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Look beyond news for mobile innovation

Look beyond news for mobile innovation | Public Relations & Social Media Insight | Scoop.it

The list of breakthrough interfaces for reading news on smartphones is a short one. Instapaper is arguably the pioneer in this area, with its focus on a simple reading experience. Vox Media’s SB Nation iPhone app cleverly grouped news updates about the same topic (Vox tweaked that design in its current web app approach.)


But many mobile news apps and sites are little more than re-skinned RSS readers, and surprisingly few publishers even bother to format their email newsletters for easy reading on iPhones and BlackBerries. When we were creating Quartz earlier this year, we needed to look for inspiration to non-news applications, such as the Clear to-do list app — it’s hard to find boldness and creativity in the news industry’s smartphone products.

Jeff Domansky's insight:

News industry and business are lagging in mobile innovation...

Martin (Marty) Smith's comment, January 5, 12:03 AM
Mobile changes everything, so look beyond the obvious or create beyond the obvious to disrupt a space that is all about disruption.
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Facebook vs Twitter vs Pinterest – 2013 Statistics

Facebook vs Twitter vs Pinterest – 2013 Statistics | Public Relations & Social Media Insight | Scoop.it

The Social Media Statistics for 2013 across Facebook, Twitter and Pinterest provide us with an interesting opportunity to review where we may want to spend our social media dollars and time in the coming year.

 

2013 is shaping up to be a changing year in the online social media landscape. The Pinterest user base and relationship with online spend is likely to grow, Facebook is likely to roll out more products changing the landscape time and time again, and the Twitter user base is likely to grow, however Twitter needs to counter the issue of visual content quite quickly to compete in the e-commerce space. When considering where to spend your social dollars, be aware of your target audience, and wherever possible take the time to improve the visual nature of your content and you should begin to see some great results...


Via Lauren Moss, Mau, massimo facchinetti
Jeff Domansky's insight:

Content marketers and producers will find these stats useful, especially the length of time Pinterest users spend on site.

Pedro Barbosa's curator insight, January 22, 8:04 PM

Pedro Barbosa | www,harvardtrends.com | www.spaculationsandtrends.com

Philippe Trebaul's curator insight, March 2, 6:22 AM
Facebook vs Twitter vs Pinterest – 2013 Statistics [Infographic]

"The Social Media Statistics for 2013 across Facebook, Twitter and Pinterest provide us with an interesting opportunity to review where we may want to spend our social media dollars and time in the coming year.


2013 is shaping up to be a changing year in the online social media landscape. The Pinterest user base and relationship with online spend is likely to grow, Facebook is likely to roll out more products changing the landscape time and time again, and the Twitter user base is likely to grow, however Twitter needs to counter the issue of visual content quite quickly to compete in the e-commerce space. When considering where to spend your social dollars, be aware of your target audience, and wherever possible take the time to improve the visual nature of your content and you should begin to see some great results"...














Facebook vs Twitter vs Pinterest – 2013 Statistics [Infographic] via @MYDstudio http://sco.lt/...


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2013 The Year of Responsive Design [Infographic]

2013 The Year of Responsive Design [Infographic] | Public Relations & Social Media Insight | Scoop.it
With a multitude of mobile devices coming out almost every week, how can marketers ensure that their content is optimized for different device types, screen sizes, and capabilities?

Via Martin (Marty) Smith
Jeff Domansky's insight:

Useful insight into Responsive Design and why it’s the going to be one of the biggest marketing trends in 2013.

Martin (Marty) Smith's curator insight, December 29, 2012 6:05 PM

I think 2013 will be the year of responsive design. I mean "responsive" in the broadest way possible. I think we will move from worrying about how the data looks to understanding the vast limitations of how we create and structure data. 

Another way to say this is social CMS.  

 

Dolly Bhasin 's curator insight, December 30, 2012 10:43 PM

43% planning a trip! VIOLA! I am on right track!