Public Relations & Social Media Insight
311.3K views | +972 today
Follow
Public Relations & Social Media Insight
Social media, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
Your new post is loading...
Your new post is loading...
Scooped by Jeff Domansky
Scoop.it!

6 Essential Tips to Create Your 2015 Social Media Strategy | White Chalk Road

6 Essential Tips to Create Your 2015 Social Media Strategy | White Chalk Road | Public Relations & Social Media Insight | Scoop.it

There really is no getting away from it, these days Social Media is no longer just an option for your business marketing, it is now an absolute necessary function - and not just for excellent customer service and content management.


Last year we featured your Recipe to Social Media Success and have given a lot of great tips for managing your social media presence . However, without proper planning, a lot of time can be lost to the Social Media function. It is therefore very good practice to spend the time creating a robust Social Media Strategy. In this article, we look at some tips that will assist you in doing just that - and what perfect timing for the New Year too!...

Jeff Domansky's insight:

Start here in building your social media and social marketing strategies.

more...
Momentum Factor's curator insight, February 11, 2015 11:39 AM

Social Media is now an absolute necessary function for your business marketing. 

Owen Kim's curator insight, February 14, 2015 9:40 AM

Social media has become a essential part of business as many people gain information from social media and they decide whether to trust or choose a certain market. In my opinion, social media generally brings positive impact to business as buyers can get as much information to buy a product which is reliable which promotes more people to buy things and markets can also advertise their product to people more since more and more people are using social media. It is also more convenient for buyers to check whether the market is reliable or not as people can check and compare to other sources more accessibly in social media. 

Sally Gunn's curator insight, February 16, 2015 11:39 PM

Perfect template approach to follow regarding strategy development and best of all visually appealing.....I love a good visual

Scooped by Jeff Domansky
Scoop.it!

How to Use Pinterest for Business: "Getting Started" Guide for Beginners

How to Use Pinterest for Business: "Getting Started" Guide for Beginners | Public Relations & Social Media Insight | Scoop.it
Looking to market your business on Pinterest? No problem. This "Getting Started" guide introduces you to the basics of how to use Pinterest for business.I also recognized that Pinterest could be a HUGE time suck if I didn’t learn how to master:- my time on the site - the craft of pinning effective pins - the monetization of yet another social networkI bet you’ve felt the same way if you’ve spent any time on Pinterest.That’s why today I’m going to teach you how to make Pinterest your trusted visual connector. By the end of this article, you’ll be pinning with purpose....
Jeff Domansky's insight:
Great starting point if you're considering Pinterest for your social marketing plan.
more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

10 Ideas To Get Double Benefit From Old Blog Posts

10 Ideas To Get Double Benefit From Old Blog Posts | Public Relations & Social Media Insight | Scoop.it

These posts might have their own readership, but for whatever reason they do not operate at full capacity. I would like to share my ideas about what can be done about old posts to increase their search engine rankings and page views.

Here are the top 10 tips how to breathe life into your old posts....

Jeff Domansky's insight:

Smart blogging tips.

more...
Ibrahim Rahmani's curator insight, February 9, 2015 2:44 AM

Just keep in mind that sometimes it’s more useful to reconsider already written pieces than to create new ones. Don’t forget to write updates if the information provided in the post becomes outdated.

Marco Favero's curator insight, February 9, 2015 4:47 AM

aggiungi la tua intuizione ...

Scooped by Jeff Domansky
Scoop.it!

26 Ways Brands Succeed With Social Media Marketing

26 Ways Brands Succeed With Social Media Marketing | Public Relations & Social Media Insight | Scoop.it
Do you want to improve your social media marketing? Are you curious about what works for large companies? The best way to add techniques to your repertoire is to look at what brands with high levels of engagement are doing.

In this article I’ll share 26 tips, an A-Z guide, from brands doing an excellent job of social media marketing and getting results to match.
Jeff Domansky's insight:

Lots of great social media lessons to learn from in these examples assembled by StrongSocial.

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

The Best Time To Post on Each Social Media Platform

The Best Time To Post on Each Social Media Platform | Public Relations & Social Media Insight | Scoop.it

This infographic from SurePayroll, illustrates peak times and guidelines for Facebook, Twitter, LinkedIn, Pinterest, Tumblr, and Google +. They are all different, but what most share in common is to avoid posting early morning on the weekends, or after 3 pm on Fridays. Start posting at the right time, to get the best results....

Jeff Domansky's insight:

More suggestions on when to post for best results on the major social media channels.

more...
Ayongshop Ayong's curator insight, February 9, 2015 7:19 AM

http://cafeliquidsex.blogspot.com/

Paul Hobcraft's curator insight, February 10, 2015 3:18 AM

Nice to have a certain confirmation of best and worst timings

Sally Gunn's curator insight, February 16, 2015 11:52 PM

These guides are always helpful but please don't forget to look at your own analytics and see when your customers are engaging with you most.

Scooped by Jeff Domansky
Scoop.it!

How to Win (and Lose) at Content Marketing

How to Win (and Lose) at Content Marketing | Public Relations & Social Media Insight | Scoop.it
So what do these examples show? In general, engaging, quality content works. Lack of transparency doesn’t. And neither does content that fails to provide something helpful to your audience.


Startups and small companies seem to have an advantage here when it comes to content marketing. This is because communicating on a more personal level comes naturally to them. Larger companies may be more focused on and more restricted by their brands. And this can seem less genuine.


So when you’re coming up with a content marketing plan, remember to keep your communications transparent, personal and engaging....

Jeff Domansky's insight:

Useful lessons for content marketers.

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

The Rise of the Marketer: The Economist Intelligence Unit and Marketo Survey The Future

The Rise of the Marketer: The Economist Intelligence Unit and Marketo Survey The Future | Public Relations & Social Media Insight | Scoop.it

We tapped the Economist Intelligence Unit to survey almost 500 high-level marketing executives from around the world to get a real sense of what’s on all of your minds.


The results are insightful, encouraging, and exciting. Why? Because when you step back and look at the overall big picture, it tells me that, more than ever, marketing is in charge and the future is really, really bright for marketers everywhere. We are at the center of business and if we make the right investments we are going to find ourselves setting strategy, driving revenue, and shaping the future of our own organizations. A real “Marketing First” world.


I would strongly recommend you read the report in its entirety. There is a ton of insight in here. But let me give you a few of my highlights....

Jeff Domansky's insight:

Marketo shares insights about the future of marketing. This look at trends is highly recommended reading. 10 / 10

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Invoices Boring? Here Are The Top 25 Beautiful Designer Invoices You'll Fall in Love With

Invoices Boring? Here Are The Top 25 Beautiful Designer Invoices You'll Fall in Love With | Public Relations & Social Media Insight | Scoop.it

It’s the end of the day. You’ve just finished an exciting project, and it’s time to bill the client. You pull up your invoice template and instantly your good mood is gone. It’s so boring! Why can’t your invoice reflect your branding and express your thanks to the customer for their business?


Just because the invoice is a business document, doesn’t mean it has to be boring. An invoice is usually your last contact with a client, so why not leave them with a lasting impression? Done properly, your invoice can be an effective part of your marketing strategy....

Jeff Domansky's insight:

Talk about fresh thinking? Who knew invoices could be this creative? Well worth experimenting.

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

36 Visual Content Creation Tools the Pros Can't Live Without

36 Visual Content Creation Tools the Pros Can't Live Without | Public Relations & Social Media Insight | Scoop.it

Are you wanting to create more visual content but don’t know where to start?


I asked 19 visual social media experts about their favourite, go-to, can’t-live-without visual content tools.


What follows is their best of the best picks, all wrapped up into a post for you....

Jeff Domansky's insight:

There are several surprises among these best content marketing tools. Good reading.

more...
Vloasis's curator insight, February 8, 2015 6:31 PM

Some nice ones in here.

Susan Mackay's curator insight, February 9, 2015 9:00 AM

This has some great content tools for your social media campaigns.  The one I really like is Instaquote

Scooped by Jeff Domansky
Scoop.it!

15 Websites Every Designer Must Bookmark

15 Websites Every Designer Must Bookmark | Public Relations & Social Media Insight | Scoop.it

As a designer, we thrive on staying informed on what are the latest and coolest sites to learn trends and take inspiration from. Last year, I shared with you my 2014 picks for the must-bookmark websites for designers. And so far, my most used websites from the list that I find really helpful are 0 to 255 and Adobe Kuler.

c

Here I am again giving you my top list which I think every designer or non-designers must bookmark this 2015:...

Jeff Domansky's insight:

Jevie Palalay here's a great list of designer useful websites. Recommended reading.

more...
Ibrahim Rahmani's curator insight, February 8, 2015 2:50 AM

Here I am again giving you my top list which I think every designer or non-designers must bookmark this 2015:

Scooped by Jeff Domansky
Scoop.it!

Free Technology for Teachers: Add Narration and More to Your PPT Files With PresentationTube

Free Technology for Teachers: Add Narration and More to Your PPT Files With PresentationTube | Public Relations & Social Media Insight | Scoop.it

PresentationTube is a free service that teachers can add narration to their PowerPoint presentations. In addition to adding narration to your slides, PresentationTube can be used to add whiteboard drawings, webcam images, and webpages to your presentations. Completed presentations are displayed with a slide in the center of the screen and the slide navigator to the right. The slide navigator allows you to skip forward or backward in presentations with the narration in sync....

Jeff Domansky's insight:

This is a very cool tool worth exploring by marketers, content and PR pros.

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

25 SEO Tools You Shouldn't Blog Without

25 SEO Tools You Shouldn't Blog Without | Public Relations & Social Media Insight | Scoop.it
Which is why we invited Irina Weber from SERanking.com to enlighten us as to which tools are the most productive and best organized to help you succeed as a blogger.

Irina and her team have tested many tools of top productivity and blogging experts and have a good idea of what top performers in the blogging world are using to get through the day in a highly productive manner.

Here’s an awesome list of SEO tools that can simplify and supercharge your blogging efforts…
Jeff Domansky's insight:

Are you bogged down in your blogging? These tools will help you break free.

more...
adagencysaroj's curator insight, February 7, 2015 2:38 AM

Very useful, especially i found BuzzSumo very useful and there are many useful tools which are worth trying. Thanks for sahring

Carlos Polaino Jiménez's curator insight, February 7, 2015 9:12 AM

Here’s an awesome list of SEO tools that can simplify and supercharge your blogging efforts

Marco Favero's curator insight, February 7, 2015 9:46 AM

aggiungi la tua intuizione ...

Scooped by Jeff Domansky
Scoop.it!

How to Build an Unbeatable Content Marketing Plan

How to Build an Unbeatable Content Marketing Plan | Public Relations & Social Media Insight | Scoop.it

Maintaining a steady stream of content that's unique and interesting to your target audience is a challenge. But with a big dose of creativity (and a little help from content idea generators), you can create content that's not only valuable to your market, but also stands out from the sea of information.

44 Fantastic Types of Content
There are tons of options out there for content you can create. Forty four content types are outlined below, so look through the list and see which ones would make a perfect fit in your marketing plan....

Jeff Domansky's insight:

Super list of 44 content types from Hubspot. Recommended reading for content marketers.


more...
Tom King's curator insight, February 7, 2015 10:51 AM

Vlogging, Surveys, Contests, and Apps are all great ways to drive traffic to your website(s). Are you using these and other ideas to build your content marketing plan for 2015?

Kim Swagemakers's curator insight, February 7, 2015 11:17 AM

I've been busy developing my first information product like this. Hubspot always beats me in my ideas, which is frustrating and motivaing at the sam time. But this article rocks, it is so very complete.

Faire-connaitre.net's curator insight, February 10, 2015 5:51 AM

big to do list !

Scooped by Jeff Domansky
Scoop.it!

The Secret Behind The Most Innovative Tweeters

The Secret Behind The Most Innovative Tweeters | Public Relations & Social Media Insight | Scoop.it

Twitter can feel like a crowded subway station at rush hour—everyone pushing past each other to get where they need to go. But in the Twittersphere, where exactly is the destination?


"People really have defaulted in social media to just putting out content," says Gary Vaynerchuk, founder of social media brand consulting agency VaynerMedia. "That's no different than a newsletter or a blog. It leaves an enormous amount of opportunity on the table."...

Jeff Domansky's insight:

Well beyond hashtags and RTs, the people who have mastered Twitter have mastered these things.

more...
Marco Favero's curator insight, February 9, 2015 10:32 AM

aggiungi la tua intuizione ...