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IV Rencontres Radio 2.0 Paris le 13 octobre 2014 à Radio France en préparation Restez informé sur www.rr20.fr et suivez l'actualité sur ce Scoopit (Francais + English) #Multiplaform #Personnal #Interactive #Contextual #Social #Local #Mobile #Hybrid
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High social engagement increase Radio Ratings and improve Advertising interaction | in numbers by Jelli

High social engagement increase Radio Ratings and improve Advertising interaction | in numbers by Jelli | Radio 2.0 (En & Fr) | Scoop.it

At Jelli, we are passionate about the intersection between the web and traditional broadcasting. So we were very interested when Neilsen recently published research confirming a correlation between Twitter and TV ratings.

Radio is another massive traditional medium like television which is beginning to see a more active “feedback loop” during broadcasts. Recently, some others in radio like Lori Lewis and Jacobs Media have started to take a look into this (“Social Nielsen”).

Today Jelli released new data that shows a direct correlation between an increase in social engagement with higher ratings for traditional radio broadcasts, and high levels of engagement with traditional radio spots.

 

This data demonstrates that higher social engagement levels can have a direct impact on increasing overall audience size as measured by traditional ratings.

In addition, adding a ‘feedback loop’ to a one-way broadcast can drive measurable brand engagement with the traditional radio spots aired on these broadcasts.

We’re happy to contribute this data alongside the work Twitter and Neilsen are doing with TV, to provide new insights about the intersection between radio and social media.

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Google goes after Shazam with new Google Now ‘what’s this song?’ feature for Android

Google goes after Shazam with new Google Now ‘what’s this song?’ feature for Android | Radio 2.0 (En & Fr) | Scoop.it

The most recent update to Android’s Google Now voice feature, as noted on the Android Google+ account, includes a very handy new “what’s this song?” feature.


Via Nuno Costa Moreira
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BBC - BBC Internet Blog: Redesigning the Radio 1 and 1Xtra User Experience online

BBC - BBC Internet Blog: Redesigning the Radio 1 and 1Xtra User Experience online | Radio 2.0 (En & Fr) | Scoop.it

I'm Yasser Rashid, Senior Creative Director responsible for the user experience and design team who work across Radio, Music, TV and iPlayer. Last week the new Radio 1 and 1Xtra homepages launched as beta, completely reinventing how we think, design and interact with a radio station online. What you see on the beta websites with a BBC iD right now is a dynamic, real time Radio 1 and 1Xtra

 

It's an interactive channel that enables the audience to see the output of both stations (by using the station switcher) including music, SMS, tweets, photo's, video and messages from the presenters themselves.

Although it's usually driven automatically by live feeds of data coming out of the studios, the editorial team are able to manipulate the live stream. When something interesting, e.g. the presenter chatting to a guest, the panel can switch to live video.

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‘Music: The Gathering’ Detects Smartphones for Real World Social Playlists

‘Music: The Gathering’ Detects Smartphones for Real World Social Playlists | Radio 2.0 (En & Fr) | Scoop.it

"Imagine if your personal theme song played every time you walked into a room. It would be sort of like being in an opera or ballet (in which characters often have themes or motifs associated with them), but in real life."


Via Nuno Costa Moreira
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Le transmedia et l’interactivité, les maîtres-mots de la rentrée RTBF

Le transmedia et l’interactivité, les maîtres-mots de la rentrée RTBF | Radio 2.0 (En & Fr) | Scoop.it

Plus que jamais, le transmedia et l’interactivité seront au coeur des préoccupations de la RTBF cette année, a prévenu ce mardi son administrateur-général Jean-Paul Philippot.

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Présentation des projets très interessants de Radio France | nvx

Présentation des projets très interessants de Radio France | nvx | Radio 2.0 (En & Fr) | Scoop.it

Plateforme musicale, nouvelles applications, NouvOson etc. Toutes les nouveautés du pôle Nouveaux médias, c'est dans le discours de rentrée de Joël Ronez, lors de la conférence de presse de rentrée du groupe, le mardi 4 septembre 2012.

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TF1 Publicité et MBrand3 s’associent pour développer l’interactivité des spots et la synchronisation entre TV/radio et le mobile, via la technologie Shazam - Offremedia

TF1 Publicité et MBrand3 s’associent pour développer l’interactivité des spots et la synchronisation entre TV/radio et le mobile, via la technologie Shazam - Offremedia | Radio 2.0 (En & Fr) | Scoop.it
TF1 Publicité et MBrand3, société filiale de Mobile Network Group, ont conclu un partenariat commercial portant sur la commercialisation des dispositifs «Shazam for TV» et «Shazam for Radio» en France.
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Audio can engage, too | MediaEngage Blog

Audio can engage, too | MediaEngage Blog | Radio 2.0 (En & Fr) | Scoop.it

On our recent Digital Tools of Engagement webinar, Mike Caputo with APM’s Public Insight Network spoke to the crowd about the value of using audio for engagement. He talked about how audio is most often used as a one-way tool: Someone broadcasts, others listen. But, audio platform SoundCloud is helping bring interaction into the mix. In his blog post, How can we get people to “tell” us their story?, Mike recommends stations ask community members to submit audio and explains why SoundCloud makes it easier for the average person to share audio files on the Web.

Read full post here : http://blog.mediaengage.org/?p=4214

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Rules of Engagement: How Gamification is Changing the World

Gaming: Underlying interlocking systems that form the 'engine' of an experience inorder to communicate a sense of context, meaning and overall progression (level, points, missions, badges, ranking, trophies)...

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IPAD. Discover the first B2C media of AFP with Radio France

IPAD. Discover the first B2C media of AFP with Radio France | Radio 2.0 (En & Fr) | Scoop.it
it is the first B2C media from AFP in partnership with Radio France. An iPad application, both personalized and innovative, which combines the best of France Info, France Inter, France Culture and AFP on the presidential and legislative elections.

The application, France 2012, relies on Trendsboard technology, a semantic algorithm that analyzes and prioritizes the real-time content of Radio France and AFP based on the conversations shared over the Internet.

With this technology, the user can control his information through three filters (political and campaign issues, candidates, and soon geolocation), just as in a video game. It presents the best content of these two major media groups - text, photos, audio and video - in a format each user can personalize in his or her own way. 

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Why The Future of Shazam Is TV, Not Music

Why The Future of Shazam Is TV, Not Music | Radio 2.0 (En & Fr) | Scoop.it
Shazam is one of the most popular smartphone apps of all time. Most people know it as that clever app that "listens" to a song and identifies the name of it. Today Shazam released the fifth major version of its iPhone app.
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Branded content and Log on and Listen ! Absolute Radio @ Radiodays Europe

Presentation named Wonderwall & Watermelons

1. LOG ON AND LISTEN!
Clive Dickens (Absolute Radio, UK)

This session is about how you redefine the consumer, content and brand relationship via digital accountability and targeting. After building a new consumer brand via radio, that now reaches audiences of over 5 million listeners monthly in the UK, now it is all about ‘redefining radio’ but this time it’s the business model for Absolute Radio. During this interactive session Clive Dickens, co-founder and COO of Absolute Radio, will share much of what he has learnt from the company´s digital journey to date, including the business strategy around ‘In stream – broadcast one to many – advertising one to one’.
Hear how the creation of a new Absolute Radio Account allows consumers to ‘log on & listen ‘ and therefore gives the station the potential redefine the consumer, content & brand relationship via digital accountability & targeting.

 

2. BRANDED CONTENT – make it clever and you won´t lose a listener
Tony Moorey (Absolute Radio, UK)

To make clever branded content is an art. How do you get advertisers to pay for content without scaring your listeners away? Or even worse - upset them? Branded content is getting more and more popular in international radio and a station which has been extremely successful is Absolute Radio in London. Branded Content Manager Tony Moorey shows how Absolute Radio has made branded content a success and great business.

 

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'Audioting', 1ère déclinaison 2.0 du message audio | Carat

'Audioting', 1ère déclinaison 2.0 du message audio | Carat | Radio 2.0 (En & Fr) | Scoop.it

A partir du 9 mars 2012, BUT réunit les forces de la radio et du digital, avec l'opération 'VOTEZ LES ECONOMIES' sur RFM.fr et VIRGIN.fr.

Une thématique d'actualité mais surtout mobilisatrice pour opérer des convergences média :

- l'agence Carat a assuré l'innovation et l'orchestration des moyens audio et digitaux, via un territoire d'expression média inexploré à date

- Euro RSCG 360 a donné du sens à cette opération via une charte créative liant audio + digital

- Lagadère Publicité a permis d'acueillir cette opération inédite gràce à des développements techniques sur mesure, en synergie avec les équipes web et radio.

L'appel au vote lancé par BUT a été l'occasion de créer une véritable passerelle entre l'audio et le digital, permettant de passer d'une considération active (via le vote) pour la proposition de BUT.

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Radios have to be more interactive & personal | James Dickie @ Radiodays Europe

Radios have to be more interactive & personal |  James Dickie @ Radiodays Europe | Radio 2.0 (En & Fr) | Scoop.it
Nicolas Moulard - Actuonda's insight:

More and more young people prefer consuming radio on tablets or smartphones, says a study by James Dickie, Research Manager at the advertising agency, Other Lines of Enquiry. 
 
Only 25% of British 18-24 year olds use a traditional radio set, whereas in Germany it is at least 50%. In the next few years listening to radio by smartphones and tablets will increase. Right now, four out of ten 18-24 year olds listen to radio by smartphone. 
 
“Radio stations have to consider this change in the way radio is consumed”, says Dickie. It is important to offer sustainable mobile apps and infrastructure. Radio stations have to be more interactive and personal in order to build relationships with their audiences.

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EMI Music créé l’évènement avec leur Appli innovante aux multiples fonctionnalités ‘PLAY GUETTA

EMI Music créé l’évènement avec leur Appli innovante aux multiples fonctionnalités ‘PLAY GUETTA | Radio 2.0 (En & Fr) | Scoop.it

David Guetta annonce le lancement de sa nouvelle application sur Spotify, ‘PLAY GUETTA’, une playlist Guetta évolutive en temps réel et partagé par tous ! Une application innovante comme aucune autre, qui permet aux fans du monde entier de se connecter avec le reste de la communauté et avec l’artiste lui-même. L’application PLAY GUETTA est disponible dans le monde à partir d’aujourd’hui.

Le DJ et producteur David Guetta est à la tête d'une révolution culturelle, la culture club. Ses fans toujours plus connectés ont plébiscité l’artiste et fait de lui une superstar des réseaux sociaux avec plus de 36 millions de «Like» sur Facebook et près de 7 millions de «followers» sur Twitter. David a été l'un des artistes les plus écoutés sur Spotify au cours des deux dernières années.

Les fonctionnalités de l’application PLAY GUETTA :

• Une expérience mondiale d’écoute communautaire en temps réel pour les fans.
• Une carte du monde « EQualiseur » alimentée par les fans de David Guetta dans 20 territoires, permettant de visualiser en temps réel les utilisateurs connectés par pays
• La première utilisation de Soundrop directement intégré dans une application Spotify d’artiste autonome.
• Les utilisateurs peuvent partager leur propre capture instantanée de la carte du monde « EQualiseur », à la fois en cliquant sur «J'aime» ou «Tweet».
• Les utilisateurs peuvent s'abonner à la playlist "Trending Tracks » issues des titres les plus joués dans l'application PLAY GUETTA. (2)
• La fonctionnalité de Chat en temps réel et la possibilité de voter pour les chansons jouées dans la playlist au cœur de l’application PLAY GUETTA.

• David Guetta sera en mesure de parler aux fans directement à travers l'application Spotify et en utilisant le hashtag #PLAYGUETTA via son flux Twitter officiel.

• Accéder à tout le catalogue de David Guetta, et découvrez toutes ses précédentes productions. (3)
• Découvrez toutes les caractéristiques ici [VIDEO]

David Guetta a déclaré: «La relation que j’ai avec mes fans est tout pour moi. Je suis vraiment heureux de collaborer avec Spotify sur cette application et pour partager cet incroyable nouvel accès à ma musique. J’ai envie qu'il soit plus facile que jamais pour mes nouveaux fans de découvrir toutes mes productions. Grâce à PlayGuetta je serai connecté avec tous ceux qui partagent la même passion pour la musique. "


Steve Savoca, directeur des relations avec les labels chez Spotify a déclaré: «David Guetta est l'un des plus grands artistes sur Spotify, nous sommes donc très heureux qu'il ait créé une application pour que ses fans profitent différemment de sa musique, et d’être en relation avec l’artiste. PLAYGUETTA tire vraiment le meilleur de la plate-forme Spotify pour donner aux fans une excellente façon d'apprécier et de découvrir de nouvelles musiques grâce à des recommandations de David Guetta lui-même ou par leurs propres suggestions les uns aux autres. "


Via Olivier Cauchois
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We’re interactive for BBC 6 Music : Music radio 2.0 | Somethin' Else

We’re interactive for BBC 6 Music : Music radio 2.0 | Somethin' Else | Radio 2.0 (En & Fr) | Scoop.it

Somethin’ Else are delighted to have been commissioned to create a brand new cross-platform project for BBC 6 Music, fusing our twin passions of music and digital content.

 

A&MI managing editor Chris Kimber said, “I want this to be a ground-breaking new show, which is built from the ground up on audience interactivity, rather than bolting it on. Every piece of music will come from the audience and from online music fans – this is music radio 2.0.”

Paul Rodgers, editor, BBC Radio 6 Music added, “This show will build on a dialogue 6 Music already has with its audience and further develop the station as a digital destination.”

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Les émissions interactives en radio / Les études du CSA

Les émissions interactives en radio / Les études du CSA | Radio 2.0 (En & Fr) | Scoop.it
Les programmes radiophoniques ont connu des évolutions importantes dans leur construction éditoriale au cours de ces dernières années. Qu'il s'agisse des émissions de libre antenne sur les stations visant un public jeune ou des émissions interactives sur les radios généralistes, le renforcement de la relation avec les auditeurs est devenu un des enjeux majeurs dans la fabrication de ces programmes.

 

Article complet : http://www.csa.fr/Etudes-et-publications/Les-etudes/Les-etudes-du-CSA/Les-emissions-interactives-en-radio

 

Etude sur les émissions interactives en radio (format PDF - 1,99 Mo) : http://www.csa.fr/content/download/23015/359899/file/LES+EMISSIONS+INTERACTIVES+EN+RADIO.pdf

 

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Shimi - A Smart Musical Robot For Your iPhone

It’s a robot... It’s a speaker dock... It’s Shimi!
The first smart musical robot that digs music as much as you do.

 

Shimi is a real robot with artificial intelligence that analyzes music it plays through his speaker-ears and generates real-time unique dance moves to bring the music to life in a fun, cute way.


Via Simon Decreuze
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Europe 1 s'écoute et se regarde sur son site | technic2radio

Europe 1 s'écoute et se regarde sur son site | technic2radio | Radio 2.0 (En & Fr) | Scoop.it
C'est une des nouveautés de la rentrée d'Europe 1 : la station propose sur son site de visionner en direct ce qu'il se passe en studio !
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Top Ten Reasons to Engage Your Community Beyond Broadcast | NCME

Top Ten Reasons to Engage Your Community Beyond Broadcast | NCME | Radio 2.0 (En & Fr) | Scoop.it
Community engagement through public broadcasting: helping stations strengthen civic life and deepen their local significance.

1 > Build Connections

2 > Advance Mission

3 > Build Releance

4 > Increase Value

5 > Improve Awareness

6 > Impact Behavior

7 > Stregthen Community

8 > Improve Solvency

9 > Increase Diversity

10 > Change Station Culture

 

Read full post here : http://mediaengage.org/bigThinking/TopTenReasons.cfm

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Gamification can Transform Radio’s Digital Platforms | Mark Ramsey

So what is gamification, and why does it matter to radio? How does gamification dramatically improve the engagement between consumers and our radio brands, and how can this engagement be effectively monetized?

Mark Ramsey (http://www.markramseymedia.com) talks to Triton Digital's Chris Bell (http://www.tritondigital.com) about gamification:

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Spotify Powered Interactive Music Poster

Spotify Powered Interactive Music Poster | Radio 2.0 (En & Fr) | Scoop.it
So you're at work and the whole team is sharing the sound system, that's cool, but what happens when a really crap song comes on? You can't always get up, walk half way around the office and switch the track right?
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RadioDNS and RadioVIS – Getting Started | Talk Unafraid | The Blog of James Harrison

RadioDNS and RadioVIS – Getting Started | Talk Unafraid | The Blog of James Harrison | Radio 2.0 (En & Fr) | Scoop.it

If you’ve got a smartphone, or a modern DAB/FM radio, chances are it can connect to the internet on 3G or wifi. This lets your smartphone also check your emails, and your modern radio listen to internet radio streams. But what it doesn’t let you do is find out more about the station you’re listening to. At least, until now. (Read that in a dramatic voice and let the tension sink in a little. Done? Then let us proceed!)


Via radiomike
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Car 2.0 Entertainment of Tomorrow | VW @ Radiodays

RadioDays Europe Barcelona 2012
The future for radio in cars

 

Dr. Martin Weiser, Head of Driver Information Systems at Volkswagen, outlines the company´s vision of cars in the future and the requirements of the drivers

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5 themes from Radiodays 2012

5 themes from Radiodays 2012 | Radio 2.0 (En & Fr) | Scoop.it

Director of External Affairs @ Radio Center UK Matt Payton gives reflections on the conference.

Here are five key themes that were the hot topics from the conference.

1. ‘Fish where the fish are'

2. Power to the listener

3. Broadcast and online can work together

4. Collaborate on technology, compete on content

5. Brands without boundaries

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