Want 10k new website visitors and $25k in new sales tomorrow? No problem. Just get your brand mentioned on CNN. These 10 PR tips will help you pull it off.
PR hackers use technology & tools to execute PR strategies on a massive scale *ON THE CHEAP* — to get their companies mentioned in print, TV, radio & online media.
The goal is to not just get 5 media hits, but 500! To not just get 1,000 new users to your site, but to get a million or 10 million new users.
Below I’ll tell you more about how Kaplan first got his book on CNN. But let’s first go through his 10 essential laws of PR hacking....