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The best content curation tools online

The best content curation tools online | Public Relations & Social Media Insight | Scoop.it

Content curation is increasing as more and more bloggers see the potential in using the various tools available to them. Want to try it yourself? Of course you do… But before you do let’s consider what content curation is, and weigh up the pros and cons.... 

Jeff Domansky's insight:

I liked this list of tools...

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9 Amazing Content Curation Resources | Heidi Cohen

9 Amazing Content Curation Resources | Heidi Cohen | Public Relations & Social Media Insight | Scoop.it

While content marketing quickly went from “what’s that” to “must have” in 2012, the biggest challenges marketers face are producing enough of the right type of content and having resources, both budget and staff, for creating content. Content curation supplements original content for both broadly and narrowly focused topics. Through the editorial process, it adds original content and provides an opportunity to showcase relevant gems.

 

Content curation as part of content marketing strategy – 3 Facts

 

Almost 60% of content marketers use some form of content curation according to Curata’s 2012 B2B Marketing Trends Report. Doing curation well can give you a competitive advantage because it’s a low cost way to expand your content marketing offering....

Jeff Domansky's insight:

Here's a good perspective on curation from Heidi Cohen.

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Swayy is a beautiful new dashboard for discovering and curating online content

Swayy is a beautiful new dashboard for discovering and curating online content | Public Relations & Social Media Insight | Scoop.it

What is Swayy? It’s like Percolate and LinkedIn recommended articles, mixed with trending keywords for the topics you find interesting, combined with an analytics dashboard that shows the trends of what you do and how people react to it. I like it for the simplicity and accuracy of the content curation. Everything I’m actually interested in reading is in one place – I don’t have to skip from another major tech blog over to Harvard Business Review then hop over to another major tech or business blog. It’s all in there. And it has saved me So Much Time....

Jeff Domansky's insight:

Even in beta, in my early look, Swayy is impressive for curation...

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Curate This: 30 Sources To Keep You Updated On Business And Marketing | Forbes

Curate This: 30 Sources To Keep You Updated On Business And Marketing | Forbes | Public Relations & Social Media Insight | Scoop.it

Today, there are so many options available and we each have to find a way to find, filter, consume and share the information that is relevant for us.

 

I use email alerts from RSS feeds, Twitter lists and a few key websites I visit every day to make sure I can stay on top of the latest trends and news in business and marketing. So here, I have curated my own list of the top sites of business and marketing information – some of which are great examples of content curation themselves.

 

I invite you to visit these content curation resources, subscribe to their RSS feeds or follow them on twitter. I’ve also created a twitter list of these resources and other influential bloggers that you can also subscribe to…

Jeff Domansky's insight:

Useful list of some standard business and marketing sources for articles, ideas and inspiration.

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Content curation: An introduction | Cendrine Marrouat

Content curation: An introduction | Cendrine Marrouat | Public Relations & Social Media Insight | Scoop.it

In 2013, companies and entrepreneurs cannot just self-promote and expect audiences to buy their products or hire them for their skills.

 

If you want to stand out from the competition, you have to show off your skills in different ways:

- By producing relevant articles, videos, pictures, etc

- By sharing other people’s great content

 

Creating content is a great thing, but there are only 24 hours in a day, and inspiration is not always around the corner. However, you still need to find an alternative way to serve your audience. That’s where content curation comes into play....

Jeff Domansky's insight:

Curious about curation? Here's a useful overview to help you get a better picture of how curation can help you create relationships.

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Cendrine Marrouat - SocialMediaSlant.com's comment, August 10, 2013 2:50 AM
Thank you so much for sharing my slides!
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7 Ways to Curate Content [Without Working TOO Hard!] | Heidi Cohen

7 Ways to Curate Content [Without Working TOO Hard!] | Heidi Cohen | Public Relations & Social Media Insight | Scoop.it

Content curation involves the added value only people can provide in the form of unique taste and understanding of the target audience to select and convert selected information into a quality content offering.

 

Content curation involves the added value only people can provide in the form of unique taste and understanding of the target audience to select and convert selected information into a quality content offering. It highlights other people’s content as well as your organization’s older content in the context of your brand to support your marketing and business objectives.

 

7 Ways to curate other people’ content

Here are seven ways to curate other people’s content presenting the information in a way that highlights your brand and point of view to attract your audience....

Jeff Domansky's insight:

Seven great content curation tips from Heidi Cohen.

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Stop Knocking Curation: Steve Rosenbaum | Columbia Journalism Review

Stop Knocking Curation: Steve Rosenbaum | Columbia Journalism Review | Public Relations & Social Media Insight | Scoop.it

Curation has been steadily rising as a concept as the sheer volume of undifferentiated content has made it nearly impossible for mere mortals to find useful, thoughtful, contextual content on the Web.

 

But its practice is undervalued. In just one example, a 2012 wrap-up in The Atlanticcalled “curate” one of the “words we’d just as soon never write or see or hear spoken again.”

 

I disagree. Information overload drives content consumers to look for human filtered, journalist vetted, intellectually related material. This hunger for coherence isn’t unreasonable; it’s essential....


Via Robin Good, Giuseppe Mauriello
Jeff Domansky's insight:

Steve Rosenbaum builds a great case for curation as a valuable journalism skill if it avoids "content promiscuity."

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Bettye Zoller's curator insight, January 26, 2013 10:38 PM

Curation is very helpful in today's frantic age of OVER INFO.

'Timothy Leyfer's curator insight, January 27, 2013 12:29 AM

Robin persues the question of what we should aim for in content curation by taking a look at what content curation is not. It is not just selecting stuff and dumping it on your customers.

 

While this article is aimed at journalyst, there is alot of stuff that we can learn from it that can help in our content marketing efforts.

 

Great information from one of the masters of Content Curation, Robin Good - Check it out

 

Timothy Leyfer...

Stephen Dale's curator insight, February 20, 2013 12:00 PM

Confirms what most of us have come to realise: good curation is a human skill and not something that can be trusted to computer algorithims....or people in marketing!

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The Ultimate List of Content Curation Tools and Platforms | You Brand

The Ultimate List of Content Curation Tools and Platforms | You Brand | Public Relations & Social Media Insight | Scoop.it

Content curation is a highly effective inbound marketing strategy and because of this there has been a rise of content curation tools and platforms. So we did what we typically do, we tried to get a good handle on all the options that exist in the market. What follows is our best collection of tools that allow you to easily curate content.

 

If we missed any tools please leave a comment down below and we will add it to the list....

Jeff Domansky's insight:

Can't add more than "awesome" list for curators

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UniqueWebsites's curator insight, July 9, 2013 4:05 AM

A fantastic list of curation tools; extremely comprehensive with an explanation of what each tool does. Very helpful - and many thanks. A list to keep and refer to.

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30 Ways to Build the “Know, Like, and Trust” Factor that Grows an Audience

30 Ways to Build the “Know, Like, and Trust” Factor that Grows an Audience | Public Relations & Social Media Insight | Scoop.it
Your content is good. You know your material. You know how to put words together in a way people want to read. You're nearly there. But the game isn't

Via janlgordon
Jeff Domansky's insight:

I agree with Jan. These are useful tips for bloggers.

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Jeff Domansky's comment, January 17, 2013 2:48 PM
Jan, I always enjoy your curation. Keep the great material coming.
janlgordon's comment, January 19, 2013 12:36 AM
Thanks so much Jeff Domansky, I really appreciate your kind words!
Better Homes, Better Life's comment, January 26, 2013 11:19 PM
Outstanding article... blogging is harder than most people think and that is why so many quit.... My blog is finally starting to pay off after a long while.... have to keep going even when only a few are reading... thanks...
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Are Insights Cheap Commodities? | MediaPost

Are Insights Cheap Commodities? | MediaPost | Public Relations & Social Media Insight | Scoop.it

True marketing insights have always been valued at a premium. With an explosion of raw marketing data (noise) and growing competitive pressures, the value of insights has rightly increased. 

The challenge now is that everyone claims they deliver insights: ad agencies; publishers; research companies; and seemingly every ad-tech company in Terry Kawaja’s LUMAscapes. 

In many cases, these various players really do deliver valuable insights. Regardless, the barrier to make the claim is low. When many people claim something that was once special, the perceived specialness decreases. 

In fact, what people call insights often really aren’t. In many cases they are interesting, shallow observations or loosely understood correlations -- arguably, cheap commodities, not really insights. The term insight has moved closer to cliche, with expectations lowering, and impact diluting....

Jeff Domansky's insight:

Exactly why curation grows more important every day...

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New Social Content Discovery Tool: Hopflow

New Social Content Discovery Tool: Hopflow | Public Relations & Social Media Insight | Scoop.it

Giuseppe Mauriello: Hopflow is web and iOS social content discovery app which seeks to connect users with a stream of content based on their personal interests. It is similar to other services like Prismatic and Trapit.

 

From reviewed article by The Next Web:

"Hopflow lets users Discover and share content through following specific topics rather than individual sources, and based on these interests, a personalized flow of stories from around the Web is reeled in.

 

You’ll need to sign up with your Twitter or Facebook credentials.

Hopflow scanned my Twitter history and, quite accurately, told me all the subjects I am indeed interested in.

 

You can, of course, manually select and deselect options as you see fit, and once you click ‘Done’, you’ll have a long stream of news stories based around your topics of interest. It’s like Twitter, except you follow topics rather than accounts, and this comparison is given further credence with the ‘Rehop’ feature which lets you share your news with others.

 

“The social Web is full of content platforms that force people to manually follow and filter through sources and information,” says Erez Pilosof, CEO and Founder of Hopflow. ” In this contextual age, people want tools that are simple and provide targeted information. We believe that discovering and sharing stories about the things that interest you shouldn’t be tedious and time consuming but rather fun and easy. Hopflow eliminates unwanted noise and allows users to sit back and enjoy a beautiful image-based ‘flow’ of relevant content outside of their current social networks.”

 

Read full article here:

http://thenextweb.com/media/2012/11/13/hopflow-launches-into/

 

Try out it: http://hopflow.com

 


Via Giuseppe Mauriello, Steven Hughes, Mariage LLaguno
Jeff Domansky's insight:

Curation tool well worth checking out...

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Anthony Burke's comment, January 14, 2013 8:30 AM
Looks interesting, will check it out.
Anthony Burke's comment, January 14, 2013 8:30 AM
Looks interesting, will check it out.
Philippe Trebaul's curator insight, January 31, 2013 4:59 AM
New Social Content Discovery Tool: Hopflow.

 

From hopflow.com - December 5, 2012 6:38 PM

 

Giuseppe Mauriello: Hopflow is web and iOS social content discovery app which seeks to connect users with a stream of content based on their personal interests. It is similar to other services like Prismatic and Trapit.

 

From reviewed article by The Next Web:

"Hopflow lets users Discover and share content through following specific topics rather than individual sources, and based on these interests, a personalized flow of stories from around the Web is reeled in.

 

You’ll need to sign up with your Twitter or Facebook credentials.

Hopflow scanned my Twitter history and, quite accurately, told me all the subjects I am indeed interested in.

 

You can, of course, manually select and deselect options as you see fit, and once you click ‘Done’, you’ll have a long stream of news stories based around your topics of interest. It’s like Twitter, except you follow topics rather than accounts, and this comparison is given further credence with the ‘Rehop’ feature which lets you share your news with others.

 

“The social Web is full of content platforms that force people to manually follow and filter through sources and information,” says Erez Pilosof, CEO and Founder of Hopflow. ” In this contextual age, people want tools that are simple and provide targeted information. We believe that discovering and sharing stories about the things that interest you shouldn’t be tedious and time consuming but rather fun and easy. Hopflow eliminates unwanted noise and allows users to sit back and enjoy a beautiful image-based ‘flow’ of relevant content outside of their current social networks.”

 

Read full article here:

http://thenextweb.com/media/2012/11/13/hopflow-launches-into/

 

Try out it: http://hopflow.com

 

 

New Social Content Discovery Tool: Hopflow | @scoopit via @pinomauriello http://sco.lt/...

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Curation is necessary for thought leadership, though not sufficient by itself | Jay Palter

Curation is necessary for thought leadership, though not sufficient by itself | Jay Palter | Public Relations & Social Media Insight | Scoop.it
...I agree that content curation is often misunderstood and, therefore, misused as a shortcut to thought leadership. And I have no quarrel with the point that you need to create your own content that articulates your vision in order to establish thought leadership.

However, I would say it differently.

Thought leadership is about demonstrating clarity of vision and in order to establish it you need to create content that expresses that vision. But you also need to show that you can recognize that vision in others. To my mind, thought leaders both articulate their own vision and identify it and tease it out of other people’s work. It’s not an either/or proposition....
Jeff Domansky's insight:

Really thoughtful look at curation and thought leadership by Jay Palter.

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Building Online Influence With Content Curation | SmartData Collective

Building Online Influence With Content Curation | SmartData Collective | Public Relations & Social Media Insight | Scoop.it
Social media influence is measured by the quality of your content. But what if you can’t always come up with content?

 

Now, suppose I were to tell you that you don’t always have to create your own content. Sharing content from others can be just as effective and valuable to your audience as if you had written it yourself.

 

This is called content curation. Connecting with communities and building influence in a way that grows your business can be achieved with a strategy that balances curated and original content. In this post, I’m going to discuss the value of curated content and give you some actionable tips to easily implement this tactic as part of your social media strategy.

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AP Beats Meltwater: And What It Means For Google News | Forbes

AP Beats Meltwater: And What It Means For Google News | Forbes | Public Relations & Social Media Insight | Scoop.it

As we know various Europeans have been trying it on with Google News. Arguing that their excerpts are breach of copyright for which Google must pay them hefty sums of money.... ... But there’s another case which could lead some to a different answer. This is the one where AP has sued Meltwater. Meltwater runs something very much akin to Google Alerts, or a clippings service if you prefer. AP claimed that the excerpts which it took from AP’s work were too large to qualify under fair use. And the judge agreed with AP...

Jeff Domansky's insight:

Worth watching for PR, marketing, curation pros.

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Use Content Curation for Brand Content Diversity & Expertise | TopRank

Use Content Curation for Brand Content Diversity & Expertise | TopRank | Public Relations & Social Media Insight | Scoop.it
Are you guilty of any of the behaviors of a me-me-me brand? Learn how content curation can help companies diversify their content & better serve audience needs. ...Back in late 2011, Jay Baer conducted a study to determine how audiences in social responded to the two different content types (that is created vs. curated). What he found was staggering, and still some of the best data on the subject of content curation. Brands that posted curated content linking to 3rd party sites experienced a 33% increase in clicks vs. those with original content linking back to their own site. Your Recovery Starts Today Now is not the time for denial! To identify and cure the symptoms of a ‘Me-Me-Me’ brand and prevent a relapse, follow these 3 simple steps...
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4 Methods To Curate Your Way To An Internet Following | Make Use Of

4 Methods To Curate Your Way To An Internet Following | Make Use Of | Public Relations & Social Media Insight | Scoop.it

With the amount of information online, it often becomes hard to cut through all the noise and get straight to the stuff that you’re interested in. If you want to generate relevant content online and find a way to cut through that noise – and make sure people find what you’re sharing – there’s no better way to do that than with content curation or aggregation.

 

There are several ways you can go about this – you can use curation services that generate an RSS feed which you can then share with others, you can use a service that allows you to embed that content on your website, or you can use a service that allows you to use your own domain name. Of course the fourth and easiest option is to simply use a service which allows you to point your readers and followers to a URL where that service houses all of your curated content....

Jeff Domansky's insight:

Useful curation tips for newbies. 

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Why The Best Social Media Algorithm Is Yourself

Why The Best Social Media Algorithm Is Yourself | Public Relations & Social Media Insight | Scoop.it

With many different news feeds fighting for our attention, it can be difficult to keep up with all the updates and posts that they spew out. When it comes to the Web, information is infinite. Or at least that’s what it feels like when you’re dealing with numerous feeds on a daily basis. If you think about the sites we visit on a daily basis, you’ll realise that without even trying, there’s a lot competing for our attention. Facebook, Twitter, LinkedIn, Google+, RSS readers. Already, that’s a lot of feeds fighting for your attention without factoring in mobile apps or the numerous aggregation sites out there. With more information, we need more help to make sense of it all since realistically, we’re probably only interested in half of what’s posted at any time. But are we placing too much trust in these algorithms?...

Jeff Domansky's insight:

A valuable reality check and reminder we are responsible for our own personal "curation."

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Content Curation: The Importance of Being "Stupid"?

Content Curation: The Importance of Being "Stupid"? | Public Relations & Social Media Insight | Scoop.it

It’s been just over a year since I started using Scoop.it  shortly after its launch. Since then, the little social media channel has grown from a curator’s secret weapon into a full-fledged micropublishing platform, search engine and busy community of curators.

 

I’m going to share my insight into why it’s such a valuable tool in the social PR toolbox.

 

So, why the “stupid” in the headline?

Jeff Domansky's insight:

Curation is definitely not "stupid." Neither is Scoop.it - the best curation tool on the internet. Here's why!

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Guillaume Decugis's comment, February 11, 2013 10:28 PM
Thanks for spreading the love Jeff... and also for the hilarious anecdote on the Stupid voice recognition bug: great story! ;-)
Jeff Domansky's comment, February 11, 2013 11:57 PM
Thanks Guillaume. You know I'm a big Scoop.it fan ;-)
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The Difference Between Content Curation and Link Spraying | Social Media Today

The Difference Between Content Curation and Link Spraying | Social Media Today | Public Relations & Social Media Insight | Scoop.it

"Content curation" is one of those phrases that gets repeated ad nauseam without much thought into what it actually means or what role it should play in our digital marketing strategies. It is a term that that is widely used, yet the definition of content curation (at least in the social media marketing sense) is murky and unspecific. This blog post is an attempt to define what digital content curation is and how we can begin to think more creatively about this throwaway term....

 

Not so fast. A curator isn't just about finding great "stuff." Though it is an important skill. A curator someone who creates a specific experience using found objects and contextualizes those objects within a limited space. A curator not only collects and interprets, but houses that work to create unique experience....

Jeff Domansky's insight:

Erica Ayotte offers a thoughtful post on curation and a working definition to consider. 

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Hackpacker: Content Curation is king

Hackpacker: Content Curation is king | Public Relations & Social Media Insight | Scoop.it
When asked about the worst words of 2013, The Atlantic’s Richard Lawson respondedthat he hated the usage of curation. His objection to the word was that it has shifted far from its original high-art meaning:


"It's a reappropriated term that used to mean something good - putting lovely and interesting things in a museum! - but now denotes a technique of cobbling together preexisting web content and sharing it with readers/followers/whomever. In other words, linking to things.”

 

And he’s got a point. Social media means we’re all curators now. Anyone who signs up for a Twitter account is curating a stream of links and cat videos for their followers and friends.  But personalised curation is a response to the information overblown that the web has created. Social media has given many users a way to make sense of this by looking to trusted curators: their friends....
Jeff Domansky's insight:

This is a really thoughtful post about curation and it's meaning in the context of social media. What do you think curators? Should we find a different name and leave curation to the fine arts world? I don't think so. That's like saying we should still be riding horses instead of driving cars.

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