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PR insight, social media & thought leadership - from The PR Coach www.theprcoach.com
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Tips for Writing Blog Titles that Earn ReTweets | Social Media Today

Tips for Writing Blog Titles that Earn ReTweets | Social Media Today | Public Relations & Social Media Insight | Scoop.it
Drafting Irresistible Blog Titles blog titles The latest data is in, and it turns out your titles matter more than you might think. In fact, they might matter more than your content body.

 

HubSpot's social media scientist Dan Zarrella analyzed over 2.7 million blog titles recently and found there's no correlation between clicks and retweets. In fact, over 16% of the links he examined had more retweets than clicks!

 

It's clear that people don't always read what they tweet, which means that your title has real influence on your SEO from social shares. Now ask yourself, would you retweet something titled "Why You Should Do Inbound Marketing." I didn't think so. It's just not specific, actionable or emphatic enough.

 

We've outlined 7 tips to take your blog titles from okay to fantastic....

 

[Jasmine Henry provides seven excellent tips for top notch blog headlines ~ Jeff]

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Planning a Google+ Hangout on Air? “Ask an Expert” to Ensure Success! | HyperText

Planning a Google+ Hangout on Air? “Ask an Expert” to Ensure Success! | HyperText | Public Relations & Social Media Insight | Scoop.it

By now, you’re probably aware that Google+ Hangouts on Air are the LIVE version of regular Hangouts and they allow any individual (or brand) to broadcast live anywhere, anytime. This sounds fun and easy, but the amount of time required for pre-planning is directly related to how successful your (or your client’s) broadcast will be.

 

Having just pulled off a successful live broadcast on behalf of our client Xerox, we wanted to share our top 5 things to keep in mind when planning one to make sure you’re fully prepared and ensure no last-minute surprises come up.

 

Here are our Top 5 tips to keep in mind when planning a live broadcast (such as the Xerox “Ask the Experts” Episode we executed)...

Jeff Domansky's insight:

Here's a great starting point and basic tips for planning a successful Google+ Hangouts event...

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24 of the Best Google+ Guides, Tips, Rants and Raves of 2012 | B2B Marketing Blog | Webbiquity

24 of the Best Google+ Guides, Tips, Rants and Raves of 2012 | B2B Marketing Blog | Webbiquity | Public Relations & Social Media Insight | Scoop.it
What makes Google+ special? What are the best practices for it? And will Google+ end Facebook's domination of social networking...or will it break the Internet?

Via Tom Pick
Jeff Domansky's insight:

Great share from Tom Pick with this list of Google+ resources. if you've been waiting to decide about G+ have a good look here.

Tom Pick's curator insight, December 13, 2012 10:18 AM

Google+ has been compared to both a dominatrix and a colonoscopy.

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What You Need To Know About Google+ Communities | Simply Zesty

What You Need To Know About Google+ Communities | Simply Zesty | Public Relations & Social Media Insight | Scoop.it
Only a week old, Google+ Communities has gotten a lot of coverage and is the site's way of bringing its somewhat fragmented community together.
Jeff Domansky's insight:

An excellent overview and guide to setting up a Google+ community...

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