of format webinars has been scheduled.  You can find all the dates/times and registration information  by clicking here: 

http://www.jacobsmedia.com/techsurvey9/formatwebinars.asp

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Spotify, Deezer Inactive Accounts (70%) Are Just Part of Doing Business

Spotify, Deezer Inactive Accounts (70%) Are Just Part of Doing Business | Radio 2.0 (En & Fr) | Scoop.it

Inactive accounts represented 70% of Spotify's registered accounts at the end of 2011 and 73% of Deezer's registered accounts this year. [Update: Deezer CEO Axel Dauchez tweeted on March 29 that Deezer’s inactive users account for 62% of registered users.] The important point here, writes Mulligan, is that "streaming services as a whole have a problem with churn." The term churn means loss of customers. Churn is expensive to companies because it is always more expensive to gain a new customer than to keep an existing customer.
 
But worrying about an unconverted, inactive group of registered users breaks with the logic of the Internet. Inactive users are just a part of doing business online. Getting people to register is just the first step. Not everyone will become a frequent visitor or paying customer. As Mulligan later noted in an update to the blog post -- after an exchange on Twitter with Spotify CEO Daniel Ek -- "this is a problem that affects all businesses that have a free tier that requires registration."
 
Inactive accounts are a part of doing business for many online services. For instance, a 2012 study found 70% of Facebook pages are inactive. Last year Semiocast found that 73% of Twitter accounts are inactive.

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Facebook, e-mail solidly outpace Twitter for listener-connection, says The Infinite Dial | RAIN Summit West NABNewsletter

Facebook, e-mail solidly outpace Twitter for listener-connection, says The Infinite Dial | RAIN Summit West NABNewsletter | Radio 2.0 (En & Fr) | Scoop.it

...

Edison Research president Larry Rosin and Arbitron SVP of Marketing Bill Rose at the Summit revisited the important points from last week's "The Infinite Dial 2013: Navigating Digital Platforms" webinar. But they also explained that their study shows the value of radio's Facebook presence and e-mail listener databases, especially when compared to Twitter. One in ten U.S. radio listeners says they follow their favorite station on Facebook, and 20 million U.S. radio listeners have signed up to receive e-mail from their P1 station (that's 8% of radio listeners), depending on the format (public radio, religious, and rock listeners were most likely to join a station's e-mail list…up to 20% for rock listeners).

On the other hand, just 2% or 3% follow their "P1" station on Twitter. (Twitter's influence, especially in the media, Rosin said, is far greater than its actual usage, they've found.) Bill Rose explained that your station's will likely be your listener base's most tech-savvy segment (including being most likely to use online radio and listen via mobile apps).

Their takeaway: the listeners on your e-mail list can be an extremely valuable asset for you and your advertising clients.

 

Complete post : http://kurthanson.com/news/facebook-e-mail-solidly-outpace-twitter-listener-connection-says-infinite-dial

 

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The Infinite Dial 2013 Navigating Digital Platforms

The 2013 Edition of The Infinite Dial, an annual study from Edison Research and Arbitron on how Americans use a variety of digital media. New statistics on online radio and video, social media, smartphone usage, podcasting and more.

Download the Infinite Dial 2013 Presentation Slides Here : http://www.edisonresearch.com/wp-content/uploads/2013/04/Edison_Research_Arbitron_Infinite_Dial_2013.pdf

 

Weekly Online Radio Audience Reaches an Estimated 86 Million Nationally Says New Arbitron/Edison Research Study

Study Also Reveals That More Than Half of Americans Now Own a Smartphone

One in three Americans aged 12 and older now listen to all forms of online radio on a weekly basis according to the new national survey from Arbitron Inc. (NYSE: ARB) and Edison Research, The Infinite Dial 2013: Navigating Digital Platforms.

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Weekly Online Radio Audience Reaches an Estimated 86 Million Nationally Says New Arbitron/Edison Research Study - Apr 2, 2013

Weekly Online Radio Audience Reaches an Estimated 86 Million Nationally Says New Arbitron/Edison Research Study - Apr 2, 2013 | Radio 2.0 (En & Fr) | Scoop.it

One in three Americans aged 12 and older now listen to all forms of online radio1 on a weekly basis according to the new national survey from Arbitron Inc. (NYSE: ARB) and Edison Research, The Infinite Dial 2013: Navigating Digital Platforms.

The study, released today, is the 21st in a series of studies dating back to 1998.  Among the many other findings:

Fifty-three percent of all Americans aged 12 and over (an estimated 139 million people) own a smartphone; three-quarters of those aged 18-to-34 own these devicesWeekly online radio listeners report listening for an average of 11 hours 56 minutes per week, up by more than two hours over last year's listening levels (9 hours 46 minutes in 2012), and nearly double that reported in 2008 (6 hours 13 minutes). During the same span of time, Arbitron's RADAR service indicates that AM/FM Radio has grown to 243 million weekly listeners and time spent listening has remained approximately two hours a dayMore than one in four Americans (27 percent) check their social network several times per day, estimated at 71 million peopleAM/FM radio is an "almost all of the times" or "most of the times" in-car choice for nearly six in ten adults aged 18 and over; dashboard AM/FM radio (58 percent) far outpaces frequent in-car use of CD players (15 percent), portable digital audio/MP3 players (11 percent) and satellite radio (10 percent)AM/FM Radio delivers far more consumers (49 percent) than other media during the half hour before they arrive to shop, more than twice the number reached by the next closest medium (advertising on Billboards at 21 percent)Twenty-nine percent own a tablet; this is up more than 70 percent in the last year, compared to 17 percent ownership in 2012Among the nearly half of Americans (45 percent) who say it is important to learn about and keep up-to-date with new music, AM/FM Radio is the top source for new music discovery at 78 percent
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Radio’s streaming listeners are less mobile.

Radio’s streaming listeners are less mobile. | Radio 2.0 (En & Fr) | Scoop.it
Why don't people listen to radio as much on streaming devices? New Triton Digital data from January shows broadcast radio streams split 80/20 in favor of listening on desktops.

It showed pureplays with a 70/30 split in favor of mobile listening, driven by Pandora.   However broadcast streams did see an 18% increase in mobile listening in January, which Triton says was the fastest growing sector of the month. Pureplay desktop and mobile listening remained relatively consistent at a 2% and 3% gain respectively.

 

Read Triton’s complete top 20 January ranker HERE.

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Radio Ink Magazine

Radio Ink Magazine | Radio 2.0 (En & Fr) | Scoop.it

Pandora has been able to do what radio has not: generate significant revenue from mobile. In the quarter that ended January 31, Pandora generated $80.3 million from mobile. That's an increase of 111 percent over the same quarter one year earlier ($38 million).

For the year, Pandora doubled mobile revenue to $255.9 million. Even better news for Pandora is that mobile revenue is climbing faster than the growth of mobile listening.

 

Original post : http://www.radioink.com/Article.asp?id=2626249&spid=24698

 

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[M-commerce] Les jeunes mobile-addicts, nouvel eldorado pour les marques ? - FrenchWeb.fr

[M-commerce] Les jeunes mobile-addicts, nouvel eldorado pour les marques ? - FrenchWeb.fr | Radio 2.0 (En & Fr) | Scoop.it

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Check Out the Reach for Streaming Radio

Check Out the Reach for Streaming Radio | Radio 2.0 (En & Fr) | Scoop.it
According to this source, radio's streams (yes, including Pandora et. al.) reach 40% of 18-24's, a third of 25-34's, and one out of every four 35-54's.

 

Interestingly, the results clearly show that while the majority of industry buzz is around streaming video, in all age groups analyzed, TV and Movies (individually and combined) were outstripped by the total reach of streaming Radio / Audio.

While this may seem counterintuitive to some, a possible explanation may be a plus of audio content — it does not require fixed attention or even for the individual to remain in place. Also, Radio and any other kind of streaming can be done on the computer while working on the same device — whether for the purpose of providing background music, sports commentary or other forms of talk-based content.

 

Complete post : http://www.markramseymedia.com/2013/02/check-out-the-reach-for-streaming-radio/

 

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Les français font (moins) confiance à la radio

Les français font (moins) confiance à la radio | Radio 2.0 (En & Fr) | Scoop.it
Réalisé pour le quotidien La Croix par TNS Sofres, le baromètre de confiance dans les médias en 2013 met en avant l’opinion des français sur la restitution de l’information et sur leur façon de consommer les médias.
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Global Radio Audience Officially Reduced To Commuters Stuck In Traffic - Equalizer Magazine

Global Radio Audience Officially Reduced To Commuters Stuck In Traffic - Equalizer Magazine | Radio 2.0 (En & Fr) | Scoop.it

It's no secret that radio audience size has been declining rapidly over the last decade. Recently, a new study from researchers at the University of Michigan has confirmed what many have been speculating; that these numbers have been drastically reduced to the demographic of human beings who spend hours of their day driving to and from work on highways with four or more lanes.


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radiomike's curator insight, May 28, 2013 5:50 AM

Is the future of radio in-car - traffic news and talk? The answer might depend on where you live. In Italy, for example, around 70% of all radio listening is in the car, while drivers and passengers only account for roughly a third of listening in the UK.

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Online radio crosses mobile threshold + Extra Slacker video about most complete music service on Earth

New Triton Digital listening data confirms it’s a mobile world for online radio.  More than half of internet radio listening (56%) occurred on mobile devices in March, up from 46% one year earlier.   Triton also says Pandora’s mobile listening cap is paying off for rival webcasters.

Mobile consumption was the fastest growing online audio segment in March.  But pureplays are growing mobile audiences faster than broadcasters.  Mobile listening to pureplays during the Monday-Sunday, 6am-midnight daypart leapt 23% from February to March while broadcast streams had a 5% increase.  In January, Triton showed broadcast radio streams with an 80/20 split in favor of listening on desktops, while pureplay publishers tracked in the opposite direction with a 70/30 split in favor of mobile listening.

Looking to target the holes in its chief rival’s service, pureplay webcaster Slacker launched a $5.5 million marketing campaign in mid-February.  Based on internet radio ratings for March released yesterday by Triton Digital, the investment is beginning to pay off.  Average Active Sessions during the Monday-Friday, 6am-8pm daypart rocketed up 22% for Slacker, as the webcasters blew past both CBS Radio and Cumulus to rank third among Triton’s domestic top 20.  The increase follows a 3% boost by Slacker in February.  The campaign includes a 30-second online video ad that attempts to reposition Pandora as a repetitive music machine with limited selection and Slacker as more human with playlists created by music experts and a larger music library.

 

Read complete post from Inside Radio here : http://www.insideradio.com/Article.asp?id=2650504&spid=32061#.UYyJpErsyf4

 

View Triton’s full March online radio ratings here : http://www.tritondigital.com/Media/Default/rankers/march-ranker-2013.pdf


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Radio Benefits From Triggering Its Listeners’ Emotions

Radio Benefits From Triggering Its Listeners’ Emotions | Radio 2.0 (En & Fr) | Scoop.it

Companies can stand to reap rewards from creating emotional connections with consumers, and it seems that radio benefits in its own way from emotional triggers.

...

a main reason for listening to AM/FM radio is to get in a better mood, with another 40% citing this as an important reason. Additionally, about 7 in 10 say that wanting to escape from the pressures of an everyday life is an important or main reason to listen, and about 8 in 10 listen because radio keeps them company.

Overall, the most common main reason given by respondents for listening to AM/FM radio was to hear their favorite songs (53.7%), while 41% say that liking to work with the radio on is a primary reason for listening.

Given its ability to keep them company and improve their moods, many listeners turn to radio as their first media activity of the day.

...

That’s not to say that radio doesn’t suffer from “unforced errors,” as dubbed by the researchers. Among those 1 in 8 respondents listening to less radio this year, slightly more than half said that too many commercials were to blame, while about half said they didn’t enjoy the programming. Comparatively speaking, radio isn’t being cannibalized by other media: few said they were spending less time with radio because they had increased their time on the internet, watching more online video or TV, or playing video games.

 

Full article here : http://www.marketingcharts.com/wp/radio/radio-benefits-from-triggering-its-listeners-emotions-29375/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink

 

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Mobile Streamed Music Revenues to Rise More than 40% this Year to $1.7bn, Juniper Research Finds

Mobile Streamed Music Revenues to Rise More than 40% this Year to $1.7bn, Juniper Research Finds | Radio 2.0 (En & Fr) | Scoop.it
Global revenues from mobile streamed music services are expected to rise by more than 40% to $1.7bn, according to a new report from Juniper Research. For the first time, these revenues will thereby overtake those generated by full-track downloads to mobile devices.

Mobile Operator Music Bundles Boost Growth

iRadio set to challenge Pandora

Other Key Findings from the Report Include:

· Mobile music services are increasingly context driven and are increasingly evolving social aspects such as sharing, activity feeds and follow options.

· Revenues from legacy services such as ringtones and ringback tones will continue to decline sharply, with ringtones in Western Europe now worth just 2% of their peak value.


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Adam Allison's curator insight, May 13, 2013 10:23 PM

Its great to see music spreading and its becoming more of a social media as opposed to art. Its somewhat scary because it discourages quality as opposed to quantity. I can remember when there was buzz around a new album. Now they leak and are out and no one stands in line or orders prereleases. Just goes to show that the live show is where the inudstry's money is shifting to. 

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High social engagement increase Radio Ratings and improve Advertising interaction | in numbers by Jelli

High social engagement increase Radio Ratings and improve Advertising interaction | in numbers by Jelli | Radio 2.0 (En & Fr) | Scoop.it

At Jelli, we are passionate about the intersection between the web and traditional broadcasting. So we were very interested when Neilsen recently published research confirming a correlation between Twitter and TV ratings.

Radio is another massive traditional medium like television which is beginning to see a more active “feedback loop” during broadcasts. Recently, some others in radio like Lori Lewis and Jacobs Media have started to take a look into this (“Social Nielsen”).

Today Jelli released new data that shows a direct correlation between an increase in social engagement with higher ratings for traditional radio broadcasts, and high levels of engagement with traditional radio spots.

 

This data demonstrates that higher social engagement levels can have a direct impact on increasing overall audience size as measured by traditional ratings.

In addition, adding a ‘feedback loop’ to a one-way broadcast can drive measurable brand engagement with the traditional radio spots aired on these broadcasts.

We’re happy to contribute this data alongside the work Twitter and Neilsen are doing with TV, to provide new insights about the intersection between radio and social media.

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Groundbreaking New Metrics Make Measuring Podcast Audiences Easy For Advertisers | Edison Research

Groundbreaking New Metrics Make Measuring Podcast Audiences Easy For Advertisers | Edison Research | Radio 2.0 (En & Fr) | Scoop.it

Launchpad Digital Media announced today the engagement of Edison Research to create standard metrics to measure the rapidly expanding audience from podcasts. Edison will collect and audit data from all Launchpad podcasts and generate monthly figures to show the scope and growth of the on-demand audio platform. Launchpad is a division of Norm Pattiz’s Courtside Entertainment Group and currently represents on-demand and streaming podcast programming that delivers over 90 million downloads every month.

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Study: Younger listeners stream as much as listen to radio | Digital Trends

Study: Younger listeners stream as much as listen to radio | Digital Trends | Radio 2.0 (En & Fr) | Scoop.it
A new report suggests that today's young music fans are moving away from physical ownership and traditional radio towards a streaming future.
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Médias et loisirs numériques rythment nos journées | Médiamétrie, Etude Media in Life 2012

Médias et loisirs numériques rythment nos journées | Médiamétrie, Etude Media in Life 2012 | Radio 2.0 (En & Fr) | Scoop.it

Selon l’étude Media in Life de Médiamétrie, en 2012, les Français ont eu en moyenne 42,5 contacts médias et multimédias* par jour, soit près de 4% de plus qu’en 2010, et plus de 10% par rapport à 2008.


L’augmentation des contacts médias et multimédias est liée à la fois au fait que plus de personnes y ont accès ou s’y sont converties et qu’elles pratiquent ces activités de manière plus intensive. La grande majorité des Français (98,4%) pratiquent les médias « classiques » - télévision, radio, presse, cinéma -, et 3 sur 4 des loisirs numériques**, des parts stables depuis 2010. La progression est en revanche marquée pour Internet, signe que ce média a encore un potentiel de croissance : près de 6 Français sur 10 s’y connectent chaque jour, soit près de 10% de plus qu’en 2010.

Loin d’être exclusifs, les ¾ des Français consultent au moins 3 médias par jour et près d’1/3 d’entre eux pratique toujours au moins 4 médias - radio, télévision, presse, internet ou cinéma – en moyenne sur une journée, un chiffre stable par rapport à l’année dernière.

En termes d’intensité de pratique, les Français utilisent de plus en plus leur téléphone mobile avec lequel ils ont désormais 4 contacts quotidiens en moyenne, soit un de plus qu’en 2010 - avec plus de textos / SMS, plus d’internet mobile et moins de « voix ». C’est toutefois avec la télévision qu’ils ont le plus de contacts, 16 par jour en moyenne, un nombre stable.

 

La radio est incontestablement le média du matin (6h-9h) avec un pic atteint entre 8h et 8h15. Média de la mobilité, elle est particulièrement privilégiée lors des déplacements : près d’un Français sur 5 qui se déplace entre 6h et 9h a au moins un contact quotidien avec la radio.

 

L’après-midi est aussi un moment propice à l’écoute de la radio qui  redevient la 1ère activité média : plus d’1 personne sur 3 (36%) a au moins un contact avec la radio entre 14h et 18h.


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Arbitron pegs radio’s streaming cume at 5 million.

Arbitron pegs radio’s streaming cume at 5 million. | Radio 2.0 (En & Fr) | Scoop.it

While it continues to have a long, drawn-out dialogue with its customers about measuring listening across platforms, Arbitron for the first time has broken out digital listening data from its national network radio ratings service. Data shows HD Radio multicasts reach 3.6 million persons aged 12+ and that the online streams of AM, FM and HD stations pull in 5.4 million 12+ listeners during an average week.

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REGARDS SUR LE NUMERIQUE | Le numérique ne tue pas la musique, il la sauve !

REGARDS SUR LE NUMERIQUE | Le numérique ne tue pas la musique, il la sauve ! | Radio 2.0 (En & Fr) | Scoop.it
Longtemps déclinante, souvent présentée comme menacée voire moribonde, la musique se porte bien, merci.
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Infographie : musique en ligne, où, comment, combien ?

Infographie : musique en ligne, où, comment, combien ? | Radio 2.0 (En & Fr) | Scoop.it
Le marché de la musique en ligne a gagné du terrain, notamment pour éviter le téléchargement illégal à outrance. L'écoute en ligne s'est propagée sur la toile rendant l'accès à la musique simple et facile.
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Comparing Music Services By Audience, Social Media Followers & Search Engine Dominance - hypebot

Comparing Music Services By Audience, Social Media Followers & Search Engine Dominance - hypebot | Radio 2.0 (En & Fr) | Scoop.it
By Marcus Taylor, Director of VentureHarbour. This isn’t just another speculative poll on which music streaming / discovery platform is winning the arms race. Oh no!
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