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AIG uses ad campaign to thank taxpayers for bailout | Politico

AIG uses ad campaign to thank taxpayers for bailout | Politico | Public Relations & Social Media Insight | Scoop.it
From www.politico.com - January 2, 9:11 PM
American International Group is launching an ad campaign that will air during post-season football games, awards shows and morning news programs and thanks taxpayers for coming to the insurer’s rescue during the financial crisis.

 

American International Group is launching an ad campaign that will air during post-season football games, awards shows and morning news programs and thanks taxpayers for coming to the insurer’s rescue during the financial crisis.

The “Thank You America” campaign will highlight AIG’s recovery and the repayment of the federal government’s bailout, which at its peak in 2009 consisted of a $182.3 billion commitment from the Treasury and the Federal Reserve....

 

The campaign follows Treasury’s announcement earlier this month that it sold its final shares of AIG. The ads will highlight the calculation that the government made a $22.7 billion profit on the bailout....

Jeff Domansky's insight:

Why not donate the money instead to Sandy relief and operate ethically? Just my opinion...

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Creating Great Images With Quotes Is Like Creating Flags For Your Fans To Wave: 3 Free Tools To Create Your Own

Creating Great Images With Quotes Is Like Creating Flags For Your Fans To Wave: 3 Free Tools To Create Your Own | Public Relations & Social Media Insight | Scoop.it
- April 1, 6:29 PM
Jeff Domansky's insight:

Tools every blogger, content pro can use.

Karen Dietz's comment, April 21, 1:48 PM
Thanks for the comments Gail, Beth and Marco!
Ricard Garcia's curator insight, April 22, 2:43 AM

Soooo useful for ESL! Creativity and communication!
M. Van Amelsvoort's curator insight, April 25, 9:03 PM

I'm not a big fan of the overuse of quotes, but creating and sharing them could be a good EFL lesson.
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Rescooped by Jeff Domansky from Just Story It
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Brands: Stop Publishing Content on Facebook! - Integrated Storytelling

Brands: Stop Publishing Content on Facebook! - Integrated Storytelling | Public Relations & Social Media Insight | Scoop.it
From johnbell.typepad.com - August 14, 2012 6:12 PM
No, this isn't another 'Facebook as a disappointment' story. It's about how we best use Facebook or, more broadly, our content marketing. With over 3.5 Billion pieces of content shared each week on Facebook, brands first impulse is to jump...

 

This article doesn't sound like it is about storytelling -- but it is.

 

What I like about it is the author's sage words of advice: quit publishing random content on Facebook (or any other social media platform) and start publishing content that tells an integrated story.

 

In other words, think of yourself as a curator, selecting only the best value-added content for your channels that reflects a consistent story about your business and what you offer. And stop the scatter-shot approach.

 

And don't worry if you are not sure what 'story' you need to tell consistently. You don't have to figure it all out now.  In truth, your 'editorial voice' will emerge over the first few weeks/months and get stronger/clearer as you go along.

 

So think deeply about the insights shared in this article, and about your business storytelling. Check and see if you need to shift your focus, eliminate any deadwood, and strength your 'story' so it is more consistent.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


Via Karen Dietz
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Rescooped by Jeff Domansky from Curation, Social Business and Beyond
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30 Ways to Build the “Know, Like, and Trust” Factor that Grows an Audience

30 Ways to Build the “Know, Like, and Trust” Factor that Grows an Audience | Public Relations & Social Media Insight | Scoop.it
From www.copyblogger.com - January 16, 2:03 PM
Your content is good. You know your material. You know how to put words together in a way people want to read. You're nearly there. But the game isn't

Via janlgordon
Jeff Domansky's insight:

I agree with Jan. These are useful tips for bloggers.

janlgordon's comment, January 19, 12:36 AM
Thanks so much Jeff Domansky, I really appreciate your kind words!
Joe Winpisinger's comment, January 26, 11:19 PM
Outstanding article... blogging is harder than most people think and that is why so many quit.... My blog is finally starting to pay off after a long while.... have to keep going even when only a few are reading... thanks...
Joe Winpisinger's curator insight, January 26, 11:20 PM

All real estate bloggers must read this...  
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