Public Relations & Social Media Insight
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Public Relations & Social Media Insight
Social media, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Visual Storytelling: 10 Simple Rules To Make An Impact

10 Simple Rules of Visual Storytelling - Visual Stories - Medium
Learn How To Use Visual Storytelling For Your Brand or Content Marketing Strategy, by Following These 10 Simple Rules

Via Karen Dietz
Jeff Domansky's insight:

If it ain't visual, it ain't effective!

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John Caswell's curator insight, February 7, 5:11 AM

The emerging zeitgeist...

Visionalyst's curator insight, February 8, 10:01 AM

La communication visuelle est indéniablement plus efficace que toutes les autres formes de discours. Mais communiquer efficacement avec des images est aussi tout un art.

Willem Kuypers's curator insight, February 15, 4:14 AM

Story telling est important dans un monde de plus en plus décousu.

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14 Types of Stories You Can Tell on Your Blog

14 Types of Stories You Can Tell on Your Blog | Public Relations & Social Media Insight | Scoop.it

We all know storytelling is one of the key aspects of successful blogging. If you can weave a story around your words, no matter what your niche or topic, it is more likely to entertain your readers and resonate with them.


Even if you think you aren’t much of a writer or storyteller, you can still find one of these story types discussed today that will be useful and relevant for your blog – following on from Episode 80 of the ProBlogger podcast where I discuss what to say when you’ve got nothing left to say, hopefully these should give you some ideas on how to craft your words so you can stand out as a unique and interesting blogger.


In this episode I discuss these story types and how to get the best out of them (with examples!)....

Jeff Domansky's insight:

Darren Rowse suggests 14 types of stories that may make your blog shine.

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Online Marketing Man's curator insight, January 31, 8:33 PM

Useful for everyone that blogs

Winners Education's curator insight, February 1, 5:35 AM

Story telling...what an extraordianary way to touch people...

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Most Popular Biz Storytelling Posts in 2015 + 2016 Trends

Most Popular Biz Storytelling Posts in 2015 + 2016 Trends | Public Relations & Social Media Insight | Scoop.it

Each year readers tell me they want to know the most popular articles curated on the http://www.scoop.it/t/just-story-it site. So here are the top 10! They had hundreds of views and an amazing number of shares.


Data storytelling leads the way, but a variety of other topics made list. I've included their reviews so you can figure out which ones to explore....

Jeff Domansky's insight:

Looking for trends in storytelling in 2016? Karen Dietz has the answers.

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This is How You Create Incredible Content for ‘Dull’ Industries

This is How You Create Incredible Content for ‘Dull’ Industries | Public Relations & Social Media Insight | Scoop.it
In this article, we’re going to take a look at how you can implement a content marketing plan for a ‘dull’ industry.


We’ll analyze a few of the key beliefs you should have when it comes to content marketing for ‘dull’ industries, but also the specific tactics that you can put into action in order to generate results.


By the end of this post, you should be able to create incredible content for any industry you want to tackle now or in the future....

Jeff Domansky's insight:

in my opinion, there are no dull industries, only dull storytellers. Useful business storytelling tips from Neil Patel.

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Sundance's First Digital Storytelling Conference Showcases the Best in Brand Videos

Sundance's First Digital Storytelling Conference Showcases the Best in Brand Videos | Public Relations & Social Media Insight | Scoop.it

As digital video and streaming services continue to recast the viewing landscape, a handful of digital executives and Sundance Film Festival attendees pushed to have the burgeoning videosphere represented during one of filmmaking's highest-profile events—and Rick Parkhill, CEO of VMA Media, made it happen.


After securing support from sponsors Twitter, Fullscreen, Maker, Zefr, Above Average, Hulu and Naritiv, he persuaded festival organizers that this was, in fact, a viable extension, and Digital Storytelling was born. The event kicks off Thursday, Jan. 21, on the eve of the film festival, with additional sponsors including CNN's Courageous content studio, Fox Network Group's True(x) and The Huffington Post signing on....

Jeff Domansky's insight:

Storytelling moves up the creative food chain at the Sundance Film Festival. Learn some interesting perspectives on brand storytelling.

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3 Communication Tips for Leaders Who Suck at Storytelling | Fast Company

3 Communication Tips for Leaders Who Suck at Storytelling | Fast Company | Public Relations & Social Media Insight | Scoop.it

It's advice we've all heard before: Want to be compelling? Tell a story. Tap into the eons-old human compulsion to craft a narrative, say what happened, spin a yarn.


That’s sound advice. But on a practical level, anyway, it's like telling someone, "Hey, be funny." And while just about anyone can go through the motions and tell you a joke, chances are you only know a handful of people who can really make you laugh.


It's much the same with telling stories in business environments. We tell stories all the time in social settings, just for the fun of it. But those run-of-the-mill narrative chops don't always serve us well when we step into meetings and give pitches and deliver presentations. And for leaders who've risen through the ranks for their analytical skills or happen to be second-rate storytellers even at cocktail parties, the challenge is all the greater.


These three techniques are for them....

Jeff Domansky's insight:

3 tips to help you tell stories better.

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10 Simple Rules of Visual Storytelling | Medium

10 Simple Rules of Visual Storytelling - Visual Stories - Medium

Visual storytelling is simply the way most brands will decide to go in 2016 & beyond, as they try to tell their story to their customers. Why? Pinterest, Instagram, Snapchat, Vine… All these trendy social media sites are based on visuals.


“Facts bore, stories sell” is a common saying. But I will go even further (and probably annoy some master storytellers), by saying: “Stories in text bore, stories told visually engage — and sell”.

To drive home this point, and before I delve into the how-to, the numbers in this infographic should be more than enough...

Jeff Domansky's insight:

Ernesto Olivares walks the walk with his tips on visual storytelling. Good read.

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The "Why?" Behind the Inevitability of Story Structure - Storyfix.com

The "Why?" Behind the Inevitability of Story Structure - Storyfix.com | Public Relations & Social Media Insight | Scoop.it

Last year I did a post for the Writers Digest website, explaining why (my opinion) “just write” is among the most dangerous soundbytes of writing advice ever uttered.  It’s like telling someone about to on trial without a lawyer (an apropos analogy to trying to write a story without knowing how to write a novel) to skip law school and “just talk.”  One reader commented in response that, because after years of practice some writers can indeed “just write” and be successful… I thank her for helping make my point.

There is a huge, hard-won backlog of knowledge and principle that makes anything that can otherwise be “made up as you go along” functional, if not downright fatal.

“Just do it” can get you killed, and it can kill your story, as well.  

In that context, I’ve yet to encounter a writer who can disprove the existence or need for a largely given structure – the order and context for how a story should flow – for the rendering of long form storytelling....

Jeff Domansky's insight:

Larry Brooks talks about the importance of structure in storytelling.

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