Public Relations & Social Media Insight
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PR insight, social media & thought leadership - from The PR Coach www.theprcoach.com
Curated by Jeff Domansky
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Content Marketing for SEO | Content Strategy Hub

Content Marketing for SEO  | Content Strategy Hub | Public Relations & Social Media Insight | Scoop.it

Content marketing is on a meteoric rise in popularity. But how do you apply content marketing for SEO? Based on search trends, content marketing is on an exponential rise. There are many good reasons for its rise in popularity. But one of the biggest is the application of content marketing for SEO. The importance of SEO is pretty clear. Studies have shown that traffic from organic search results is generally more profitable than traffic from many other sources (like paid advertising). This makes sense because a person who lands on a page based on an organic search result is actively seeking an answer, solution and/or products. And an organic result is more “trustworthy” than a paid placement....

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Facebook vs Twitter vs Pinterest – 2013 Statistics

Facebook vs Twitter vs Pinterest – 2013 Statistics | Public Relations & Social Media Insight | Scoop.it

The Social Media Statistics for 2013 across Facebook, Twitter and Pinterest provide us with an interesting opportunity to review where we may want to spend our social media dollars and time in the coming year.

 

2013 is shaping up to be a changing year in the online social media landscape. The Pinterest user base and relationship with online spend is likely to grow, Facebook is likely to roll out more products changing the landscape time and time again, and the Twitter user base is likely to grow, however Twitter needs to counter the issue of visual content quite quickly to compete in the e-commerce space. When considering where to spend your social dollars, be aware of your target audience, and wherever possible take the time to improve the visual nature of your content and you should begin to see some great results...


Via Lauren Moss, Mau, massimo facchinetti
Jeff Domansky's insight:

Content marketers and producers will find these stats useful, especially the length of time Pinterest users spend on site.

Pedro Barbosa's curator insight, January 22, 8:04 PM

Pedro Barbosa | www,harvardtrends.com | www.spaculationsandtrends.com

Philippe Trebaul's curator insight, March 2, 6:22 AM
Facebook vs Twitter vs Pinterest – 2013 Statistics [Infographic]

"The Social Media Statistics for 2013 across Facebook, Twitter and Pinterest provide us with an interesting opportunity to review where we may want to spend our social media dollars and time in the coming year.


2013 is shaping up to be a changing year in the online social media landscape. The Pinterest user base and relationship with online spend is likely to grow, Facebook is likely to roll out more products changing the landscape time and time again, and the Twitter user base is likely to grow, however Twitter needs to counter the issue of visual content quite quickly to compete in the e-commerce space. When considering where to spend your social dollars, be aware of your target audience, and wherever possible take the time to improve the visual nature of your content and you should begin to see some great results"...














Facebook vs Twitter vs Pinterest – 2013 Statistics [Infographic] via @MYDstudio http://sco.lt/...


Rescooped by Jeff Domansky from BI Revolution
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2013 The Year of Responsive Design [Infographic]

2013 The Year of Responsive Design [Infographic] | Public Relations & Social Media Insight | Scoop.it
With a multitude of mobile devices coming out almost every week, how can marketers ensure that their content is optimized for different device types, screen sizes, and capabilities?

Via Martin (Marty) Smith
Jeff Domansky's insight:

Useful insight into Responsive Design and why it’s the going to be one of the biggest marketing trends in 2013.

Martin (Marty) Smith's curator insight, December 29, 2012 6:05 PM

I think 2013 will be the year of responsive design. I mean "responsive" in the broadest way possible. I think we will move from worrying about how the data looks to understanding the vast limitations of how we create and structure data. 

Another way to say this is social CMS.  

 

Dolly Bhasin 's curator insight, December 30, 2012 10:43 PM

43% planning a trip! VIOLA! I am on right track!