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Public Relations & Social Media Insight
Social media, PR insight & thought leadership - from The PR Coach <a href="<a href="http://www.theprcoach.com" rel="nofollow">http://www.theprcoach.com</a>" rel="nofollow"><a href="http://www.theprcoach.com" rel="nofollow">http://www.theprcoach.com</a></a>
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4 types of content people love to share | Andy Sernovitz

4 types of content people love to share | Andy Sernovitz | Public Relations & Social Media Insight | Scoop.it

No matter the tools, the technology, or the platform, great content will always start conversations. There’s going to be a new social media platform next week (and the week after that), but the one fundamental thing used to start word of mouth is great content. Here are some types your fans will show their friends: 1. Fun stuff 2. Training stuff 3. Timely stuff 4. Secret stuff...

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Nice 'n easy...

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2013: Content Gets a Ride as King | PBS MediaShift

2013: Content Gets a Ride as King | PBS MediaShift | Public Relations & Social Media Insight | Scoop.it

Dorian Benkoil offers his digital media predictions for 2013 including:

-       (Quality) content will be king

-       Corollary: video content rises

-       Corollary 2: mobile rising

-       The rise of "in-stream" advertising

-       The rise of images

-       Distribution will be queen

-       Types of advertising will separate further

-       Rise of data

-       Honorable mentions: regulation, book publishers.

Jeff Domansky's insight:

This is a must-read for PR, marketing and content pros....

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