Public Relations & Social Media Insight
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PR insight, social media & thought leadership - from The PR Coach www.theprcoach.com
Curated by Jeff Domansky
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The Best of 2012′s Social Media White Papers | Social Media Today

The Best of 2012′s Social Media White Papers | Social Media Today | Public Relations & Social Media Insight | Scoop.it
  Are you addicted to white papers, just as I am? Well, my friends at Awareness, Inc. have put together an epic list of the top 10 social media whitepapers of 2012. Enjoy the white paper goodness.

 

To help you understand important shifts in the social media landscape and how they affect marketing, Awareness Inc combed through the juiciest research findings from 2012, pulling out 10 studies and 30 essential takeaways for any successful marketer and created a guide to help you with them. The ten white papers included are...

Jeff Domansky's insight:

This is a really useful list and social media resource.

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P vs. I: Pinterest Best For Older Women, Instragram Is Younger And More Men

P vs. I: Pinterest Best For Older Women, Instragram Is Younger And More Men | Public Relations & Social Media Insight | Scoop.it
Analysis of Instagram vs Pinterest audience usage data and a model for determining which platform is right for your company or brand.

Via Martin (Marty) Smith
Jeff Domansky's insight:

Marketers and communicators take note.

Martin (Marty) Smith's curator insight, December 13, 2012 11:12 AM

Great piece on how to figure which social network will work best for your business vertical. Love the, "Let's go to the DATA," approach.