This past weekend I participated in Karen Robertson’s “How to Create and Market Your App” event in San Francisco via Skype. Gotta love technology! I was part of the Workshop Event Panel as Karen wanted to showcase authors/developers who self-published as well as authors who are traditionally published.
It was a great event and I had a chance to speak to Seth Socolow, Executive Producer of the AppShow who was the moderator of the Author Panel. His company provides a way for developers to showcase their newly released app – whether it be a game, storybook or educational app.
There are many ways to get the word out there about your app – and I explained during the event that having a successful product is one part creating a GOOD app and two parts marketing. The AppShow is one way to showcase it in front of a large audience! I had a chance to speak to Seth about his company and his reasons for starting the AppShow ...
(click to read this great interview)