Have you ever tried to explain what Content Marketing is to a small business owner?
Ever been to a meeting where social media comes up and you’re greeted with blank stares and a “let’s please move on” gaze?
And what about the following …“I like the idea, but not right now.”
“We just don’t have time.”“I don’t write … ”
I could go on, but you get the picture (or like me, you’ve experienced this push-back)....