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AIG uses ad campaign to thank taxpayers for bailout | Politico

AIG uses ad campaign to thank taxpayers for bailout | Politico | Public Relations & Social Media Insight | Scoop.it
American International Group is launching an ad campaign that will air during post-season football games, awards shows and morning news programs and thanks taxpayers for coming to the insurer’s rescue during the financial crisis.

 

American International Group is launching an ad campaign that will air during post-season football games, awards shows and morning news programs and thanks taxpayers for coming to the insurer’s rescue during the financial crisis.

The “Thank You America” campaign will highlight AIG’s recovery and the repayment of the federal government’s bailout, which at its peak in 2009 consisted of a $182.3 billion commitment from the Treasury and the Federal Reserve....

 

The campaign follows Treasury’s announcement earlier this month that it sold its final shares of AIG. The ads will highlight the calculation that the government made a $22.7 billion profit on the bailout....

Jeff Domansky's insight:

Why not donate the money instead to Sandy relief and operate ethically? Just my opinion...

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Facebook vs Twitter vs Pinterest – 2013 Statistics

Facebook vs Twitter vs Pinterest – 2013 Statistics | Public Relations & Social Media Insight | Scoop.it

The Social Media Statistics for 2013 across Facebook, Twitter and Pinterest provide us with an interesting opportunity to review where we may want to spend our social media dollars and time in the coming year.

 

2013 is shaping up to be a changing year in the online social media landscape. The Pinterest user base and relationship with online spend is likely to grow, Facebook is likely to roll out more products changing the landscape time and time again, and the Twitter user base is likely to grow, however Twitter needs to counter the issue of visual content quite quickly to compete in the e-commerce space. When considering where to spend your social dollars, be aware of your target audience, and wherever possible take the time to improve the visual nature of your content and you should begin to see some great results...


Via Lauren Moss, Mau, massimo facchinetti
Jeff Domansky's insight:

Content marketers and producers will find these stats useful, especially the length of time Pinterest users spend on site.

Pedro Barbosa's curator insight, January 22, 8:04 PM

Pedro Barbosa | www,harvardtrends.com | www.spaculationsandtrends.com

Philippe Trebaul's curator insight, March 2, 6:22 AM
Facebook vs Twitter vs Pinterest – 2013 Statistics [Infographic]

"The Social Media Statistics for 2013 across Facebook, Twitter and Pinterest provide us with an interesting opportunity to review where we may want to spend our social media dollars and time in the coming year.


2013 is shaping up to be a changing year in the online social media landscape. The Pinterest user base and relationship with online spend is likely to grow, Facebook is likely to roll out more products changing the landscape time and time again, and the Twitter user base is likely to grow, however Twitter needs to counter the issue of visual content quite quickly to compete in the e-commerce space. When considering where to spend your social dollars, be aware of your target audience, and wherever possible take the time to improve the visual nature of your content and you should begin to see some great results"...














Facebook vs Twitter vs Pinterest – 2013 Statistics [Infographic] via @MYDstudio http://sco.lt/...