Les ONG rivalisent d'originalité pour récolter des dons. Depuis son invention, le QR code fait partie de leurs nouveaux outils, qu'elles utilisent...
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Scooped by Gust MEES onto QR-Code and its applications |
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Red Door utilized the emerging mobile technology of QR (Quick Response) codes to hide clues leading participants down a path of unique ESET experiences. For those without smartphones capable of reading the QR codes, Red Door created an SMS version of the hunt, where clues were unlocked by texting specific keywords to a shortcode.
At the end of the hunt, contestants received a boxed version of ESET's award winning software, and entered to win a Sony VAIO laptop by texting their email address to a shortcode. The results were awesome! Over 120 people completed the hunt, and at the first clue (the ESET photo booth) a line formed at the start of the hunt that lasted for hours. The scavenger hunt engaged passers by and made them think about the ESET brand. Delete the scoop?
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Der Artikel erläutert einige Gründe aus der Praxis die den Einsatz von QR-Codes sinnvoll machen
Fazit:QR-Codes sind für innovative Unternehmer, die Neuem gegenüber aufgeschlossen sind eine hervorragende Möglichkeit um sich vom traditionellen Wettbewerber, der lieber auf eingefahren Wegen bleibt, abzusetzen. Auch hier gilt das alte Sprichwort “der frühe Vogel fängt den Wurm”!
Gust MEES's insight:
Fazit:QR-Codes sind für innovative Unternehmer, die Neuem gegenüber aufgeschlossen sind eine hervorragende Möglichkeit um sich vom traditionellen Wettbewerber, der lieber auf eingefahren Wegen bleibt, abzusetzen. Auch hier gilt das alte Sprichwort “der frühe Vogel fängt den Wurm”!
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Générer du trafic en magasin, enrichir un support papier, récolter des données consommateurs... le QR Code s'impose de plus en plus dans les campagnes de marketing relationnel tant il s'avère d'une efficacité redoutable...
Gust MEES's insight:
72% des consommateurs souhaitent des infos sur les produits Delete the scoop?
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This free QR Code Generator creates QR Codes with logo-images. Generate your QR Code for urls, vcard, facebook, youtube and more. Download in print quality as PNG, SVG, PDF, EPS.
Gust MEES's insight:
This free QR Code Generator creates QR Codes with logo-images. Generate your QR Code for urls, vcard, facebook, youtube and more. Download in print quality as PNG, SVG, PDF, EPS.
Snapeous's comment,
April 15, 4:10 PM
Do you know Snapeous ? a new mobile application that allow you to snap any qrcode you want ? https://play.google.com/store/apps/details?id=com.lauthigab.snapeous&referrer=utm_source%3Dwww.scoop.it
Ubleam's comment,
April 16, 5:56 AM
The unpublished report on 2D code readers for mobile marketing. Finally discover the most successful and popular barcode readers:
http://blog.ubleam.com/a-complete-survey-on-2d-barcodes-reading-performances-on-mobile/ Delete the scoop?
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There are so many tools that educators can use to get students interested and engaged in their work. Like most teachers today, I integrate technology into my instruction everyday. I'm lucky to work i
Gust MEES's insight:
Joan Stewart's curator insight,
January 25, 1:22 AM
Great ideas on QR Codes in the classroom and for use via schools and education and this is just the beginning. QR codes hold so much information they are able to be utilized just about anywhere if thought out correctly.
Joan Stewart's comment,
January 25, 1:23 AM
Great for educators, expand into fun learning via QR Codes.
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Les "QR codes" fleurissent depuis quelques années dans tous les environnements : presse, lieux publics, pages web, boîtes d'emballages... mais savez-vous vraiment si leur utilisation est sécurisée ? Que risquez-vous en utilisant ces mystérieux dessins noir & blanc ? Via Jean-Robert Bos, Frederic GOUTH, Gust MEES
Gust MEES's insight:
Jean-Robert Bos's curator insight,
January 14, 10:43 AM
Les récentes déclarations de Symantec déclaraient récemment que de faux codes QR sont fréquemment trouvés dans les lieux publics (métro, aéroports, centre-ville) : des organisations ayant pris la fâcheuse habitude de coller des codes QR malveillants en lieu et place des codes QR officiels sur des publicités, affiche ou affichage officiels. 
Gust MEES's curator insight,
January 17, 8:13 AM
À voir également :
- http://www.sba-research.org/wp-content/uploads/publications/QR_Code_Security.pdf
- http://www.scoop.it/t/apps-for-any-use-mostly-for-education-and-free?tag=Norton+Snap
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My students absolutely love using those black and white boxes in their activities. It's beyond simple (and fun) to deploy QR codes in education.
Gust MEES's insight:
Tell #learners also about #security while using #QRCodes => http://www.scoop.it/t/qr-code-and-its-applications?tag=Norton-QR-Reader-Security
Here some more info about #MobileSecurity ===> http://www.scoop.it/t/apps-for-any-use-mostly-for-education-and-free?tag=Mobile-Security
Check also:
Gust MEES's curator insight,
January 13, 10:54 AM
Tell #learners also about #security while using #QRCodes => http://www.scoop.it/t/qr-code-and-its-applications?tag=Norton-QR-Reader-Security
Here some moore info about #MobileSecurity ===> http://www.scoop.it/t/apps-for-any-use-mostly-for-education-and-free?tag=Mobile-Security
Check also:
- https://gustmees.wordpress.com/2012/11/29/cyber-hygiene-ict-hygiene-for-population-education-and-business/
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The service allows transactions to occur in-store through a mobile device such as a smartphone.
Read more: http://www.qrcodepress.com/mobile-payments-from-paypal-tested-in-australian-shops/8514407/
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The death care industry has gone digital.
Read more:
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Chargés de la création d'un atelier FABCAMP réalisation d'un jeu de piste pédagogique QR Code pour l'université d'été LUDOVIA 2012, nous nous sommes confrontés avec mes collègues du Lot et de la Haute-Garonne, ...
En savoir plus : http://www.scoop.it/t/qr-code-and-its-applications/curate
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Laissez vous guider par le QR Code ! Coffee Joe est une des plus grandes chaînes de cafés en Israel. Pour promouvoir sa marque, la société est partie d’un insight assez simple : : les gens aiment boire un bon café en lisant le journal… mais comment faire en sorte qu’ils viennent le boire chez Coffee Joe ?
Pour cela, l’agence Y&R a placé dans de nombreux magazines et journaux un simple QR Code permettant d’indiquer aux lecteurs la position du Coffee Joe le plus proche.
En savoir plus :
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QR codes are gaining momentum in todays technology. They are popping up everywhere and across all the business and social landscape. QR stands for quick response. They have been around for more than 15 yeras now and are found mainly on billboards, magazines, on TV, and even textbooks. You might probably be asking yourself " what these codes have to do with education ? "Well that is what this article is trying to answer.
Gust MEES: Be aware when using QR-Codes and install protection against malware on your computer and on your smartphones; my selection here:
- http://www.scoop.it/t/qr-code-and-its-applications?tag=Norton-QR-Reader-Security
- http://www.scoop.it/t/ict-security-tools
- http://www.scoop.it/t/qr-code-and-its-applications?
Read more:
Via Tom D'Amico (@TDOttawa) , Gust MEES Delete the scoop?
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The use of mobile devices to engage with print content and ads in magazines continues to grow, with augmented reality comprising almost 10 percent of all mobile activation points last year, according to a new report from Nellymoser.
Gust MEES's insight:
The use of mobile devices to engage with print content and ads in magazines continues to grow, with augmented reality comprising almost 10 percent of all mobile activation points last year, according to a new report from Nellymoser.
Gust MEES's curator insight,
April 28, 8:27 AM
The use of mobile devices to engage with print content and ads in magazines continues to grow, with augmented reality comprising almost 10 percent of all mobile activation points last year, according to a new report from Nellymoser. Delete the scoop?
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QR code ( Quick Response Code) is the trademark for a type of matrix bar code (or two-dimensional bar code) which is initially designed in Japan fro the automotive industry, now it is widely used outside this industry.
Gust MEES's insight:
QR codes have become common in consumer advertising. Smartphone users can install an app. with a QR-code scanner that can read a displayed code and convert it to a URL directing the smartphone’s browser to the website of a company, store, or product associated with that code providing specific information. Delete the scoop?
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Au-delà de sa fonction première de protection des produits, l’emballage est un véritable vecteur d’information et de communication à l’initiative de la marque et au service de ses clients et prospects.
Le QR Code® permet simplement à l’utilisateur, à partir des objets et des lieux de son environnement, d’accéder à du contenu multimédia complémentaire grâce à son téléphone portable.
Gust MEES's insight:
À lire absolument...
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Most advanced QR Code Reader, amazing QR Code Generator and smart applications based on QR Codes and other codes like BeeTagg Code, Datamatrix and EAN-13 / UPC-A.
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Create, Edit and Track Codes...
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Typically, they drive social media interaction, like Yelp sites, Twitter, Foursquare check ins, and Facebook likes, but some institutions also drive students to applications and admissions information on the spot. Delete the scoop?
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A MUST read!!!
Gust MEES's insight:
Gust MEES's curator insight,
January 17, 8:18 AM
MUST read ALSO:
- http://www.sba-research.org/wp-content/uploads/publications/QR_Code_Security.pdf
- http://www.scoop.it/t/apps-for-any-use-mostly-for-education-and-free?tag=Norton+Snap
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I’ve said it before – I love using QR codes in my classroom! There are a lot of reasons: Takes students directly to a website you have chosen Eliminates frustration of typing in long we...
Gust MEES's curator insight,
January 1, 10:30 AM
Check out ALSO my curation about QR-Codes here:
- http://www.scoop.it/t/qr-code-and-its-applications
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La municipalité de Lisbonne essaie de lier contenus numériques et patrimoine culturel. Pour ce faire, elle a utilisé les pavés des rues bordants ses principaux monuments pour y installer des QR Codes. Le projet, d’autant plus innovant qu’il a été mis en œuvre par l’une des dernières compagnies d’ouvriers du genre, alliant de fait technologies numérique et artisanat urbain, fait sensation dans la capitale portugaise.
En savoir plus :
http://patrimoine.blog.pelerin.info/2012/11/07/lisbonne-insere-des-qr-codes-dans-ses-paves/
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"A QR-Code Treasure Hunt is a fun, simple way to get students using their mobile devices to continue learning outside of lesson time. Here's how we set one up at the International School of Toulouse with some guidance on how to do the same with your own students using the QR Treasure Hunt Generator at ClassTools.net."
Via EDTC@UTB, Rosemary Tyrrell, Ken Morrison, Jil Wright, TD, Informatics, Gust MEES 
Ken Morrison's comment,
September 11, 2012 8:48 PM
Hello Louise
Thank you for the recent rescoops! Ken Delete the scoop?
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En moins de 2 minutes, créez votre compte, chargez-le et installez l’application pour transformer votre smartphone en moyen de paiement ! Delete the scoop?
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Phoenix-based business develops new smartphone advertising technique.
Read more: http://www.qrcodepress.com/qr-codes-now-included-innovative-new-smartphone-skins/859172/
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Faites marcher l'homme de Neandertal sur votre bureau, grâce à une application de réalité augmentée !
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