What good is having a content marketing plan if it doesn't create leads and sales for you?
Via Karen Dietz
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PR insight, social media & thought leadership - from The PR Coach www.theprcoach.com
Curated by
Jeff Domansky
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Aug 21, 2011
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Rescooped by Jeff Domansky from Just Story It onto Public Relations & Social Media Insight |
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Via Karen Dietz
Jeff Domansky's insight:
Really useful insight for effective storytelling and content marketing.
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Titles are a significant part of your content strategy because they draw readers into your content. Discover our 9 secrets for writing awesome blog post titles. Via Martin (Marty) Smith
Jeff Domansky's insight:
Great tips: Bad titles, of course, bury your content ;=) 
Brian Yanish - MarketingHits.com's curator insight,
January 23, 4:19 PM
READ THIS - Times up. That is about all the time you have to grab someone's attention in today's fast moving data stream. Don't spend hours writing a great post and forget the KICK BUTT title. 
Michael Procopio's curator insight,
January 27, 2:35 PM
When I was at HP the editorial team did title tests and found noticable performance improvements. 
Debbie Horovitch's curator insight,
February 1, 1:44 PM
I need to get a LOT better at writing titles that draw people in! It's an important element - but at the same time, the smart, funny titles that are more like headlines, don't do as well for SEO organic results imho Delete the scoop?
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Content is king with the proper "next step"
This article show a real life example how content marketing done properly.
It is useful to those who consider doing content marketing.