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An insanely enjoyable and profitable way to share your hobby with other people.

An insanely enjoyable and profitable way to share your hobby with other people. | Quality Web Content | Scoop.it
An insanely enjoyable and profitable way to share your hobby with other people.
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Get this 35-page eBook on writing for the web FREE when you sign up for my Excess Voice Newsletter.

Get this 35-page eBook on writing for the web FREE when you sign up for my Excess Voice Newsletter. | Quality Web Content | Scoop.it
Get your free copy of my web-writing guide, Writing For The Web, when you sign up for my newsletter.
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What I hate about web content. And how to make it better.

What I hate about web content. And how to make it better. | Quality Web Content | Scoop.it
Too much content is created and published simply because "more is good". A new breed of content marketers and content writers understand that content can be pure signal and support marketing campaigns more directly.
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Nick Usborne's comment, August 23, 2013 9:12 AM
Thanks Louise!
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Why you should invest $1,000 in launching your freelance business.

Why you should invest $1,000 in launching your freelance business. | Quality Web Content | Scoop.it
Many people become freelancers in the belief that it's free - there are no start-up costs. Well, if you want to really succeed as a freelancer, there are costs involved...in looking your best and marketing your business.
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When crafting your story, don’t try to hook me. I’m not a fish.

When crafting your story, don’t try to hook me. I’m not a fish. | Quality Web Content | Scoop.it
An article by Nick Usborne about how copywriters get it wrong with the sales hook approach to sales copy.

Via Karen Dietz
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Karen Dietz's comment, March 16, 2013 7:59 PM
My pleasure Nick! Happy St. Paddy's day :)
Suzanne Izzard's comment, March 17, 2013 8:51 AM
I love it when an article promotes people into dialogue, it shows the depth of feeling the article has prompted. For me authenticity is key in all communication and Nick thank you for writing and sharing this .
Karen Dietz's comment, March 17, 2013 2:49 PM
I agree Suzanne. The more 'real' we can be, the better a business does. And authenticity is so refreshing in this age of hype!
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Affirmations for Freelancers

Affirmations for Freelancers | Quality Web Content | Scoop.it
Affirmations for Freeelancers is a short book devoted to helping freelancers build their confidence and sweep away anxiety and self-doubt.
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101 Topic ideas for your money-making website

By creating your own money-making website, based on one of your hobbies, interests or passions, you can early a reliable monthly income.
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4 Ways in which the best e-newsletters are a little like blogs.

4 Ways in which the best e-newsletters are a little like blogs. | Quality Web Content | Scoop.it
Social media is hot, blogs are lukewarm, e-newsletters are cold and old-school. Not so fast. A good e-newsletter has many of the qualities of a good blog.
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Social media content is like popcorn...a simple and enticing conversation starter

Social media content is like popcorn...a simple and enticing conversation starter | Quality Web Content | Scoop.it
Social media conversations are not the end, they are the means. Like popcorn, social media content is just a good conversation starter.
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The importance of pre-selling on your content pages [PRESENTATION]

The importance of pre-selling on your content pages [PRESENTATION] | Quality Web Content | Scoop.it
You need strong informational pages to get readers to a place where they feel ready to buy. But you also have to build a bridge between your informational pages and sales page. You do that with pre-selling.
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4 Examples of Effective Headline Design.

4 Examples of Effective Headline Design. | Quality Web Content | Scoop.it
Headline design for web content is important, particularly when those headlines appear off-site, and compete for attention with list of other headlines.
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When creating web content, be sure to accommodate different learning styles. | Nick Usborne

When creating web content, be sure to accommodate different learning styles. | Nick Usborne | Quality Web Content | Scoop.it

When you plan your web content calendar for the months ahead, be sure to address your readers' different learning styles and preferences.
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How To Generate Social Content That Gets Clicked

How To Generate Social Content That Gets Clicked | Quality Web Content | Scoop.it
Over the last two years, I’ve had the amazing fortune to work with more than 20 different organizations in helping them either develop their social media...
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Social media isn't just a hook to lure people to your website.

Social media isn't just a hook to lure people to your website. | Quality Web Content | Scoop.it
Most companies use social media simply as a hook to reel people into their website sales pages. Bad move. That's not social, it's promotional.
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If Google was in charge of your local library…

If Google was in charge of your local library… | Quality Web Content | Scoop.it
If you think about how Google might rank books in a physical library, you get a bit of an insight into how they also rank content on the web. Not an altogether happy story.
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Achieve content marketing mastery with Brian Clark of Copyblogger

Achieve content marketing mastery with Brian Clark of Copyblogger | Quality Web Content | Scoop.it
Until now it seemed only online copywriters could earn 6 figures online. But now, with Brian Clark's program on content marketing, web content writers can achieve the same.
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When quality content serves no purpose at all.

When quality content serves no purpose at all. | Quality Web Content | Scoop.it
Publishing quality content on your website may make you feel good, and look good in the eyes of your peers. But if your content doesn't actively support sales, then you're wasting your time and money.
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Nick Usborne's comment, March 17, 2013 9:43 AM
You're welcome Louise. :)
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Why I use SBI! (SiteBuildIt) for my money-making websites, including CoffeeDetective.com

Why I use SBI! (SiteBuildIt) for my money-making websites, including CoffeeDetective.com | Quality Web Content | Scoop.it
If you want to build a money-making website that attracts a ton of traffic, builds community and delivers a stream of passive income, you have to choose the right platform. I use SBI! ...and here is why...
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Copywriters: Understand people’s obsession with Cause, Effect and Simple Answers.

Copywriters: Understand people’s obsession with Cause, Effect and Simple Answers. | Quality Web Content | Scoop.it
One of the most powerful ways to influence people's opinions and choices is to present them with a headline or sound-bite that contains a clear cause and effect...with a hugely over-simplified answer.
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The power of the human touch in web copy and content.

The power of the human touch in web copy and content. | Quality Web Content | Scoop.it
The web is a social ecosystem, rich with conversation and glimpses into people's lives. As web writers, we would do well to remember this, and include a human element in everything we write.
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Social Media and Popcorn

Social Media and Popcorn | Quality Web Content | Scoop.it
Looking at social media, with a focus on social media content...and how popcorn is the perfect real-life analogy for social media sharing.
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Popcorn Content: The craft of writing short-form content for social media.

Popcorn Content: The craft of writing short-form content for social media. | Quality Web Content | Scoop.it
Popcorn Content is a short book, published as Kindle Single, and all about the craft of writing short-form content for social media. Yes, sharing social media content is like sharing a bowl of popcorn!
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Is your web content good enough to be curated?

Is your web content good enough to be curated? | Quality Web Content | Scoop.it
Creating web content that is good enough for the search engines is setting the bar too low - instead you need to create content that is good enough to be chosen by a quality curator.
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Site Build It Keywords

Site Build It Keywords - an article about how you sometimes need to look beyond the obvious keyword choices.
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101 Web Content Ideas, Tips and Resources

101 Web Content Ideas, Tips and Resources | Quality Web Content | Scoop.it
Nick Usborne's book - 101 Web Content Ideas, Tips and Resources - gives you all the information you need to create quality web content in the post-Panda world...
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