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IV Rencontres Radio 2.0 Paris le 13 octobre 2014 à Radio France en préparation Restez informé sur www.rr20.fr et suivez l'actualité sur ce Scoopit (Francais + English) #Multiplaform #Personnal #Interactive #Contextual #Social #Local #Mobile #Hybrid
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Scooped by Nicolas Moulard - Actuonda
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Power to the Crowd! | Radio-Info.com

Power to the Crowd! | Radio-Info.com | Radio 2.0 (En & Fr) | Scoop.it
Crowdsourcing is more than a buzz word. It’s a trend that marketers are using more to make “the crowd” a participant in building a product, solving a problem, or completing a task.

Crowdsourcing fills a primal need for consumers: control.

Today, marketers can connect with consumers through multiple media channels and use real-time feedback loops to make their campaigns more successful. Companies of all kinds are running campaigns that put the power of choice back into consumers' hands and make them the creators, allowing them to make a social impact.

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Scooped by Nicolas Moulard - Actuonda
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UGC User Generated Content @ BBC (2008) | Claire Wardle

This report of 2008 is the largest and most comprehensive study of user generated content (UGC) in a broadcast news organisation. It examins the motivation for people to submit content as well as the barriers.

This work has been led by Dr Claire Wardle is a digital media consultant, trainer and researcher, specialising in journalism, social media, and user generated content. She is currently Director of Development & Integration at Storyful.

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Youtube embarque de nouveaux éditeurs dans la monétisation des UGC - Bizness - Les News - Musique info - Le magazine de la filière musicale

Youtube embarque de nouveaux éditeurs dans la monétisation des UGC - Bizness - Les News - Musique info - Le magazine de la filière musicale | Radio 2.0 (En & Fr) | Scoop.it

Youtube embarque de nouveaux éditeurs dans la monétisation des UGC

BMG Rights Management, Christian Copyright Solutions, ABKCO Music, Inc., Songs Music Publishing, Words & Music, Copyright Administration, Music Services, Reservoir Media Management et Song of Virtual sont au nombre des éditeurs de musique qui viennent de signer un accord avec Youtube pour la monétisation de leur répertoire, sur la base d'un partage des revenus publicitaires, à travers les vidéos d'utilisateurs qui utilisent des fixation de leurs Ĺ“uvres en fond sonore
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