So what happened? Why have developers soured on the Facebook platform? Multiple factors in this analysis The summary of the reasons why developers have increasingly left the Facebook platform for other platforms: - Lack of virality
- Higher ad rates
- Constant retooling
- The feed is finite
- Mobile platforms are the new sexy opportunities.
This essay elaborates on each of these reasons. Perhaps this will be educational for future platforms in how they work with developers, and hopefully Facebook will ultimately come to fix these issues....