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Scooped by Jeff Domansky onto Public Relations & Social Media Insight |
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"A writer who waits for ideal conditions under which to work will die without putting a word on paper."
Kurt Vonnegut’s recently published daily routine made we wonder how other beloved writers organized their days. So I pored through various old diaries and interviews — many from the fantastic Paris Review archives — and culled a handful of writing routines from some of my favorite authors. Enjoy....
(photo of Joan Didion)
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When faced with creating a conversion-focused SEO landing page, what should our copy focus on? There are so many things we can do — so many directions we can go — that it becomes hard to know what to choose.
Do I go with statistics or stories? Facts or feelings? Data or discounts? If one of these is good, isn’t a mix of all of them better?
Blending Content Types Doesn’t Work We know we’re blending when we start adding adjectives to our sentences. “Our solution is the most cost-effective, easy-to-use, colorful, highest-intensity, waterproof, process-oriented available on the market.” We know we’re blending when we want to put one more “value proposition” on a webpage, even when we don’t have room. “Hey, let’s use a rotating hero image!” The beauty of it all, though, is that search marketers don’t have to blend. We can use keywords as a guide to help us get started on our copy....
Jeff Domansky's insight:
Fresh perspective on content and especially the importance of "focus" for your copy. Delete the scoop?
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Sonia Simone of Copyblogger: "We think persuasive writers — content marketers and copywriters — are as worthy of cheers and accolades as our fiction-writing brothers and sisters.
So today I put together a list of 15 writing blogs I think you’ll get a lot out of." Via Liz Wilson
Jeff Domansky's insight:
Lots of new resources to check out in this list. 
Liz Wilson's curator insight,
January 6, 2:22 PM
I enjoyed this selection of copywriters' blogs - you may not always like their style but they'll make you think outside your own ideas. Delete the scoop?
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Inspiration from writers who inspire us with their craft including Bradbury, Didion, Hemingway, Miller, Kerouac, Franklin, Angelou and more. Many thanks to Maria Popova for sharing.