Not every story has the same capacity to connect with an audience on social media. Enter the land of Topical Buzzers, Curiosity Stimulators, and Feel-Good Smilers.
Via Karen Dietz
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89
PR insight, social media & thought leadership - from The PR Coach www.theprcoach.com
Curated by
Jeff Domansky
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Rescooped by Jeff Domansky from Just Story It onto Public Relations & Social Media Insight |
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Via Karen Dietz
Jeff Domansky's insight:
Karen Dietz shares in excellent analysis and the NPR experiment is well worth reading.
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February 6, 12:58 AM
One of the most efficient ways to aggregate easily digestible pieces of information is through infographics. Infographics are typically stylish, scrollable graphics providing factual information on a defined and narrow topic. Infographics make learning and processing information much more enjoyable than simply reading out of an encyclopedia or from a boring black and white webpage. For these reasons, more people and businesses are turning to infographics as a way to send out important bits of information to targeted demographics.
A single infographic has the potential to reach up to 15 million people on average. The reason why infographics have such a high potential is because people have embraced linking and spreading the graphics through social media channels. Instead of sending out one fact at a time to a follower, a social media user can simply link to an infographic that has all the information he or she would like to show to followers. This makes infographics as one of the most enjoyable and time efficient ways to spread facts worth sharing.... Delete the scoop?
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Smartpress surveyed some of the best and most talented graphic designers and put the results in...
into the State of Graphic Design infographic. They include tips like “How to learn the field” and “Top 5 states for graphic designer employment” that could be crucial for newbies to the field.... Delete the scoop?
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Visual information is popular these days, and there are now many tools to help students create infographics. This post lists three infographic creation tools but also goes one step further. It provides ten data sources that you may use.
Data is a key part of an infographics. Having this list of ten data sources opens up possibilities for students to create a more polished infographic which combines data and visuals.
[Good snapshot of infographic tools and data resources ~ Jeff] Via Beth Dichter, Jenneil Peters Delete the scoop?
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![The Very, Very Many Varieties of Beer [Infographic] | Daily Infographic | Public Relations & Social Media Insight | Scoop.it](http://img.scoop.it/OysQ-HV5_bOakUANbiGB7zl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
...As you can see from this map, beer comes in many subtle varieties including one big divide – Lagers and Ales. I believe that what separates the lagers from the ales aside from taste alone is in the temperature at which it is fermented and conditioned. With Lagers you get your Bocks and Pilsners and Light beers. Ales are brewed at room temperature and produce your IPA’s, Stouts, and Lambic beers. Although I still haven’t tried my brew yet (I just added the sugar/alcohol content about a week ago so it’s needs to carbonate), I’m ecstatic about getting that stuff in my belly. mmmm. Next up on the brew list is an Oatmeal Stout....
Jeff Domansky's insight:
Here's a tasty bit of content marketing... Delete the scoop?
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You don't have to be a design expert or spend a lot of money to create eye-catching infographics.Get the latest blog articles on business ideas and...
[Three useful tools for DIY infographics ~ Jeff] Via Carla Bulhões Delete the scoop?
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If part of your branding is connected to your local place, then are there additional kinds of stories you should be adding to your biz story mix?
Absoslutely! And here's the list based on an National Public Radio Facebook experiment.
Now this may not be the most sophisticated research ever conducted, but frankly, we need all the help we can get generating ideas for stories for blogs, articles, presentations, and the like. So I'll take ideas where I can get them!
And before we go much further, let's ask this question: who wouldn't benefit from stories about your local geographic area into the mix???
My answer? no one. That means everyone could benefit from this post!
So can you add stories that explain more about your 'place'? How about 'curiosity stimulators' regarding your location? Or 'topical buzzers'?
There are 9 types of stories explained here in this article and I know you will get ideas from reading it.
This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it