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Instead of Making Resolutions, Dream

Instead of Making Resolutions, Dream | R'Tish Creations | Scoop.it

Forget the small stuff, for now. What's your big objective?

 

As January approaches, and we bid another year adieu, our thoughts turn to making resolutions: this year I will lose that extra weight, drink less alcohol, give up sugar, get out of debt. All worthy goals, but why do we perennially return to resolutions that seem based on the idea of fixing all the things we're doing "wrong?"

 

You can't know what resolution you need until you know what your objective is. In photography, the resolution of the image is entirely dependent on the output you want. If you're looking at an image on your computer monitor, 72 dpi (dots per inch) is fine, but if you want to print that image, you'll need a much higher resolution, say 240 dpi. If you then want to make that image into a billboard, you actually need a relatively lower dpi, because the further away you are from it, the more your eyes will blend the colors for you (think of a Georges Seurat painting).


Via Martin Gysler
Letitia Owens's insight:

It’s so true. I think that we should consider this advice. If you’re not a dreamer, and if you can’t respect your commitments, this post will give you few interesting tracks.

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Martin Gysler's curator insight, January 7, 2013 8:31 AM

It’s so true. I think that we should consider this advice. If you’re not a dreamer, and if you can’t respect your commitments, this post will give you few interesting tracks.

PebbleInTheStillWaters's curator insight, January 8, 2013 9:54 AM

It’s so true. I think that we should consider this advice. If you’re not a dreamer, and if you can’t respect your commitments, this post will give you few interesting tracks.

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Brand’s Can Now Make a Facebook Video Playlist Just Like on YouTube

Brand’s Can Now Make a Facebook Video Playlist Just Like on YouTube | R'Tish Creations | Scoop.it

Facebook declares war on video engagement by introducing video channels, view counts, and playlists for Pages. Elsewhere, many YouTubers are now thinking abou


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Vee Popat's curator insight, December 25, 2014 11:17 PM

Brand’s Can Now Make a Facebook Video Playlist...Just Like on YouTube!
Sh*t just got real in the digital war for user engagement. Facebook has just thrown down on YouTube, the world’s second largest search engine, and largest free video streaming service.

Facebook is now testing YouTube-esque video channels along with featured video pages for brand Pages. These new Facebook “Featured Video” channels also come with “Playlists”, eerily similar to Google’s YouTube.

From what I’ve read through scanning social media platforms, the whole look and feel of these new Facebook video playlist and channels is pretty much the same as what YouTube offers. The aforementioned featured videos and playlists, along with the usual details we’ve come to expect such as the video length, view count, number of ‘likes’, and of course thumbnails, are all present.

According to TechCrunch, so far, only ABC News and NYTimes are testing this lucrative feature. You can see more of the example below on the ABC News Facebook Page.

Read the rest: http://www.vpdm.ca/facebook-video-playlist/

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10 Steps To Use Instagram For Business

10 Steps To Use Instagram For Business | R'Tish Creations | Scoop.it
If you've ever wondered how to use Instagram for business, VPDM Digital Marketing has 10 steps for any business to get started with Instagram marketing and

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Vee Popat's curator insight, January 6, 2:47 PM

The 10 Steps To Use Instagram For Business
If you’ve ever wondered how to use Instagram for business, VPDM Digital Marketing has 10 steps for any business to get started with Instagram marketing and to develop a comprehensive Instagram content marketing strategy. Let’s get to it!

How To Use Instagram For Business Marketing

Is your business on Instagram and rocking it? If not, resolve to include Instagram in your social media marketing strategy for 2015. Trust me, you’ll thank me later. Instagram is one of the fastest growing social media platforms with high levels of engagement. They report to have over 300 million active monthly users.

Check out these Instagram engagement statistics:

- 300M monthly active users
- 70%+ people outside of the United States
- 30B+ photos shared
- Over 2.5B “Likes” each and every day
- 70M photos are uploaded every day

If this isn’t enough for you to get serious about Instagram and begin building a content strategy to promote your product or services to millions of engaged users, keep reading. I’ll change your mind quickly in the next 2 minutes.

Read the rest: http://www.vpdm.ca/how-to-use-instagram-for-business/

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11 Ways to Boost Facebook Engagement for Small Businesses

11 Ways to Boost Facebook Engagement for Small Businesses | R'Tish Creations | Scoop.it
Are you looking for better ways to engage your fans? In this article you'll find 11 ways small businesses can improve Facebook engagement.

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Peg Corwin's curator insight, April 25, 10:34 AM

The conclusion for Facebook Engagement:

 

“Most of these examples illustrate what’s working for small businesses in their Facebook updates. For your business, focus your energy on getting into the news feed. If you’re having trouble, consider boosting key posts that are engaging and interesting to your fans to reconnect with them. Facebook can drive a great deal of traffic to your website, but concentrate first on getting your posts in front of fans.

 

“Here are some key takeaways from these examples:

 

  • Use visual content, including good images and interesting videos.
  • Add a personal touch, which can help differentiate you from other small businesses.
  • Incorporate humor and have fun—that always gets engagement.”
Agence Incomm's curator insight, April 29, 3:40 AM

11 success stories de petites entreprises qui arrivent à engager leur communauté. 

Jim Thomas's curator insight, April 30, 9:45 AM

Mobile Device Entrepreneur, web site just updated: http://bit.ly/1pcQW87

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How to Improve Your Facebook’s Organic Reach

How to Improve Your Facebook’s Organic Reach | R'Tish Creations | Scoop.it
When your Facebook engagement and reach start to slow down, what do you do? Chances are you blame Facebook’s algorithm. And although Facebook's algorithm m

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Peg Corwin's curator insight, May 9, 9:38 AM

5 tips on how to grow your Facebook Page reach organically. 


Plus infographic with answers to Key Questions - Why is organic (unpaid) reach on Facebook Pages declining?  How does FB calculate what shows up in your Fans newsfeeds? How does Fan behavior affect newsfeed visibility of a post?  


 “Ignore reach and focus on traffic and sales from Facebook,” says pro Jon Loomer.

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The Psychology of Facebook: Why We Like, Share, Comment

The Psychology of Facebook: Why We Like, Share, Comment | R'Tish Creations | Scoop.it

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Peg Corwin's curator insight, May 9, 2:39 PM

Why do we Like, comment and Share on Facebook?  Identity, empathy and practicality, this post and infographic says.

Jorge Angel Espejo Callado's curator insight, May 19, 11:40 PM

Psicología del consumidor

CIM Academy's curator insight, May 20, 4:31 AM

Is there really science behind our social media behaviour? Evolutionary and behavioural psychology are playing key roles…

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When the Internet Delivers Its Own Content, What’s Left for the Teacher?

When the Internet Delivers Its Own Content, What’s Left for the Teacher? | R'Tish Creations | Scoop.it
When kids can get their lessons from the Internet, what's left for classroom instructors to do?

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Marketing Minute: Effective Marketing Campaigns

FrogDog discusses a few highly effective marketing campaigns and the traits that make these successful.
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Video Marketing Secrets that Sell

"Video Marketing Secrets that Sell" - Presentation coming June 3 at the Denver Digital Marketing Group. Sign up here: ...
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Marketing Trends: How to Think Differently and Predict the Future

Marketing Trends: How to Think Differently and Predict the Future | R'Tish Creations | Scoop.it
Social Media Marketing Podcast 141, in this episode Rohit Bhargava explores why marketing trends matter and reveals a few trends to follow.

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Peg Corwin's curator insight, April 19, 12:13 PM

Why care about marketing trends? "The biggest benefit to knowing about trends, Rohit explains, is to know when to pivot. "  Think glanceable, skimable content, unperfection.

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3 tips on how to become a more authentic brand

3 tips on how to become a more authentic brand | R'Tish Creations | Scoop.it
3 tips on how to become a more authentic brand

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7 Things You’re Messing Up In Measuring ROI

7 Things You’re Messing Up In Measuring ROI | R'Tish Creations | Scoop.it
Regalix reports 86% of marketers agree analytics is key to success in digital marketing, but only 29% think they’re very effective at measuring ROI with their existing metrics. A full quarter say t…

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Why your company is failing at customer engagement — Medium

Why your company is failing at customer engagement — Medium | R'Tish Creations | Scoop.it
When I was a kid, I spent many hours waiting for my favorite television shows to start. When my shows were finally on, I was glued to the…

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4 Content Marketing Tips You’re Probably Not Expecting

4 Content Marketing Tips You’re Probably Not Expecting | R'Tish Creations | Scoop.it
Small business owners who regularly read up on content marketing strategy probably feel like they know the script by now: Post consistently. Make sure the quality level is high.
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5 Social Media Marketing Trends 2015

5 Social Media Marketing Trends 2015 | R'Tish Creations | Scoop.it
The Ones To Watch: Social Media Marketing Trends 2015 If you’re gearing up for some results driven social media marketing strategy for 2015, you’ve land

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Vee Popat's curator insight, January 1, 4:24 PM

The Top 5 Social Media Marketing Trends for 2015
If you’re gearing up for some results driven social media marketing strategy for 2015, you’ve landed on the right page.

What should we expect from social media and content marketing this year? How about changes in real-time marketing, social media ad spending, and the emergence of large, new social platforms that are helping to oust Facebook as the king of all social media platforms.

2014 has been a big year for internet marketing. Social media alone has caused significant disruption with many marketing departments for small, medium, and large companions.

If fact, one of my most popular articles of the year is one that spells out exactly how social media has changed in 2014. 

Read the rest: http://www.vpdm.ca/social-media-marketing-trends-2015/

Pin it for later: http://www.pinterest.com/pin/158118636893535003/

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How To Create Engaging Social Media Posts The Easy Way

How To Create Engaging Social Media Posts The Easy Way | R'Tish Creations | Scoop.it
Engaging Social Media Posts Aren't Easy To Create As social media marketers, we’ve all been there. It is time to schedule a post, and your mind draws a bla

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Vee Popat's curator insight, April 2, 2:58 PM

How To Create Engaging Social Media Posts The Easy Way
As social media marketers, we’ve all been there. It is time to schedule a post, and your mind draws a blank.

How do I make this post engaging? How do I make it click worthy? Am I using proper grammar?

We know the feeling, and it’s a drag.

So, we’re written down some tips and tricks, that we use at +VPDM Digital Marketing to craft an engaging social media post.

Read the rest: http://www.vpdm.ca/engaging-social-media-posts/

Pin It For Later: https://www.pinterest.com/pin/158118636894080498/

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Facebook's Latest News Feed Update: Time to Move On?

Facebook's Latest News Feed Update: Time to Move On? | R'Tish Creations | Scoop.it

Earlier this week, Facebook updated their News Feed algorithm again, in what many are seeing as the next move towards ‘Facebook Zero’ – i.e. 0% organic reach for pages.


Via Valerie Hawkins, Library, American Library Association, Peg Corwin
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Peg Corwin's curator insight, April 29, 1:51 PM
0 organic reach for Facebook Pages? Say it's not so.
SageRave of Get Custom Content's curator insight, April 29, 6:40 PM

Will there be a mass exodus to greener, social marketing pastures?

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Should You Set Up a Facebook Page? 7 Things to Consider

Should You Set Up a Facebook Page? 7 Things to Consider | R'Tish Creations | Scoop.it
Are you willing to transparently share the best of your knowledge for years with no expectation of immediate return?
Do you have deep knowledge in a particular field, backed up by a network of similar people?
Are you willing to spend your own money promoting your content across different networks and perhaps get a virtual assistant to help?
Are you willing to build up a mailing list, whether MailChimp, Constant Contact or Infusionsoft, to build training sequences?
Are you regularly blogging, as in once a week for the last 6 months?
Do you have a clear mission — the why that drives you and attracts others join your cause?

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Digital literacy: the perks and pitfalls of plugged-in students

Digital literacy: the perks and pitfalls of plugged-in students | R'Tish Creations | Scoop.it
Researchers using student data in learning analytics cannot ignore ethical concerns. Plus the latest higher education appointments

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The Top 10 iPad Features That Schools Forget

The Top 10 iPad Features That Schools Forget | R'Tish Creations | Scoop.it
With iPads, it's all about the apps, and rightly so sometimes, but not everyone takes full advantage of the native features that Apple builds in to the iPad software for everyone to use. So, for th...

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Marketing Automation-Social Marketing for Business

Whoa! "Marketing Automation?" Sounds complicated. Sounds expensive. Our friends at Webolutions put together an awesome panel of experts takes us through ...
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4 Instagram Management Tools to Streamline Your Workflow

4 Instagram Management Tools to Streamline Your Workflow | R'Tish Creations | Scoop.it
Are you looking for Instagram management tools to become more productive? We want to share 4 useful tools that are well worth checking out.

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Peg Corwin's curator insight, April 25, 12:31 PM

Learn about the Instagram tools Unfollowers.com, Websta, Picdeck, and Collecto.



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Is social media engagement still a thing?

Is social media engagement still a thing? | R'Tish Creations | Scoop.it
Is social media engagement still a thing?

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Peg Corwin's curator insight, April 19, 12:35 PM

In this podcast on social media engagement the pros say, the best practice is that when your client gives more, they should get more from the brand. 

 

Example is Chris Brogan’s weekly email newsletter. If a client responds, that person gets a personal and immediate respond from this top tier blogger.  Brogan is laser focused on his subscribers. 

 

Brands should pick one channel and build long term engagement in that channel.  

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How marketing can drive growth in the trillion-dollar CPG market

How marketing can drive growth in the trillion-dollar CPG market | R'Tish Creations | Scoop.it
Smaller companies in the consumer packaged goods (CPG) industry are quickly stealing market share from established brands. According to a March 2015 study by IRI Worldwide and the Boston Consulting Group, smaller companies have taken $18 billion worth of sales from larger companies since 2009. But that’s only the tip of the iceberg, since ecommerce and mobile shopping are just starting to find their footing in many different CPG segments like groceries and food and beverage.The stakes are high i

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Double-digit growth for firms creating own online communities

Double-digit growth for firms creating own online communities | R'Tish Creations | Scoop.it
Double-digit revenue growth has been observed for firms that create their own brand-specific online communities. Engaging consumers through online social networks is an increasingly mission-critical activity for major brands. While some firms host their own brand-centric online communities, Facebook has become the dominant host for online communities of brand enthusiasts, taking over $10 billion and 10% of U.S. digital advertising spending in 2014.

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Social Media Marketing in the Mobile World (presentation) - DubaiBlog

Here you are the slides shown during my presentation at The Mobile Show, Dubai World Trade Center, by Terrapinn Speaker: Nico de Corato Do you want the ...
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