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Story Radar -- Not Everything Is A Story | Seven Stories

Story Radar -- Not Everything Is A Story | Seven Stories | Public Relations & Social Media Insight | Scoop.it

The idea of storytelling for leadership and business is generating a lot of interest these days, as it well should. Stories are one of the most powerful ways to communicate. Stories can be memorable and meaningful. They’re immensely useful – whether you want to lead people, market your business, or just get some laughs. The best writers read a lot, and the best storytellers pay close attention and listen to the stories around them. But what exactly is a story, and what do you listen for?...


Via Karen Dietz
Jeff Domansky's insight:

Shawn Callahan's four story essentials are worth noting: time, place, dialogue, the unexpected

Karen Dietz's curator insight, January 11, 6:02 PM

Got your story radar on?


I did not even know what this meant until I read this article by colleague Andrew Nemiccolo and listened to my colleague Shawn Callahan explain it.


Basically it is this -- not everything we hear is a story. And plenty of people are confused about this, as I can attest to in my own story work with clients.


Shawn offers us an activity that will get us to quickly understand the storied world we live in, and helps us know what a story is and is not.


Thans Andrew and Shawn for putting this together! I know I am going to use it with clients. And with myself too so I can continue to develop my story listening skills (those always need attention no matter how long you've been doing this work!).


This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it

Karen Dietz's comment, January 12, 3:56 PM
Absolutely Jeff. They are key essentials. I'm glad Shawn put these together to share with us.
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Engage through Storytelling « Resources Now

Engage through Storytelling « Resources Now | Public Relations & Social Media Insight | Scoop.it

Storytelling can be an effective tool to engage donors or empower volunteers,but finding the right way to collect and capture stories can be a challenge. In the short video,“Methods for Collecting and Using your Nonprofit’s Stories,” Zan McColloch-Lussier from Mixtape Communications,offers some simple, practical tips to help non-profit communicators collect and share stories.

 I couldn't have said it better. Go watch this 4:45 min. video with quick tips for how to set up a story collection process within your organization. Doing so is what I call "sustainable storytelling" because you are embedding story collection and sharing within the daily work practices of your organization.

 Creating processes and systems like those shared in this video creates ongoing success with business and nonprofit storytelling. Otherwise, all that money you spent on a biz story workshop or new cool video becomes a mere one-off event -- like vaporware.

 I hope you get good ideas for your work/organization from watching this!


Via Karen Dietz
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