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Top 10 reasons it pays to blog for business | A PR Guy's Musings | Stuart Bruce

Top 10 reasons it pays to blog for business | A PR Guy's Musings | Stuart Bruce | Public Relations resources | Scoop.it
This blog post sets out some of the main benefits of blogging for business, public relations, public affairs and corporate communications. It doesn’t just a
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Public Relations resources
Articles and news stories for those studying Public Relations at the University of Westminster
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4 Ways Google Analytics Can Improve Your Social Media Strategy

4 Ways Google Analytics Can Improve Your Social Media Strategy | Public Relations resources | Scoop.it
Developing a social media strategy is important. But beyond just implementing a plan, you’ll want to evaluate your social channel’s success in order to improve moving forward. Google Analytics is a valuable tool that can help you to analyze and enhance your social media strategy.
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Curve

Curve | Public Relations resources | Scoop.it
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The Most Popular Words in the Most Viral Headlines

The Most Popular Words in the Most Viral Headlines | Public Relations resources | Scoop.it
A study of viral headlines and the top words and phrases that make up viral headlines for the most shareable sites on the web.
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20 Useful Articles for PR Job Hunters - Sarah Stimson

1. What does a PR agency do?  2. The future of the PR industry  3. Why I deleted your PR job application 4. How to start a career in PR 5. The three Rs of job applications 6. What does … Continue reading →
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The Borkowski Awards—notable 2013 PR moments | Mark Borkowski - Mark my words - Borkowski Blogs

The Borkowski Awards—notable 2013 PR moments | Mark Borkowski - Mark my words - Borkowski Blogs | Public Relations resources | Scoop.it
I don’t usually do awards ceremonies. I’d generally rather be making a new campaign than remembering the last one. However, as the end of the year finds
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Top 10 reasons it pays to blog for business | A PR Guy's Musings | Stuart Bruce

Top 10 reasons it pays to blog for business | A PR Guy's Musings | Stuart Bruce | Public Relations resources | Scoop.it
This blog post sets out some of the main benefits of blogging for business, public relations, public affairs and corporate communications. It doesn’t just a
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Jose Mourinho the meme generator and public relations master | Mark Borkowski - Mark my words - Borkowski Blogs

Jose Mourinho the meme generator and public relations master | Mark Borkowski - Mark my words - Borkowski Blogs | Public Relations resources | Scoop.it
Hats off to Chelsea manager Jose Mourinho - a true media operator. Where rivals babble incoherently about “games of two halves” or, at best, indulge in
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Ten tips for new graduates - Sarah Stimson

Ten tips for new graduates - Sarah Stimson | Public Relations resources | Scoop.it
So you’ve just left university and you’re hankering after a job in PR.  What should you be doing?
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What makes a special Christmas ad? | Advertising news | Campaign

What makes a special Christmas ad? | Advertising news | Campaign | Public Relations resources | Scoop.it
What makes a special Christmas ad?. Campaign, first for advertising & creative news
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Danny Rogers: Christmas ads are viral events - but what about their effectiveness?

Danny Rogers: Christmas ads are viral events - but what about their effectiveness? | Public Relations resources | Scoop.it
Christmas ads are viral events - but do they work?. Campaign, first for advertising & creative news
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Verification Handbook for journalists and aid providers

Verification Handbook for journalists and aid providers | Public Relations resources | Scoop.it
The Verification Handbook from the European Centre of Journalism is a new resource for journalists and aid responders, which provides tools, techniques and step-by-step guidelines for using user-generated content (UGC) during emergencies.
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Consulting on the Cusp of Disruption

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article available through Library Search - Type Harvard Business Review into "books journals and more" to access the magazine.

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Twitter / prweekuknews: Who wants a sneak peek at the ...

Twitter / prweekuknews: Who wants a sneak peek at the ... | Public Relations resources | Scoop.it
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How to Stop Telling the Same Old Stories in 5 Easy Steps | Visual.ly Blog

How to Stop Telling the Same Old Stories in 5 Easy Steps | Visual.ly Blog | Public Relations resources | Scoop.it
  Great content begins and ends with great stories. Storytelling is one of the most powerful ways to engage and persuade an audience. But not if you’re telling the same old stories we’ve all heard a thousand times before. You need to tell truly original stories—otherwise, people will tune you out.   Here’s What Not to Do Stop me if you’ve heard this one before: A professor fills a jar with rocks and asks his students if they think it’s full… Or this one: A battleship spots a light from an approaching vessel and orders it to adjust course… Or this old classic: A young man comes upon thousands of starfish washed up on the beach and throws one back into the water. An older man scoffs, telling him he can’t possibly save them all… Just in case you haven’t heard these tired old tales (*spoiler alert*) the jar isn’t... keep reading
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How to engage with journalists on Twitter - a complete guide for the PR pro - Mustr - Media Relations made easy

How to engage with journalists on Twitter - a complete guide for the PR pro - Mustr - Media Relations made easy | Public Relations resources | Scoop.it
Twitter is the preferred social media channel by journalists to be approached for PR. Learn how to ace interacting with journalists on twitter.
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Agency doctor: Don't just create, innovate | PR Week

Agency doctor: Don't just create, innovate | PR Week | Public Relations resources | Scoop.it
Agency doctor: Don't just create, innovate. From PR Week
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5 Ways to Elevate Your New Business Strategy & Land More Clients | PR Couture // Fashion PR

5 Ways to Elevate Your New Business Strategy & Land More Clients | PR Couture // Fashion PR | Public Relations resources | Scoop.it
Are you making the most of the beginning of the year for your new business development or are you finding yourself a bit stuck when it comes to drumming up new
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The 10 best corporate Vine and Instagram videos for PR | A PR Guy's Musings | Stuart Bruce

The 10 best corporate Vine and Instagram videos for PR | A PR Guy's Musings | Stuart Bruce | Public Relations resources | Scoop.it
It’s just over a year since Twitter launched Vine, its six second video social network. Facebook-owned Instagram launched its 15 second video app in June. To u
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Why blogging still matters for public relations | A PR Guy's Musings | Stuart Bruce

Why blogging still matters for public relations | A PR Guy's Musings | Stuart Bruce | Public Relations resources | Scoop.it
This year I celebrated the tenth anniversary of my A PR Guy’s Musings blog. Some of the other early pioneers of blogging have recently written about whether b
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Flappy Birds – a PR Cul-du-sac ? | Mark Borkowski - Mark my words - Borkowski Blogs

Flappy Birds – a PR Cul-du-sac ? | Mark Borkowski - Mark my words - Borkowski Blogs | Public Relations resources | Scoop.it
It’s now been a week since Flappy Birds, the infuriating iOS game, was taken down from the app store, and I’m still waiting to find out what it was a stunt
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CIPR launches #PR2014 as the Institute anticipates and looks forward to the biggest public relations trends of the New Year

CIPR launches #PR2014 as the Institute anticipates and looks forward to the biggest public relations trends of the New Year | Public Relations resources | Scoop.it
CIPR launches #PR2014 as the Institute anticipates and looks forward to the biggest public relations trends of the New Year - CIPR
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What is the top Christmas ad of 2013? | Advertising news | Campaign

What is the top Christmas ad of 2013? | Advertising news | Campaign | Public Relations resources | Scoop.it
What is the top Christmas ad of 2013?. Campaign, first for advertising & creative news
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46 Experts Share Their Top Social Media Management Tools | Blogging Wizard

46 Experts Share Their Top Social Media Management Tools | Blogging Wizard | Public Relations resources | Scoop.it
A list of social media management tools is all well and good but which tools are the experts using? Find out here.
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80 rules of social media - for PR redux

80 rules of social media - for PR redux | Public Relations resources | Scoop.it
Social Media London has a great ‘80 rules of social media’ infographic by Jeremy Waite, head of social strategy for Adobe EMEA. I’ve pulled out my favourites and not so favourites: 5 If you talked ...
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The Value of Public Relations - Business 2 Community

The Value of Public Relations - Business 2 Community | Public Relations resources | Scoop.it
Business 2 Community
The Value of Public Relations
Business 2 Community
The Value of Public Relations image 167288342fgs1 Contrary to popular belief, public relations (PR) means more than just press coverage and media interviews.
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