Public Relations & Social Media Insight
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Public Relations & Social Media Insight
Social media, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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How To Write The Ultimate Blog Post: A Blogger's Cheat SheetSheet | Blogging Wizard

How To Write The Ultimate Blog Post: A Blogger's Cheat SheetSheet | Blogging Wizard | Public Relations & Social Media Insight | Scoop.it

What the heck do I write about this week?


Managing a blog content schedule is challenging enough, but throw in having no idea what to write about, and blogging suddenly becomes as hard as trying to live zombie-free in The Walking Dead.


To make blogging a cinch, here are three idea starters from the blogger’s cheat sheet you can use next time you’re thinking about blog post ideas:...

Jeff Domansky's insight:

Want to create blog posts that get shared, linked to and talked about? Find out how with this handy guide from Blogging Wizard.

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Melissa Carter's curator insight, May 21, 2015 11:43 AM

Anything that makes blogging a little easier is amazing!

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Formula for Perfect Headlines Every Time | Social Media Week

Formula for Perfect Headlines Every Time | Social Media Week | Public Relations & Social Media Insight | Scoop.it

Whether you realize it or not, a good headline is absolutely vital to your viewers’ willingness to continue reading.In fact, 8 out of 10 readers only make it through the headline before they’re looking for the back button.


With those kind of odds, it’s no wonder that creating more dynamic headlines is so important for the success of your content.


So what are some secrets for creating better headlines, you ask? We’ve created this list for creating hard-hitting headlines that hit home runs with your readers....

Jeff Domansky's insight:

Headline home runs? You betcha!

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How to Make Your Blog Post Images Retina-Friendly

How to Make Your Blog Post Images Retina-Friendly | Public Relations & Social Media Insight | Scoop.it

If you're producing regular blog content and want your images to look good on any screen, this tutorial is for you. It's a lot simpler than it seems, I promise.


In this post I'll talk about how to create your images, how to save the images for web, and then how to import and use your images within your blog posts....

Jeff Domansky's insight:

We've heard that we need to start designing for retina screens for quite a while now. Here's how to make your blogging post visuals work well on new retina ready screens.

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14 Great Tools to Create Engaging Infographics and Images for your Social Media Posts | Buffer

14 Great Tools to Create Engaging Infographics and Images for your Social Media Posts | Buffer | Public Relations & Social Media Insight | Scoop.it

Update – we launched Pablo a new tool to create beautiful images for your social media posts in under 30 seconds


You can use Pablo right from the get-go, no need to login or create an account. Just quickly create amazing images super fast.


To make the visual side of your social media strategy a bit easier, here are some tools to help you create awesome pictures....

Jeff Domansky's insight:

Awesome tools for designers, bloggers and marketers! Recommended reading. 10/10

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How to Brainstorm an Epic Blog Post in 4 Simple Steps

How to Brainstorm an Epic Blog Post in 4 Simple Steps | Public Relations & Social Media Insight | Scoop.it

As soon as you start to try to write, everything freezes up.

How can you fix this?

Don’t write.

Instead, answer questions.

Think about it like this:

If my wife asks me “Bryan, why do you think most people never act on their ideas?”

I would answer in less than 5 seconds with at least 3 minutes worth of dialogue....

Jeff Domansky's insight:

Here's a great blogging tip: answer questions. Sage advice.

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30 Premium Tumblr Themes With Beautiful, Minimal Design | Design Shack

30 Premium Tumblr Themes With Beautiful, Minimal Design | Design Shack | Public Relations & Social Media Insight | Scoop.it

There are thousands of Tumblr themes all over the web. To be perfectly frank, most of them aren’t great, and won’t do your creative work justice. Today we’ve collected thirty of our favourite premium Tumblr themes from across the web.

All of these cost a few dollars, but all of them will take your Tumblr blog to another level. From stylish, minimal Tumblr themes, through to those featuring big colours and bold images — we have a full selection. All of them are available to buy straight from Tumblr directly, and can be set up on your blog in a few minutes!...

Jeff Domansky's insight:

Blogging strategies and Creativity with your coffee.

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7 Print Design Blogs You Should Be Reading - Design Roast

7 Print Design Blogs You Should Be Reading - Design Roast | Public Relations & Social Media Insight | Scoop.it
Print design – the original format for design – is no less important than it was in the past. While digital design has become a major focus, print design is critical for designers looking for ways to attract new customers, to expand offerings and to help build brands offline.Need to brush up on your print design skills? Want to stay at the forefront of the latest trends and technologies? You should be reading the following 7 print design blogs....
Jeff Domansky's insight:
Adrienne Erin recommends seven print blogs you should be reading.
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6 Cool Company Blogs Everyone Will Enjoy Reading

6 Cool Company Blogs Everyone Will Enjoy Reading | Public Relations & Social Media Insight | Scoop.it
When I need inspiration for content that delights, email campaigns that actually work, and social media interactions that are genuinely fun ... I turn to one source: an online clothing store called ModCloth. My closet is proof that their marketing works. (Perhaps a little too well.) And watching them grow has been a master class in what a customer-driven company should look like.
Ask any inbound marketer, and most will name a company whose marketing inspires them like ModCloth inspires me. One they turn to when they need to re-ignite their fires, so to speak.

For this post, that's exactly what I did, with a particular focus on blogs. I asked other inbound marketers to name companies they think are rocking their blogs the way we'd all like to. I left out the obvious suspects -- we all know Moz, KISSmetrics, and other, similar are amazing at the whole inbound thing. But if I’ve left out your favorite company, please share it in the comments or on our thread on Inbound.org.
Jeff Domansky's insight:

A little blogging inspiration from Hubspot.

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Nedko Aldev's curator insight, April 23, 2015 4:43 AM

 

550
Leah Huisman's curator insight, April 28, 2015 6:38 AM

Nice marketing blog 

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Why the economics of blogging are diminishing | Mars Dorian

Why the economics of blogging are diminishing | Mars Dorian | Public Relations & Social Media Insight | Scoop.it

I followed the formula for years, but then, about two years ago, the shares and comments declined. And so did the clients.


So I decided to wind down the blogging game and focus solely on client acquisition and networking.


For some people, blogging is still a viable option, but I believe the diminishing returns on blogging are imminent for everyone....

Jeff Domansky's insight:

Mars Dorian believes the economics of blogging seems to be sliding with the lowered attention span and new content options. Time to refocus your blogging?

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What Makes Your Blog Content Valuable to Your Readers?

What Makes Your Blog Content Valuable to Your Readers? | Public Relations & Social Media Insight | Scoop.it

So now your question is: how do you make your blog content valuable to your readers?


And there’s the rub. While it is simple enough to understand, and no one in his right mind will ever argue against the fact that your blog must offer something of value, creating value itself is the tricky part. I’ve tried to distill the entire process and break it down into what I think are the base elements that makes a blog post valuable. Here are my ideas....

Jeff Domansky's insight:

If you blog then just like all other bloggers you aspire for your content to be a hit with your audiences. The good thing is that it’s not altogether impossible for that to happen.

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'Ideate' tops Forbes Jargon Madness brackets | Ragan

'Ideate' tops Forbes Jargon Madness brackets | Ragan | Public Relations & Social Media Insight | Scoop.it

But jargon? Admit it, communicator, this gets the blood throbbing in your temples.

So you will be pleased to hear that others share your disdain for "ideate" and other teeth-gnashing corporate cant. The word won Forbes' third annual Jargon Madness tournament final, crushing "The Uber for X" by 219-160 votes.

Jargon Madness is the business magazine's NCAA-style bracket featuring "the 32 terms most abused by startup founders, developers and marketers, plus the [venture capitalists] who fund it all."

Forbes defines ideate as a "nonsense word meaning 'think,' 'dream up,' or 'conceive of an idea.' Formerly known as brainstorm."


"Unicorn" and "thought leader," two of my favorites, were eliminated in early rounds...

Jeff Domansky's insight:

Only an idiot would use "ideate" as a word. A fitting winner of the Forbes Jargon Madness contest.

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15 Places You Should Be Sharing Your Blog Posts | SEJ

Simply writing and publishing blog posts isn’t enough. There’s so much digital noise out there today that this isn’t an “if you build it, they will come” kind of thing. Your work has only begun once you hit the “Publish” button – now, it’s time to promote your work.


For most bloggers, the natural first step is to share their content on Facebook and Twitter – but after this, many writers are at a loss. If all you’re doing is showcasing your blog posts on these sites, you’re missing out on the thousands of potential views that could come from sharing on other platforms.


Here are 15 additional places you should be sharing your blog posts:...

Jeff Domansky's insight:

Want maximum traffic from your blog posts? Here are 15 additional places you should be sharing your blog posts.

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Marie Gervais's curator insight, April 16, 2015 7:01 PM

Good solid ideas and a reminder to keep thinking about how to more effectively use the blog posts to generate leads and increase credibility.

Firstpoint Marketing and Communications's curator insight, April 17, 2015 11:15 AM

The more place you share content, the wider your reach and influence.

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Tips on How to Become a Successful Blogger

Tips on How to Become a Successful Blogger | Public Relations & Social Media Insight | Scoop.it

WordPress reports that more than 409 million people view upward of 19.1 billion blog pages each month. Meanwhile, bloggers generate about 60.1 million new posts and readers leave 61.5 million new comments every month.


The good news is there’s always an audience ready for new blog content. But the bad news is it can be an uphill climb to let them know you're there. Becoming a successful blogger takes time, but doesn't have to be a big mystery. Here are some ways to rise to the top of the blogosphere....

Jeff Domansky's insight:

Looking for blogging basics? Becoming a successful blogger takes time, but doesn't have to be a big mystery. Here are some ways to rise to the top of the blogosphere.

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Blog Writing: 11 Useful Tools to Improve Your Blog Post Writing

Blog Writing: 11 Useful Tools to Improve Your Blog Post Writing | Public Relations & Social Media Insight | Scoop.it
Writing regular blog posts can be tough.

You need a blog strategy, constant new ideas and the motivation to get the posts written.

But you don’t have to get on with this alone – there are tools that can help you to write your blog posts so they are easier and quicker to produce.

Ready to boost your productivity and get better blog posts?

Read on!
Jeff Domansky's insight:

Ian Cleary offers 11 valuable blogging tools you must check out. Recommended reading.  9/10