Public Relations & Social Media Insight
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Public Relations & Social Media Insight
Social media, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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15 top-notch content curation tools - Ragan | #TheMarketingAutomationAlert

15 top-notch content curation tools - Ragan | #TheMarketingAutomationAlert | Public Relations & Social Media Insight | Scoop.it
Trying to cull the vast expanses of the Internet for content that’s relevant to your readers and customers takes a lot of work, but these tools can help make it easier.


Condensed...


Aggregation dashboards—multiple source feeds directed to one place
1. NetVibes.com
2. Symbaloo.com
3. ProtoPage.com
4. Feedly.com
5. Individurls.com
6. Google Sites

Content discovery tools—feeds based on keywords and trending posts/topics
7. iFlow.com
8. Zite app
9. ContentGems.com
10. Scoop.it


Discover and deliver—content discovery and publishing with one tool
11. Trap.it
12. PostPlanner.com

 

All-in-one solutions—discovery, organization, and sharing from a central source
13. Curata.com

Content planning tools—taking your original and curated content and organizing it for review/approval and publishing
14. Kapost.com
15. Compendium.com

 

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wanderingsalsero's curator insight, October 24, 2013 10:18 PM

Lists are good things.  With so much new stuff coming out all the time, it's easy to miss something that might be of use.

Phil Lauterjung's curator insight, October 25, 2013 10:43 AM

Great Resource!

 

 
Robson Grant's curator insight, November 10, 2013 10:10 PM

It doesn’t matter if you are looking for more search engine rankings, better site authority, a more dedicated following, or more social media buzz. Curation is the best way for busy people to reap the rewards of a high-traffic site without spending all day, every day, writing content and trying to "trick" people into visiting their sites with mediocre content.

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Content Curation: 5 Great Collections of Resources by Robin Good

Content Curation: 5 Great Collections of Resources by Robin Good | Public Relations & Social Media Insight | Scoop.it

From Robin Good's insight:

"To help out anyone needing to support the explanation of content curation to others, here are five comprehensive resource collections I have put together over the course of the last year. "

 

1) Content Curation - Definitions:
http://bundlr.com/b/content-curation-definition  


2) Content Curation - What is it? Video Intros:
http://huzzaz.com/collection/content-curation-what-is-it

3) Content Curation Visualized:
http://www.pinterest.com/robingood/content-curation-visualized

4) Content Curation Tools Directory - Tools Directory:
http://contentcuration.zeef.com

5) Content Curation Tools Supermap - Tools Collection:
http://bit.ly/ContentCurationToolsSupermap

Read Robin Good's full insight below. Hat tip Master Curator Robin Good!



Via Robin Good, Giuseppe Mauriello
Jeff Domansky's insight:

Valuable curation perspectives in 30 videos collected and shared by Robin Good. 

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Leah Lesley Christensen's curator insight, December 2, 2013 1:37 PM

Never heard of it - must be worth sharing :)

Robin Good's insight:Introducing content curation to someone who doesn't know anything about it is not always an easy task. There are so many different articles, opinions, definitions and recommendations about content curation that it is quite difficult for someone just getting familiar with the topic, to easily find out where to start and what to trust. To help out anyone needing to support the explanation of content curation to others, here are five comprehensive resource collections I have put together over the course of the last year. 1) Content Curation - Definitions a collection of the best and most useful definitions of what content curation is http://bundlr.com/b/content-curation-definition 2) Content Curation - What is it? Video Intros 30+ short video clips that introduce the need, practice and purpose of content curation http://huzzaz.com/collection/content-curation-what-is-it 3) Content Curation Visualized 110+ infographics, visuals, illustrations and diagrams explaining what content curation is www.pinterest.com/robingood/content-curation-visualized/ 4) Content Curation Tools Directory - Tools Directory 100+ of the best content curation tools organized in a directory for immediate access http://contentcuration.zeef.com/ 5) Content Curation Tools Supermap - Tools Collection 600+ content curation, discovery, filtering and publishing tools organized by categories for doing content curation http://bit.ly/ContentCurationToolsSupermap All free to use and share.
John Thomas's curator insight, February 9, 2014 11:53 AM

Need To Explain Content Curation To Someone Else? Here Are 5 Special Resources

Maria Richards's curator insight, March 29, 2014 4:50 PM

This link is invaluable to support an understanding of content curation. 

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eBook: Content Curation Look Book - Curata

eBook: Content Curation Look Book - Curata | Public Relations & Social Media Insight | Scoop.it

The Content Curation Look Book includes a collection of examples ranging from Intel and Adobe to the Oregon Wine Board, on how marketers are using curation for their organizations.


This Look Book is meant to get your creative juices flowing and inspire you on how to use curation in your current marketing mix.

Jeff Domansky's insight:

Curata's Look Book provides several good examples of corporate content curation. It's a free download.

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Alysia Gradney's curator insight, October 8, 2013 3:09 PM

Content Curation Look Book - A great free download that providng some quick tips

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12 Experts Share Top Curation Tips

12 Experts Share Top Curation Tips | Public Relations & Social Media Insight | Scoop.it

Six steps to easy content curation.


Curation is sometimes confusing. Everyone has a different definition and it's used in many different ways as part of content and marketing strategies.


I asked 10 of my favorite curation experts for their best tips, tools, their favorite curator and suggestions on innovative uses of curation. Each is a curator on Scoop.it, my favorite curation tool and channel. New and experienced curators are going to learn from their advice.

Jeff Domansky's insight:

Great curation tips, tools and best practices from 12 expert Scoop.it curators.

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Lee Wise's curator insight, October 7, 2013 10:54 PM

Some will enjoy this resource!

wanderingsalsero's curator insight, October 20, 2013 8:12 PM

I haven't read this yet but "panels" are always a good way to get a synopsis of any subject......in this case: curation.

Maria Richards's curator insight, March 29, 2014 4:51 PM

It seems so simple here!

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Content Curation: 6 Strategies to Add Value With Your Own Commentary

Content Curation: 6 Strategies to Add Value With Your Own Commentary | Public Relations & Social Media Insight | Scoop.it

When curating content as part of your content marketing strategy, it’s crucial to add your own commentary — or annotation — to differentiate your content from that of other sources, comply with fair use requirements, and boost the overall SEO value of all your content offerings.

For example, content curation is a great tactic for promoting your thought leadership — but only if the audience can clearly distinguish your insight from that of your source material. This is particularly relevant when you are excerpting curated content, rather than syndicating it outright. In fact, when excerpting a piece of content, my recommendation is that the perspective you add must be at least half as long (in terms of word count) as the original content itself, and should include brand-appropriate keywords in order to optimally position you as an expert on the subject.

In addition to excerpting, there are many other methods for using annotation in your content curation efforts. To illustrate some best practices for working with these options, let’s take a few recent articles from BloombergBusinessweek and Social Media Examiner and see how they might be successfully curated using six different approaches.

Jeff Domansky's insight:

Here's a set of useful curation tips and particularly good advice on adding value through commentary. I'm not so sure it's the length of the commentary that's as critical as the filtering skill coupled with pointers to guide the reader. Also take note of several best practices for using annotation in curation.

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How to market to the iGeneration

How to market to the iGeneration | Public Relations & Social Media Insight | Scoop.it

"People tell you who they are, but we ignore it because we want them to be who we want them to be"-Don Draper


Via Robin Good, Guillaume Decugis
Jeff Domansky's insight:

Valuable insight into generation Z. and how they process information.

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Olquin Perdomo's curator insight, September 20, 2013 8:16 PM

the future of building your market through relationships. 

Fab GOUX-BAUDIMENT's curator insight, September 24, 2013 11:03 AM

pour le projet du CG79

Amal Rafeeq's comment, October 4, 2013 9:05 AM
Just loved it :) ♥
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Using Spundge To Build A WordPress Blogging Workflow

Using Spundge To Build A WordPress Blogging Workflow | Public Relations & Social Media Insight | Scoop.it

There are many tools available to make the individual tasks that go into producing a great blog article easier. News sites, social media and other blogs are excellent topic and research resources. Tools like Evernote make pulling together the various strands of research into one place a breeze, and there are any number of very good text editors, word processors, and dedicated blogging applications that help streamline the writing process.


However, it can be inefficient to rely on multiple different tools. Spundge is an online application that can help streamline the blogging process by bringing many of the tools bloggers need into one coherent application.


Spundge can be used for many different workflows, including for journalism and content curation, but we’re going to have a look at one way you could use it to improve your blogging productivity.

Jeff Domansky's insight:

Spundge is useful for curation, blogging and content marketing. I find it valuable in the research stage and a smart addition to your social media toolkit.

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5 Ways To Craft A Killer Content Marketing Strategy--Without Creating Any Content

5 Ways To Craft A Killer Content Marketing Strategy--Without Creating Any Content | Public Relations & Social Media Insight | Scoop.it

This is not another article about content marketing. It’s not intended to convince readers that content marketing can help differentiate them from their competitors, showcase thought leadership, drive traffic, or engage their customers. A quick Google search of the phrase “content marketing for small businesses” yields more than 200 million search results, meaning that there are already plenty of people out there talking about these things (and probably trying to sell small businesses something in the process).


So who is this article for? Anyone who’s convinced, but not sure how they can make it work for their business. It’s for anyone who’s ever wondered whether it’s possible to have a content marketing strategy without creating any content.


While the short answer to this is no, there is good news. The first is that the investment of time and money it takes to create great content doesn’t have to be a barrier to entry. Almost any small business that really wants to get into the game can do so by being smart about how they’re allocating their resources and maximizing the content they do have.


The second piece of good news is that the sheer amount of free content online makes activities like curation arguably more important than content creation itself.


That said, content creation still needs to play a role in your strategy. Original content--whether it’s in the form of a blog, case studies, videos, infographics, etc.-- will help you define the point of view you want to convey and should help set the tone for all of your content marketing efforts. The key is to maximize the ways in which you distribute and supplement it with other, lower touch tactics. Read on for five of the best....

Jeff Domansky's insight:

Great tips on how to get better results from content marketing using curation and several other simple strategies.

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The world's smartest news reader

The world's smartest news reader | Public Relations & Social Media Insight | Scoop.it

It’s called Prismatic, and it may have solved one of the Internet’s oldest problems....


...It's that good-and it has the potential to be far better still.Prismatic has no human editors. What you see on the page is governed entirely by machine-learning algorithms-that is, by software that adapts to you over time based on your interests and behaviour.


The software's goal is to scour the entire Web for the stories most likely to interest, surprise, outrage, and delight you....Prismatic, on the other hand, navigates the shoals of predictability and incoherence with whimsy and grace.Use it for a few days, and you'll find yourself wondering, "How in the world did it know that I would be interested in that?"


Use it for months, and you may suspect that the site knows you better than you know yourself....

Jeff Domansky's insight:

Prismatic is one of my key curation tools. Works well if you regularly upgrade what you like or downgrade what you don't like.

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davidgibson's curator insight, July 16, 2013 9:30 AM

This is a "wow" so give it a try. Lke Scoop.it, but with a transparent metadata approach that gets tuned automatically with use. (In Scoop.it you have to manually manage your feeds).

Jeff Domansky's comment, July 16, 2013 1:03 PM
Agree David, it's one of the more useful curation tools.
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4 Time Saving Content Curation Tools | Jeffbullas's Blog

4 Time Saving Content Curation Tools | Jeffbullas's Blog | Public Relations & Social Media Insight | Scoop.it

Content curation services, which had been one of the choice tools of marketing experts for some time now. Content curation is evolving from not being only a professional tool but a tool that saves web surfers time as personal service. It is important to note that the actual popularity of the phrase “content curation” has not decreased.

 

On the contrary, GoogleTrends clearly show that the popularity of the keyword query and its various forms is growing. What does this mean? It means that more and more people are interested in content curation; it is no longer just for marketing professionals.. Why is this happening? Everybody knows that the amount of information exchanged through social networks and feeds is growing exponentially, following the well-known Moore‘sLaw.

 

According to LikeHack’s research based on 3 million user accounts, people spend approximately one hour every day looking through unnecessary information. There are several services available today which solve this problem, and they are growing in popularity: Likehack, Storify, Pearltrees, Getprismatic and others....

Jeff Domansky's insight:

Smart content marketing and curation strategies.

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Where Curation and Storytelling Meet: The 85 Seconds Clip

Getty Images touches people in a new campaign created by AlmapBBDO. 


Via Robin Good, Tim Pixley
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carmen blyth's curator insight, May 22, 2013 9:31 PM

Distilled images woven into a story

Tyler Richendollar's curator insight, July 1, 2013 10:41 AM

Getty Images just knocked it out of the park with this. Great use of music, too. 

 

Linda Allen's curator insight, July 1, 2013 1:17 PM

Excellent

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Content Curation for Social Media | Social Media Today

Content Curation for Social Media | Social Media Today | Public Relations & Social Media Insight | Scoop.it
Content Curation, in its most simplest terms, is the act of gathering related, targeted pieces of content and sharing it. Like an art curator, a Content Curator is a taste maker—an influencer—and has authority in a given topic.

 

More often than not, I'm seeing traffic coming from specific content related sites. It is partly an effort of our own blog promotion and partly a reaction to content curators out there who are sharing our content. This makes a blogger very happy!

 

In this article, we'll get down to business about how you can curate content for branding yourself and your business as an expert in your field.

Jeff Domansky's insight:

Stephanie Frasco provides an introduction to the fundamentals of curation.

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Content Curation Tools & Concepts

Content Curation Tools & Concepts | Public Relations & Social Media Insight | Scoop.it

Social media and content distribution are often chief tactics included in a content marketing strategy; but, it’s not possible (or recommended) to share your own content 100 percent of the time. As a result, having a content curation and/or aggregation plan might be something to consider as a part of your long-term content marketing strategy.

 

There are many tools available to aid in finding industry-specific quality content that you can share with your audience to continually position your brand as an expert. Additionally, these content pieces can serve as inspiration for future content concepts. Below are nine tools and concepts to utilize for content curation...

Jeff Domansky's insight:

Great overview of tools and curation concepts that may help you in your social marketing programs.

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